Twist Image

SEPTEMBER 14, 2012

Are the right people in the room when you talk about building loyalty? The majority of the attendees have titles that are slanted towards the CRM (Customer Relationship Management), data and analytics divisions of a company. Loyalty is not just about the data that one collects. Does that feel like loyalty?

Loyalty 100

Loyalty Data Analytics Brands 100

Twist Image

MAY 22, 2012

Few companies had the financial wherewithal, human capital and marketing resources to harness this information fully. Imagine a world where companies (like that supermarket) are sending out unique offers to each and every one of their customers. Making The Loyalty Leap. Imagine a world. What is this old paradigm?

Loyalty 102

Loyalty Privacy Knowledge Base Data 102

Oktopost

MARCH 26, 2024

In parallel, when your customers feel heard, their satisfaction and loyalty increase, only fueling business growth. That is why we’re excited to share we’ve joined forces with LinkedIn to provide mutual Oktopost and LinkedIn customers the ability to channel messages directly from their LinkedIn Company Page into Oktopost’s Social Inbox.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Sprout Social

JANUARY 3, 2023

More than ever, companies need to bleed every ounce of impact out of their social media. It’s a tool for customer service and nurturing loyalty. To stretch social media’s impact in your organization, set up a continuous feedback loop to collect and analyze data from your customers and stakeholders.

Collaboration 122

Collaboration Social Media Team Sentiment 122

Sprout Social

FEBRUARY 28, 2024

Another 76% notice and appreciate when companies prioritize customer support on social, and 76% value how quickly a brand can respond to their needs. The role of social media technology at your organization Social media is so much more than a push channel: It’s a direct portal to your customers.

Social Media 103

Social Media Team Social Media Management Report 103

Keyhole.co

JANUARY 20, 2024

Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty. Instead of feeling salesy, content feels more authentic and organic. A good social media scheduling tool can help you stay organized. One example of a brand using this strategy is Instant Pot.

Small Business 100

Small Business Engagement Strategy Facebook 100

Hootsuite

MAY 17, 2022

Here’s what a simple sales funnel looks like in the context of social media marketing : However, traditional sales funnels miss two important elements of modern marketing: loyalty and retention. After a purchase or conversion, the modern funnel opens back up and runs customers through: Loyalty rewards. Reward your customers’ loyalty.

Instagram 119

Instagram How To Loyalty Discount 119

Socialized

FEBRUARY 2, 2021

Here are few tricks to help the company thrive on Twitter and join the big league. Twitter only permits one account per email address, meaning you would need to use another for your company account if you’re using an existing Twitter account linked with an email address. How to Build an Account on Twitter.

Twitter 130

Twitter Hashtag Social Networking Loyalty 130

Saying It Social

FEBRUARY 25, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Organic Marketing Vs. Pay Per Click (PPC) Where do you click?? No matter how much paid advertising you have done or how much you have spent, it NEVER helps your organic search engine rankings. Organic has stick and duplication properties.

Organization 132

Organization Marketing StumbleUpon Digg 132

Sprout Social

FEBRUARY 12, 2024

Ogilvy research shows that 75% of B2B companies have already jumped on board, realizing its immense potential. The benefits of influencer marketing for your organization Influencer marketing amplifies your brand’s reach and credibility. This shift underlines a universal truth: trusted figures influence our purchase decisions.

Influencer 107

Influencer Marketing Collaboration ROI 107

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Customer Loyalty Program via Social Media (via PR Workbench) I’m a huge proponent of retail locations using Foursquare to enhance customer experience. I'm guessing for most of you the answer is both.

Loyalty 124

Loyalty Foursquare Social Media Retail 124

Hootsuite

SEPTEMBER 21, 2023

1 Analytics Tool for Growth Beautiful reports. A vanity metric is a social media metric that looks impressive at a glance but doesn’t necessarily indicate a company’s overall success in reaching its goals. But the goal of the company is actually to sell alarm clocks. Get Started All your social media analytics in one place.

Metrics 107

Metrics Examples Marketing HootSuite 107

Sprout Social

DECEMBER 15, 2023

It’s common knowledge amongst social media marketers that Facebook’s organic reach is tough to get. In fact, without continuously engaging your Facebook audience, you may lose credibility, authority and brand loyalty, on top of your reach. It involves a hefty strategy of great content and consistency. Tuesdays from 8 a.m.

Facebook 121

Facebook How To Publishing Analytics 121

Sprout Social

DECEMBER 29, 2022

To establish a strong brand reputation, take a stand on issues that matter to your organization and your customers. On TikTok, the brand expertly showcases their mission by connecting their audience with grassroots organizations through Patagonia Action Works. Maintaining customer loyalty. Together, we can make a big impact.

Reputation 90

Reputation Sentiment Loyalty Nielsen 90

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. Alternatively, you can use competitive monitoring and social listening to learn what other companies your audience is interested in.

Analysis 94

Analysis Report Examples Tools 94

Saying It Social

MARCH 25, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Google To Introduce Opt Out Browser Plug In For Analytics Up until just a few minutes ago when I started reading some reports about what I’m about to tell you, I’ve been a huge Google “junkie&#. What are your feelings?

Analytics 124

Analytics Google StumbleUpon Digg 124

Hootsuite

JULY 6, 2022

You’ll get more analytics and the option to create a shop and a product catalog. Promote your products with organic posts. You should publish both organic posts and paid advertising. Organic posts help to build your awareness, follower loyalty, and brand personality. Download now. Try it free for 30 days.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

SEPTEMBER 18, 2023

Company goals are the anchoring points of your marketing budget. For example, when the teams focus on paid campaigns and SEO collaboration, they may discover that the website is already ranking organically for an expensive target keyword and there’s no need to bid for it.

Marketing 132

Marketing How To Sample Samples 132

Sprout Social

NOVEMBER 8, 2023

73% of customers want companies to recognize their unique needs and expectations. It helps you understand the nuances of emotion that drive satisfaction, loyalty and advocacy. For example, let’s say a video game company drops a new game and monitors social media and gaming forums for player reactions. Here’s how.

Sentiment 111

Sentiment How To Analysis Review 111

Social Media Strategies Summit

AUGUST 28, 2019

Advancements in Artificial Intelligence are offering companies better ways to do just that. In fact, by 2021, companies are expected to be spending $57 billion on AI platforms. The results set Magnolia apart from the competition and strengthened their e-commerce arm, which is a key driver for company growth. Source: Persado.

Examples 200

Examples Marketing Retail Automotive 200

Sprout Social

JUNE 26, 2023

In fact, per The 2023 State of Social Media Report , 96% of business leaders believe AI will help companies significantly improve their decision-making processes going forward. Predictive analytics Predictive analytics understands patterns in customer behavior to anticipate future customer needs.

Sentiment 105

Sentiment Analysis Patterns Price 105

Sprout Social

OCTOBER 31, 2023

Building brand reputation and loyalty is the top business priority for leaders in the current economic climate, according to the 2023 State of Social Media report. He points to an example of a health food company. The company may want to work with a particular influencer. There are a lot more variables that need to go into that.”

ROI 107

ROI Influencer Marketing Survey 107

agora pulse

AUGUST 12, 2020

From introducing brands to new customers to selling products and growing loyal communities, Pinterest is designed to help companies of all kinds grow. Read on to learn more about these highlights from the 2020 Pinterest media agency guide to find out what this social media site can do for your company or clients. Max Width Video.

Report 105

Report How To Analytics Social Media Management 105

Sprout Social

AUGUST 16, 2023

Add viral “meme stocks”—stocks that can become overvalued due to positive online sentiment—to the mix, and it became clear social media has real world implications and the potential to derail financial companies. For example, see how expense management solution company Brex creates content that speaks to the needs of their target audience.

Social Media 75

Social Media Banking Brands Sentiment 75

Keyhole.co

JUNE 19, 2023

If you want to harness the power of social media content for customer success to enhance loyalty, leading to a rise in customer success rates, read on. This free advertising can reach new audiences and reinforce brand values, showcasing customer satisfaction to prospective customers in an organic way.

Social Media 52

Social Media UGC Content Loyalty 52

Hootsuite

JANUARY 13, 2022

Your customers are usually the most prominent cohort you’ll look to gain UGC from, either because you’ve asked for it or because they’ve organically decided to share content about your brand. For example, photos of employees packing or making up orders or a video of your team talking about why they love working for your company.

UGC 145

UGC Content HootSuite Authentication 145

Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. Sentiment analysis refers to analyzing brand mentions and other relevant data to understand what your audience truly thinks about your company and its products or services.

Social Media 62

Social Media B2B Sentiment How To 62

Sprout Social

FEBRUARY 29, 2024

Artificial intelligence in marketing With marketing , AI transforms how businesses interact with their customers in several ways, offering tangible benefits that directly impact a company’s bottom line. Media buying Companies like Volkswagen utilize AI to optimize their advertising strategies.

Patterns 121

Patterns Sentiment Analysis Proposal 121

Sprout Social

JUNE 7, 2023

Customers go through a range of emotions (like happiness, inspiration or nostalgia) when they interact with a brand, and when the experience is positive, it creates a lasting impact that fosters brand loyalty. By giving them something they want, you make customers feel like they are important and their opinions matter.

Brands 114

Brands Sentiment How To Analysis 114

Sprout Social

JUNE 17, 2021

The Harris Poll, on behalf of Sprout Social, surveyed more than 1,000 US consumers and 250 business executives to better understand how they use social media, the importance of social media marketing, social’s impact on organizations and how its influence will change in the coming years. Companies that fail to do so risk being left behind.

Statistics 145

Statistics Social Media Marketing Survey 145

Sprout Social

JUNE 27, 2023

Reviews give first-hand information on how to improve your offerings, create better-performing content and build more authentic, meaningful relationships that boost brand loyalty. Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously. Why should brands carry out review analysis?

Review 128

Review Brands How To Analysis 128

Sherrilynne Starkie

JUNE 22, 2013

A good example is Jana, a company that makes users a partner in their own data. Jana uses airtime rewards as currency and conducts consumer research, product promotions and consumer loyalty campaigns. Big data provides a real opportunity to marketers, according to Young, but companies must be seen as agents of trust.

Data 327

Data Foursquare Conference Wikipedia 327

Keyhole.co

FEBRUARY 16, 2024

What is YouTube competitor analytics ? To generate automated reports Finally, when you conduct an in-depth YouTube audit of your competitors’ channels, you can create fast reports with accuracy, thanks to competitor analytics software. The company also streams live on the platform. You’ll see why in a moment. Here’s how.

Analysis 52

Analysis YouTube Tools Strategy 52

Hootsuite

JULY 4, 2022

Read on for a more nuanced answer, where we provide you with a framework for evaluating whether TikTok is right for you and provide examples of organizations—from the financial services industry to local government—who’ve found devoted audiences on this unique platform. You may have heard that TikTok is amazing for its organic reach.

Questions 104

Questions Banking Insurance HootSuite 104

Sprout Social

OCTOBER 19, 2023

The top 7 AI + social marketing use cases for 2024 Given these encouraging results, more companies plan to leverage AI in 2024 to strengthen their marketing teams and prime their overall business strategy. Social media measurement Social performance analytics have become a critical part of a brand’s overall strategy.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Hootsuite

FEBRUARY 9, 2023

AI customer service is an artificial intelligence system that interacts with customers on behalf of a company. With it, companies can save money on customer support costs and improve the efficiency of their customer service operations. Your chatbot’s analytics can provide you with valuable insight into your customers.

FAQ 98

FAQ Team Cost Loyalty 98

Keyhole.co

MARCH 2, 2023

Fortunately, in the same way that developments in technology gave us this complex slate of opportunities, advancements in software and analytics have made it simpler for interested parties to turn it to their advantage. It also has a series of analytics dashboards built in, and these can help you base your marketing decisions on hard data.

Social Media 52

Social Media Tools HootSuite Marketing 52