Keyhole.co

SEPTEMBER 20, 2023

Do you lie awake at night worrying about what PR disaster will derail your brand image online? So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. You are not alone. For that, follow these steps: 1.

Reputation 59

Reputation Brands Construction How To 59

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Is TikTok Emerging as a Powerhouse Social Network? TikTok's popularity has exploded since its 2016 inception.

Trends 147

Trends Strategy Marketing Authentication 147

Convince & Convert

JULY 17, 2017

percent of respondents said collecting social data was a major challenge, and an even higher 24.4 percent struggle to use social data to inform marketing strategies. The challenges presented by both brands and agencies were very similar, but there were two noticeable differences. Tying Social to Business Goals.

Marketing 158

Marketing Software ROI Comparison 158

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

API 92

API Social Media Management Platform Instagram 92

Oktopost

JANUARY 31, 2024

Now that 75% of B2B buyers are actively researching solutions on social media, 50% of which are on LinkedIn , these two techniques have become an effective solution to build brand awareness and generate more customers from social media. Social selling targets prospective customers through personalized interactions.

B2B 62

B2B Metrics Comparison Education 62

Sprout Social

AUGUST 10, 2022

A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Instead of going about it the “traditional” way, brands can use influencer marketing tools to reach their goals faster.

Influencer 112

Influencer Tools Marketing Software 112

Talkwalker SM

SEPTEMBER 7, 2016

With over 500 million monthly active users , Instagram has become a prime target for brands trying to reach new audience segments. Yet how do you make the most of this social network? If you are a food brand looking to post videos on Instagram, Buzzfeed Tasty is for you. How do you regularly produce engaging content?

Instagram 60

Instagram Brands Sports Travel 60

Sprout Social

MARCH 7, 2024

A competitive analysis report typically contains information on marketing tactics, target audience demographics, product comparison and industry trends. A social analytics tool like Sprout Social helps you conduct market research on social channels using advanced social media listening.

Analysis 92

Analysis Report Examples Tools 92

Convince & Convert

JULY 17, 2017

percent of respondents said collecting social data was a major challenge, and an even higher 24.4 percent struggle to use social data to inform marketing strategies. The challenges presented by both brands and agencies were very similar, but there were two noticeable differences. Tying Social to Business Goals.

Marketing 103

Marketing Software ROI Analytics 103

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place.

Tools 84

Tools Sentiment Hubspot Price 84

The Realtime Report

DECEMBER 12, 2012

Mobile device users are spending more and more time on mobile apps, according to a new report from mobile app analytics firm Flurry. A comparison of Flurry’s mobile app data with web usage indicates that US consumers spend more time in apps than surfing the web via desktop.

Mobile 173

Mobile comScore Foursquare Statistics 173

Unmetric

AUGUST 22, 2019

Back-to-School is one of the biggest shopping events celebrated all over the world where brands bring their A-game to increase revenue in a short span of time. An increase in shopping spend is seen every year during the back-to-school season, which makes it a great opportunity for brands to start planning their campaigns a month in advance.

Social Media 127

Social Media Engagement Class Campaign 127

SocMed Sean

MAY 8, 2019

Social networks change, trends change, people change…and their appetite for a specific marketing message can go out the window at the drop of a hat. Finally, with both strategies, you can reach your potential customers in various stages of their analysis process, from research to comparison, and from comparison to purchasing.

SEO 239

SEO Strategy Tips Marketing 239

Jon Loomer

MARCH 24, 2016

And now, the death of Instagram for brands. Declaring the “death of brands on Instagram” is quite possibly the easiest title ever written. You know that brands are worked up into a frenzy over organic reach on Facebook. Who cares if engagement is dropping due to bad brand content? The death of blogging.

Brands 113

Brands Instagram Engagement Activities 113

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

Analytics 93

Analytics Twitter How To Embedding 93

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. But which social media monitoring tool is the best for your brand? Price: Starts at $79 per month.

Tools 52

Tools Social Media Sentiment Price 52

Oktopost

APRIL 22, 2019

The average consumer comes in contact with a brand 6 times on average before they purchase, which is 4 times higher than it was 15 years ago. However, the most common attribution platform, Google Analytics, has no idea what happens in Facebook ads, and Facebook Analytics has no understanding of the Google programmatic exchange.

Software 101

Software Marketing Analytics B2B 101

Webbiquity SMM

OCTOBER 13, 2010

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Social Mention. blogs, microblogging sites, social networks, etc.). Alterian SM2 Freemium.

SM2 202

SM2 Vocus Alterian Radian6 202

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 206

Tools Social Media Lithium Sysomos 206

Techipedia: Tamar Weinberg

APRIL 17, 2012

Are you trying to build awareness of your brand? An understanding of sharing sites, social networking, and search engines is essential if you want to maximize your presence on the Internet. Social networking. You can use social networking to your advantage for next to nothing. Be creative.

Video 178

Video Strategy Marketing How To 178

Hootsuite

MARCH 8, 2022

And, 98% of all Pinterest users say they’ve tried a new brand they found on the platform. How can brands benefit from Pinterest shopping? Social commerce is exploding. In 2020, shoppers spent $560 billion USD directly on social media platforms. 48% of Americans purchased something on a social network in 2021.

Features 114

Features Price Buy Campaign 114

Hootsuite

JULY 13, 2023

Magic happens on social media when the right stories are heard and the right conversations are started. The list of Sprinklr alternatives below offers a variety of powerful social media tools to help you drive customer engagement, boost brand loyalty, and manage your online reputation. Free 30-Day Trial 2.

Comparison 76

Comparison HootSuite Hubspot Price 76

Twist Image

AUGUST 28, 2013

The satirical website had one of the most insightful (and hilarious) posts about the fiasco that points to the reality of what these types of events means to brands and marketers. And, make no mistake about it, brands, marketers and media entities jump all over this sort of stuff because it moves the needle. media brand.

Marketing 110

Marketing Advertising Comparison Publishing 110

Sprout Social

APRIL 3, 2017

For your analysis, you can choose any social networks you’d prefer. You’ll likely notice most brands in your industry have three or four main platforms in common. Start by gathering up their follower counts for each social network. This is where you’ll store all of your data.

Analysis 105

Analysis Social Media Hashtag Report 105

Sprout Social

NOVEMBER 21, 2019

But consider that the majority of consumers today feel that brands don’t understand them. Taking time out of your schedule to conduct research might seem like a drag but doing so is crucial for your brand health. Figure out how to position your brand. Up-and-coming brands. Social media. Fresh products.

Research 97

Research How To Marketing Price 97

Unmetric

SEPTEMBER 9, 2019

Industry benchmarks give you a comprehensive look at the position of your brand in your industry and how you stack up against them. Competitive-set benchmarks give you a definitive look into the position of your brand against your direct competitors whom you compete within your industry. Pricing: Starting from $1000 per month.

Tools 85

Tools Hitwise Analysis Price 85

Sprout Social

SEPTEMBER 6, 2022

That’s where YouTube analytics comes in. There are tons of YouTube analytics tools that can give you comprehensive insights into your performance. We’ve put together a list of the best YouTube analytics tools that can give you an inside look into your YouTube performance. YouTube Analytics. Unbox Social.

Analytics 113

Analytics YouTube Tools Comparison 113

Sprout Social

AUGUST 15, 2016

Social networks are changing all the time. By the time you get comfortable, an update occurs and changes your social media marketing strategy. Instagram has roughly half-a-billion users and more than 300 million active users on the network each day. Users also have access to a small set of Instagram analytics.

Features 40

Features Instagram Brands Notification 40

Hootsuite

MARCH 2, 2021

Pinterest analytics tools let you pinpoint where your campaigns stick. Whether you’re starting from scratch or in need of a refresher, learn which metrics to track, what they mean and how to read Pinterest Analytics correctly. Save time and easily promote your brand with professional designs. General Pinterest analytics.

Analytics 145

Analytics Tools HootSuite Tips 145

Adam Sherk

OCTOBER 6, 2010

So which news sites are getting the most out of their social media efforts? That’s not an easy question to answer without having access to each site’s analytics data and knowing their goals and objectives. But it is possible to make some basic comparisons using data from some of the free tools that are available.

Sites 176

Sites News Postrank Engagement 176

Kikolani

FEBRUARY 4, 2013

There are ways to determine if improvement is happening with specific measurements as well as by reasoned comparisons. When it comes to blogging, numbers mean traffic and social media metrics. In order to spot trends, you need a pool of data, and so it is best to set up analytics tools sooner rather than later. Social Activity.

Patterns 147

Patterns Analytics Data Activities 147

Sprout Social

AUGUST 1, 2019

Reporting and analytics are key to any social strategy. Whether it’s reviewing content relevancy, looking at your share of voice or tracking your audience engagement, data helps your brand make smarter decisions on social. Of all the social networks, Facebook arguably gives you the most amount of data to work with.

Report 79

Report Facebook How To Overview 79

Hootsuite

JUNE 12, 2020

But with a solid understanding of Instagram Stories analytics, you can ensure they have lasting impact. For brands, the potential impact of Instagram Stories is proven. More importantly, 39% of people say Instagram Stories have led them to become more interested in a brand or product. How to view Instagram Stories analytics.

Metrics 145

Metrics Analytics Instagram How To 145

Sprout Social

JUNE 7, 2016

Get started by visiting Twitter’s native analytics site and logging in with your Twitter username and password. Check out our Twitter Profiles, Twitter Comparison and Twitter Listening reports in Sprout Social. The Twitter Comparison Report. The Twitter Comparison report is available to all plans.

Metrics 40

Metrics Twitter Comparison Report 40

Keyhole.co

NOVEMBER 4, 2020

You guessed it: 2020 accelerated the role that social media has in purchasing decisions. The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are significantly more likely to discover your brand through social media over a search engine. Jump ahead: 1.

Analytics 105

Analytics Social Media Tools Price 105

Sprout Social

JANUARY 11, 2023

Every data dashboard serves a different function—from tracking brand awareness to aggregating marketing metrics in one place. Your social media dashboards should be built with your unique use cases in mind. Example: demonstrate positive changes in brand reputation). Which metrics matter most to achieving this goal?

Template 127

Template Templates Social Media Brands 127

Razor Social

MARCH 30, 2016

Are you monitoring the trends related to conversations about your brand? Is all that social media activity paying off? Social Analytics. Track your social media analytics in relation to what you monitor and produce reports. Check out our social media analytics compass. Reputation Management.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77