Sprout Social

MAY 15, 2020

You may have reports set up to measure your own key metrics, but in the course of trying to prove the value of social to your larger organization, you’ve likely run into questions about how you stack up to competitors or how your social presence “should” be going compared to your industry. How social stacks up across industries.

Industry 123

Industry Real Estate Social Media Sports 123

Sprout Social

APRIL 16, 2024

What is a social listening query Social listening queries and Boolean search How to create better social listening queries What is a social listening query A social listening query is a set of search parameters a user gives to a social listening tool to gather and analyze consumer data across a variety of social networks.

How To 99

How To Sentiment Template Templates 99

Pam Moore

APRIL 24, 2017

One way you can gain immediate traction and competitive advantage is to work with influencers in your industry or niche to create partnered content with them. The truth is your prospects, customers, online audience and social network communities are bombarded by information, news and media. Audience Analysis Worksheet.

Influencer 167

Influencer Industry Content How To 167

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

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Review Brands How To Analysis 128

SocMed Sean

MARCH 1, 2022

Since its introduction in 2006, YouTube has become one of the largest social networks and continues to grow. Is YouTube Facing Challenges As A Social Network? While YouTube still commands the lion’s share of video-based social media popularity and user base, it is seeing rising competition. Is YouTube dying?

YouTube 204

YouTube Strategy Automotive Marketing 204

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. In Sprout, you get sentiment analysis metrics of your brand automatically in the form of graphs and reports.

Strategy 105

Strategy Sentiment Patterns Marketing 105

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. This is where data analysis comes in.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sprout Social

JUNE 7, 2023

Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight. Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions.

Brands 114

Brands Sentiment How To Analysis 114

SocMed Sean

FEBRUARY 24, 2022

Is Facebook dying as a social network? Regardless of its current dominance, some still fear that Facebook may be dying as a social network. And with the difficulty to provide sufficient regulation and oversight to social media, many people have become frustrated with Facebook. The answer is absolutely yes!

Facebook 130

Facebook Strategy Marketing Travel 130

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not Staying agile seems daunting and finding meaningful insights from non-stop social and online chatter feels akin to finding a needle in a haystack. How do they identify brand mentions for competitive analysis?

Brands 85

Brands Sentiment Analysis Marketing 85

Unmetric

MARCH 2, 2017

Social media has been established as one of the key channels of the modern day marketing mix. However, for some industries like Pharma, the number of regulations around publishing content makes maintaining a solid social media presence complex. Turns out Abbvie is outperforming the industry and is well above average.

Pharmaceuticals 60

Pharmaceuticals Industry Brands Metrics 60

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. Predictive analysis can also be used to stem customer churn by identifying contributing factors based on voice of customer data.

Sentiment 105

Sentiment Analysis Patterns Price 105

Webbiquity SMM

OCTOBER 22, 2021

Using the products, services, target market, industries, and geographic areas you serve, create a list of words and phrases that relate to your business. Return to Google for competitive analysis. Utilize social media targeting. Use targeted keywords. Understanding your demographics will help you tailor an impactful message.

Social Media 205

Social Media Tips Metrics B2B 205

Net-Savvy Executive

JUNE 7, 2013

Trust is an issue for an industry based on extracting meaning from what people share in social media. This week''s revelations about the US intelligence agency monitoring social networks (among other sources) creates a massive trust issue for everyone who works with social media data. Social media analysis'

Industry 78

Industry Data Analysis Issues 78

Laurel Papworth

JULY 13, 2010

Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43 Twitter: Reputation Management in Social Networks (20). Or we can get a kiss.

Social Networking 98

Social Networking Advertising comScore CPM 98

Dave Fleet

NOVEMBER 9, 2016

One piece of Richard’s analysis got me thinking: his statement that “Twitter Triumphs over The New York Times.” Corporate Social Media ≠ Personal Social Media. Those of us working in the digital space have witnessed the shift by social networks over the last few years. Twitter Triumphs over The New York Times”.

Analytics 305

Analytics Google Reader Social Media Sentiment 305

Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. This allows you to anticipate your customers’ next move and take strategic actions for intended results.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. From there, make a shortlist of industry-specific hashtags and test them to see how they affect performance. Hashtags may be the answer.

Hashtag 103

Hashtag Analytics LinkedIn Content 103

Pam Moore

APRIL 30, 2019

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Are you wondering what these hashtag things are that you see on every social network you visit?

Hashtag 108

Hashtag Social Media Training Template 108

Keyhole.co

MARCH 9, 2023

If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

JANUARY 10, 2024

Some industries attract more complaints than others. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints. Leverage AI AI techniques like sentiment analysis give you a quick, data-informed pulse check on how your audience feels about your brand.

Reputation 106

Reputation System Brands Knowledge Base 106

Unmetric

JULY 2, 2019

While LinkedIn’s own channel analytics might tick your basic needs, we’ve listed a few other analysis tools that will help you track and monitor your social strategy and achieve your goals on LinkedIn. Benchmark against your industry competitors to see how you fare against them using Unmetric’s Share of Voice. SocialPilot.

Analytics 112

Analytics LinkedIn Tools Analysis 112

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. Buffer First up is Buffer , a social media automation tool with content scheduling and publishing features.

Tools 52

Tools Social Media Curata Price 52

Unmetric

AUGUST 19, 2019

You can also benchmark your social media performance against competitors from your industry. . You can detect posts that garnered the most number of likes, comments, shares, retweets, replies, and much more to help you discover the kind of posts/tweets that work in your industry. Now, how cool is that? Pricing: N/A.

Social Media 91

Social Media Tools Price Hashtag 91

Keyhole.co

DECEMBER 13, 2023

The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. Their website lists tools and services categorized by department, industry, and company type.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

OCTOBER 4, 2021

Social data has become a critical source of strategic insights for businesses of every size and industry. Whether you’re measuring brand health, benchmarking against competitors, or assessing market opportunities, social data provides real-time consumer insights that no other data source can provide.

Data 124

Data Metrics Sentiment Analytics 124

Keyhole.co

SEPTEMBER 20, 2023

With a solid online identity, a brand can: Earn its audience’s trust and credibility as a business Mitigate negative feedback before escalation Position itself as an expert in the industry Build a global recognition But it takes years to build a reputation and only a moment to destroy one. Want to run competitor analysis using Keyhole?

Reputation 59

Reputation Brands Construction How To 59

Unmetric

AUGUST 28, 2019

Social media listening tools can do a whole lot of things to boost your brand’s performance on social. With social media listening tools, you’re constantly in the loop of what is being said about your brand, competitors, industry, and even a particular keyword or hashtag that’s trending. G2Crowd Rating: 4.5.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Keyhole.co

FEBRUARY 5, 2024

Linkedin has become the cornerstone of professional social networking for businesses and employees alike. Well, it’s really just a fancy way of describing an analysis of your LinkedIn profile with the aim of enhancing its performance. LinkedIn audits are a fundamental part of any yearly brand spring clean.

LinkedIn 52

LinkedIn How To Privacy URL 52

Ignite Social Media

JANUARY 8, 2019

By most accounts, influencer marketing is now a multibillion-dollar industry. It’s an impressive feat until you consider that the social networks will rake in $26.95 Content Analysis At The Unit Level. billion in ad sales in the U.S. only this year, according to eMarketer. Longer-Term Commitments.

Influencer 141

Influencer Marketing Syndication Analysis 141

Pam Moore

JUNE 9, 2019

Building a brand that is relevant, memorable and valuable online requires a lot more than fancy visuals, fast moving video or knowing how to play the last social network newsfeed algorithm. Standing out from the digital noise requires more than hopping on the latest social shiny technology object. Know your value.

Brands 105

Brands Authentication Template Templates 105

Pam Moore

MAY 27, 2019

The social networks such as Facebook, Twitter, and LinkedIn present a goldmine of data and insights that can help you learn about your audience, understand their behaviors and empower you to connect with your audience in a unique, relevant and human way. Establish thought leadership in your industry or niche?

Data 106

Data Brands Strategy Authentication 106

Webbiquity SMM

APRIL 30, 2020

Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Facebook is the largest social network with more than 2.5

Instagram 159

Instagram Tools Hashtag Authentication 159

Mindjumpers

FEBRUARY 6, 2013

Values you can only benefit from if you understand your target group and fulfil their demands and expectations – despite the social network. in the financial industry in Q2 to 72.3% improvement of response rate within the alcohol industry from Q2 to Q4. Measuring responsiveness. in Q4. - A +506.5%

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Statistics Analysis Groups Groups 227

Hootsuite

JANUARY 24, 2022

Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Over time, it provides more detailed insights about your business and your industry, so you can make the most of the time and resources you invest in social marketing. Social share of voice. Profile visits.

Data 94

Data Social Media HootSuite Template 94

Hootsuite

APRIL 29, 2020

As part of your audit, make a note of how often you’re currently posting on each social network. Use social listening to understand industry norms. Now that you have a picture of how you’re currently using social media, it’s time to get a sense of what your competitors are up to. 10:45 a.m., and 5:45 p.m.

Template 145

Template Templates Social Media Tools 145

Unmetric

JUNE 11, 2019

You can also benchmark your social media performance with competitors from the same industry. The color and object analysis will help you discover content ideas by searching for branded social content based on dominant colors and/or objects used within images and analyze their performance. Now, how cool is that?

Analytics 125

Analytics Tools Social Media Curation 125