Sprout Social

APRIL 3, 2017

The early days of social media marketing were like the Wild West. Performing a social media competitive analysis allows you to get an in-depth look at what your competitors are doing to be successful. You want to focus on the competitors that use social media marketing to their advantage, not just the ones that are successful.

Analysis 105

Analysis Social Media Hashtag Report 105

agora pulse

FEBRUARY 19, 2020

The search algorithm update BERT helps Google better understand natural language for search results. So, what does this mean to marketers? Thanks to modern technology, today’s consumers like to speak their questions directly into a device, making it hard for Google to interpret a more spontaneous spoken query. BERT Update.

Conversation 151

Conversation Marketing Google Analytics 151

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

Review 128

Review Brands How To Analysis 128

Sprout Social

NOVEMBER 21, 2023

What’s their email marketing strategy? What kind of content are they publishing on their blog? It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. There might be a new automation software slashing marketing costs in half.

Sentiment 97

Sentiment Metrics Analysis Trends 97

Keyhole.co

MAY 12, 2023

Competitor analysis Want to know what your competitors are doing? Trend analysis Keep in check what’s popular right now and use those keywords to get more traffic. Social media marketing Get more out of your social media campaigns to promote your brand. What are the different types of keyword monitoring?

Tools 52

Tools Strategy Marketing Analysis 52

Keyhole.co

FEBRUARY 8, 2024

67% of companies increased their influencer marketing budgets from 2022 to 2023. However, the focus of influencer marketing is shifting towards actual influence, not just likes and followers. As a result, the influencer marketing metrics you track will play a crucial role in your business success. Let’s get started!

Metrics 52

Metrics Influencer Sentiment ROI 52

Writtent Blog

JULY 22, 2013

A recent Constant Contact survey found that 59% of SMB CEOs feel it’s harder to run a business than it was 5 years ago, a factor which can primarily be attributed to quickly-changing technology and marketing best practices. The difficulty of success means that competitive marketing analysis is more crucial than ever.

Analysis 106

Analysis BuzzStream Marketing SEO 106

Unmetric

AUGUST 2, 2016

While scrolling through the countless articles and social media campaigns that are published every minute, it hits you that you should probably be delivering at that pace too. If you were to search for Whitespace Analysis on Google, you will find various websites that give you at least three different explanations.

Analysis 60

Analysis Content Airlines How To 60

Sherrilynne Starkie

AUGUST 8, 2018

It includes Facebook for publishers, Google Data Studio, auto tweeting, Youtube aspect ratios and a discussion of tech industry ethics in targeting children. Facebook is working with news publishers to develop a new way to capture breaking stories and track them through the longer news cycle.

API 150

API YouTube Data News 150

Sprout Social

AUGUST 26, 2021

As marketers, it’s our job to know our target audience’s needs and preferences. It’s why we conduct market research every year to better understand what our customers want and uncover new business opportunities. But sometimes market research alone isn’t enough, especially when consumer preferences can change overnight.

Research 144

Research Social Media Airlines Marketing 144

Oktopost

JANUARY 11, 2024

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. Therefore, it may not be surprising that 39% of businesses are looking at marketing automation to drive their demand-generation efforts. What is a Demand Generation Tool?

Tools 62

Tools B2B Hubspot Analytics 62

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. He actually said to me, “No one searches at Google for a recruiting firm.” Can you come up with a better Inbound Marketing Haiku ?). By Peter Caputa. This is a very successful company. They Buy Much Faster. Inbound Leads.”

Engineering 137

Engineering Social Media Hubspot Marketing 137

Keyhole.co

MARCH 9, 2023

Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. HubSpot HubSpot is an all-in-one stack of marketing, sales, and service tools. You can view all Keyhole pricing plans here.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

MAY 2, 2021

For most B2B marketers in 2021, content is changing. Video content on YouTube has become more essential to successful marketing campaigns than ever before. Ranking higher on YouTube spells more leads for marketers and makes your content production efforts worth it. . Why Use YouTube for B2B Marketing?

B2B 132

B2B SEO YouTube Tools 132

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Keyhole.co

FEBRUARY 19, 2023

Your target market regularly consumes dozens of financial services ads; publishing generic content won’t yield results. So if you feel like your marketing campaigns aren’t converting, reassess your content first with social media analytics. He says, “Consider your target market. Finance writing demands authority.

Brands 52

Brands Content Marketing Insurance 52

Adam Sherk

OCTOBER 14, 2015

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. As a user I like the new hosted and mobile-specific article formats, be that Facebook Instant Articles , Apple News Format or Google’s AMP project. Google News. Structured Data Markup.

SEO 100

SEO Syndication Marketing NoFollow 100

SocMed Sean

DECEMBER 1, 2018

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. 3) Creative Software to facilitate content creation like the Adobe Cloud suite, video editing software, etc… 4) Publishing and Scheduling tools like Tailwind for Pinterest, Buffer, or.

Blogger 266

Blogger Company Social Media Curata 266

Sprout Social

JULY 7, 2021

Is your marketing tech stack actually helping your company grow? This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools. This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools.

Marketing 125

Marketing How To Software Team 125

Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. Social media planning tools are software that helps you schedule, organize, and publish content on social media. Best Time to Publish suggests publishing times when your audience is online. Try Hootsuite for free.

Social Media 88

Social Media Tools HootSuite Tweetdeck 88

agora pulse

JUNE 13, 2020

In addition to marketing your business and connecting with customers, Twitter is the best social media channel to spy on your Twitter competition. The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis. Don’t count Twitter out. Here’s a handy list! Twitter Analytics.

Analytics 204

Analytics Tools Twitter Hashtag 204

Keyhole.co

DECEMBER 13, 2023

Social media marketing keeps evolving with each new social app. Mention: A quick overview Mention offers a suite of features to help brands monitor relevant online discussions, listen to and capture information from posts, and publish posts to social platforms. Managing your brand’s online presence and reach can be a challenging task.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? A whopping 4.74

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Kikolani

MAY 3, 2016

As recently as decade ago, “content marketing” was an unknown term to the average marketing executive. Today, virtually no company, large or small, can deny the importance of content marketing or the need for a strong web presence. Good content marketing makes a person stop, read, think and act. data analysis.

Tools 94

Tools Content Marketing Curata 94

Ignite Social Media

OCTOBER 6, 2022

Are you looking for a social media management tool to help you with your online marketing? Social Media Management – Content management, publishing, and governance. CX Insights – A unified, actionable view for world-class CX. . Social Marketing – Orchestrate social campaigns that drive business results.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Sprout Social

JUNE 15, 2020

However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected. Marketers should take the time to understand the implications of GDPR, privacy laws and what it all means when it comes to social media. How does GDPR affect marketing on social media? Good question!

Social Media 132

Social Media Privacy Marketing Policies 132

Razor Social

NOVEMBER 29, 0002

In this article, we outline what you need to be monitoring and outline a range of tools for social media analysis and reporting. For example, are they entrepreneurs, marketers etc. With a bit of smart thinking you can do this analysis across other platforms. Content Analysis. Sentiment Analysis.

Analytics 89

Analytics Social Media How To Analysis 89

Social Media Marketing

FEBRUARY 25, 2018

In recent years, blogging has proven to be one of the most valuable tools within the digital marketing strategy of companies that want to grow and increase their sales in a productive and lucrative way. A blog analysis and monitoring company, more than 175,000 blogs are published daily and 1.6 million posts are published.

Blogger 90

Blogger How To Tips WordPress 90

Kikolani

MARCH 10, 2010

This a guest post from Duncan, an internet marketer who blogs about everything from on-site optimization to finding the best links on the net. Aside from legal ramifications, there seems to be little negative effect from content theft – taking content from other people’s sites and publishing it on your own. Finders Keepers.

Google 151

Google Content Apple Sites 151

Razor Social

OCTOBER 11, 2017

Marketers know this, brands know this, and that’s exactly why the competition for first page search engine rankings is now fiercer than ever before. So how do you stay ahead of your competition in the content marketing game? Content marketing is equal parts strategic, creative, and technical. You need to get your geek on!

Tools 111

Tools Tips Content Marketing 111

The Realtime Report

JANUARY 14, 2020

Content marketing is a preferred strategy for many entrepreneurs. No matter what size your business is or what niche you’re working in, content marketing is worth considering. With each year, content marketing remains the top strategy to promote an online business. 5 Essential Diagrams to Make the Content Planning Easier.

Diagrams 91

Diagrams Content Analysis Hubspot 91

Buzz Marketing for Technology

DECEMBER 15, 2009

So that begs the question – what’s on the horizon specifically for BtoB for marketers next year? Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Buffer Social

JUNE 12, 2023

Available Channels Agorapulse allows users to publish content on seven channels: Facebook, Instagram, LinkedIn, Twitter, YouTube, Google Business, and TikTok. Buffer, however, connects with two extra channels, helping users publish on Mastodon and Pinterest and analyze their analytics on Shopify.

Social Media Management 66

Social Media Management Social Media Cost YouTube 66

Keyhole.co

MARCH 28, 2024

Of course, it takes LinkedIn research and competitor analysis to unpack a goldmine of potential keywords. Using Chrome extension: This extension allows you to perform your hashtag analysis. Finally, click the Google Extensions icon to access the Hashtag Analytics search tab. Produce and publish relevant content.

Hashtag 52

Hashtag LinkedIn Analytics SEO 52

Convince & Convert

OCTOBER 8, 2015

Let’s face it: Google loves Wikipedia. However, Similarweb recently produced data indicating that Wikipedia traffic from Google had dropped significantly. What does this mean to you as a publisher? Wikipedia’s Dominance in Google’s Search Results. Image via BigStockPhoto.com. “SERP”).

Wikipedia 60

Wikipedia Google URL Adwords 60

agora pulse

NOVEMBER 10, 2020

How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? With analytics, your brand can also achieve more advanced goals like increasing return on investment (ROI), getting more value from campaigns, and integrating social media marketing goals with business goals.

Analytics 179

Analytics Social Media Tools Price 179

Hootsuite

MAY 1, 2023

Ad-hoc posting: Even the best-laid content plans are rarely perfect, so ad-hoc posting allows you to respond quickly to trends and publish timely content when necessary. the marketing team, legal department, outside clients, etc.) Approval: Reviewing and approving all content before it is published. Try for free for 30 days 4.

Template 134

Template Templates Social Media Tips 134