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A marketer’s guide to natural language processing (NLP)

Sprout Social

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. Text classification powers various capabilities such as sentiment analysis and spam filtering.

Process 107
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Complete Your 2021 Email Audit In 4 Easy Steps Now

Pixlee

Email content creation includes the subject line optimization, usage of images, HTML email templates used, mobile optimization, font selection, color palettes, and branded elements. Alt text is embedded. Another thing you should look out for in email template analysis is whether all your templates are 600 px wide or not.

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Knowledge Mobilization and Knowledge Translation

Buzz Marketing for Technology

One of the things I wanted to see Tom Carey explore in his talk today is the concept, suggested in this title, of knowledge mobilization. They continue, "Knowledge mobilization emphasizes purpose (meeting the needs of clients) and looks to how one brings in the knowledge of others.

Mobile 100
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The Creator’s Guide to YouTube Shorts Analytics

Buffer Social

How to find your YouTube Shorts analytics Whether you prefer analyzing data on a desktop or on the go via mobile, YouTube has got you covered. On mobile The YouTube Studio app is a handy tool for creators who prefer monitoring their channel's performance on mobile.

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How Our Coronavirus Normalcy is Redefined

Ari Herzog

I see that 68% of my visitors are based in the United States, 67% use an iOS mobile device, 44% arrived from social media links, and 32% came here directly. As I wrote three months ago when I started this creative endeavor : “I anticipate embedding videos, linking to fun websites, and telling cool stories.

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How to Use YouTube Analytics and Track the Right Metrics

Hootsuite

Here’s how to use YouTube analytics on desktop and mobile. How to see YouTube analytics on mobile. Tip : See if people watched your video on YouTube or embedded on a website. On mobile, tap on the Interactive Content tab. Get real results after one month. How to use YouTube analytics. How to see analytics on YouTube.

Metrics 145
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The Top 10 Marketing Attribution Software Solutions

Oktopost

Accuracy in both big-picture and fine-grained analysis. Neustar’s attribution platform is able to bring in data from mobile and offline marketing channels. Statcounter works by embedding code in your website that tracks and monitors users’ actions, which are then processed and analyzed. Reasonable pricing. Statcounter.

Software 102