Social Pros 24 – Shawn Morton, JPMorgan Chase
Convince & Convert
JULY 13, 2012
I think that Facebook wants to be embedded on every website in the Internet. You would have to do a lot more analysis there to put a dollar value on Carnival’s misstep, and obviously their misstep was not inherently social media oriented. Our first step there was, I would say it was a safe step, cause marketing.
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