agora pulse

MAY 31, 2018

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. Facebook is removing metrics they consider “redundant, outdated, not actionable, or infrequently used.” What are these metrics and are you going to miss them? Which Metrics Is Facebook Getting Rid of? Button Clicks.

Metrics 87

Metrics Facebook Aggregator Report 87

Sprout Social

JANUARY 26, 2021

So instead of trying to anticipate the next big thing for 2021, we’re going in the opposite direction and sharing what not to do on social media based on what we learned in 2020. From taking a stand on current events to embracing the rise of TikTok, here are six things to keep in mind when executing your 2021 social strategy.

Social Media 143

Social Media Metrics Data Team 143

Sprout Social

OCTOBER 19, 2023

This feedback can identify customer sentiment (positive or negative), trends and more. This is where something like social media sentiment analysis can really save the day. For example, Sprout Social identifies conversations and key terms illustrating how your audience feels about you. The reality?

Reputation 97

Reputation Sentiment Analysis Notification 97

Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. Social media has made brands more susceptible to scrutiny than ever before. Here is a closer look.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Keyhole.co

NOVEMBER 7, 2023

However, this analytical approach is not merely about data aggregation. You can also use Keyhole’s QuickTrends for aggregated analytics at a glance on a practical dashboard. Image Source Analytics from Keynote’s social listening feature is vital in this quest. But this goes beyond numbers and graphs.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 114

Brands Sentiment How To Analysis 114

Keyhole.co

MARCH 7, 2022

So you’ve begun your social media marketing journey. You post daily on social media. Of course, counting the number of likes and comments will give you a vague idea of your social media progress. But there are too many social media business accounts with too much data to track.

Report 52

Report Social Media Metrics How To 52

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Content Aggregators are Killing Content Creators Content Aggregators are Killing Content Creators by Tamar Weinberg on September 23, 2009 Share This is a guest post from Josh Schnell, founder of Macgasm.net and web developer.

Aggregator 151

Aggregator Content Digg Posterous 151

Sprout Social

JUNE 1, 2021

Renewal calls offer agencies a chance to educate clients on how social impacts key metrics across their business. When working on social media for clients we try and plan two months in advance so the editorial calendar can be completed and ideally there is no hiccup in service.”. In fact, it’s quite the opposite.

Sentiment 90

Sentiment Proposal How To Metrics 90

Sprout Social

JUNE 27, 2023

Gain competitive intelligence Review analytics also provides you with insights on competitor brands, from how your competitors’ social posts are faring, to how you compare on customer satisfaction benchmarks. Competitor analysis tools , like Sprout, aggregate this data into ready-to-use reports for fast insights into your industry position.

Review 128

Review Brands How To Analysis 128

Bill Hartzer

MAY 26, 2010

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

Cymfony 152

Cymfony Social Media Tools SM2 152

Ignite Social Media

JANUARY 25, 2018

Metrics can be evaluated based on Posts, Comments, Likes or Shares. Post sentiment- aggregated feelings about your topic. Bacon has an 84% positive sentiment. With this additional information at our disposal, there are some exciting opportunities for social media marketers. Post Trend Insights.

Facebook 107

Facebook Sample Samples Sentiment 107

Webbiquity SMM

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social Media Monitoring Tools. Wildfire Social Media Monitor.

Tools 206

Tools Social Media Lithium Sysomos 206

Janet Fouts

OCTOBER 25, 2010

One of the questions people ask in our initial social media strategy sessions is “How will I know if I’m doing it right?&# The easy answer is something like “your metrics will show you&# or “you’ll be the most popular man in the universe&#. Pay special attention to negative sentiment.

Social Media 132

Social Media Data SM2 Radian6 132

Sprout Social

MAY 3, 2023

We are the lens into how we can better position ourselves, our company and our product for future growth—a viewpoint that depends on social media. In the current climate, whether you’re a CMO with a background in strategy or demand generation, you will be called upon to communicate the value of social media to your CFO.

ROI 97

ROI Cost B2B Organization 97

Sprout Social

FEBRUARY 22, 2019

Instagram listening is the process of following conversations regarding topics, keywords, brands and hashtags related to your industry and using those insights from those conversations to inform your social media strategy. Beyond social media, insights from Instagram listening can be used to…. What’s the difference?

Instagram 107

Instagram Sentiment Hashtag Analysis 107

Sprout Social

JUNE 7, 2016

While content and engagement are critical components of a successful strategy, another component—Twitter metrics—shouldn’t be overlooked. We’ll dive into your metrics shortly, but let’s take care of a couple housekeeping items first. The motivation behind clicking “like” is subjective, but it’s usually positive in sentiment.

Metrics 40

Metrics Twitter Comparison Report 40

Sprout Social

JANUARY 11, 2023

Using a social media dashboard to glean vital insights from your data will help you successfully convey your team’s impact every time. In this article, we’re highlighting examples of social media dashboards you can use to illustrate the value of social media across your business. Example: sentiment).

Template 128

Template Templates Social Media Brands 128

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. This sentiment can help promote a sense of cohesive culture and increase performance.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. This sentiment can help promote a sense of cohesive culture and increase performance.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Sprout Social

SEPTEMBER 5, 2023

There’s something awe-inspiring about watching #CleanCore videos on social media. Managing a brand’s social media presence is time-consuming, so removing the clutter that overcomplicates your processes improves your team’s output and makes room for more meaningful work. Optimize your social media workflow Planning.

Social Media 131

Social Media Social Media Management Team Collaboration 131

Net-Savvy Executive

MAY 27, 2011

We care about the results because they present trends or aggregate data points in some way. Let's apply this to the familiar topic of listening in social media. Most of the usual metrics help us understand trends in the opinions expressed in a large collection of comments. That's intelligence (cue James Bond theme).

Analytics 74

Analytics Aggregator Proposal Analysis 74

Sprout Social

JULY 6, 2023

Virtually all business leaders believe social media data and insights have a profound impact on top business priorities, according to The 2023 State of Social Media report. No matter your internal audience or business focus, a data-driven approach to social media delivers transformative insights.

Data 133

Data Social Media Metrics Analytics 133

Sprout Social

OCTOBER 22, 2018

According to the latest Sprout Social Brands Get Real report, more than half of consumers want CEOs to have a personal presence on social media–indicating that CEOs with personal profiles seem more approachable, accessible, human, honest and trustworthy. The most outspoken CEOs run the industry gamut.

Reputation 74

Reputation Industry Aggregator Research 74

Sprout Social

FEBRUARY 22, 2024

Consolidating audience demographics, content performance metrics and profile stats for each influencer helps marketers measure and optimize their influencer partnerships according to overall business objectives. Influencer marketing trend analysis Social media users expect brands to read the room.

ROI 105

ROI Analytics Influencer Campaign 105

Sprout Social

FEBRUARY 7, 2024

Understand customer sentiment Sentiment analysis —a core feature of competitive intelligence—gives you insight into how customers think and feel about certain brands and topics. Understanding sentiment helps you deliver better experiences and improve customer satisfaction.

Tools 95

Tools Sentiment Marketing Reputation 95

Sprout Social

JANUARY 5, 2023

With social listening, you can finally know exactly what your customers need without digging around endlessly for answers. Consumer conversations are more transparent than ever in the age of social media. Through strategic social listening, brands can analyze customer conversations at scale. The value of social listening.

Social Media 84

Social Media Sentiment Hashtag Analysis 84

Hootsuite

MAY 25, 2023

With our beloved robots here to stay, it’s high time you kitted out your marketing toolbox with the best AI tools for social media! This blog post will cover 15 of the best tools AI social media marketing offers. Start free 30-day trial What are AI tools for social media? It’s seriously easy.

Social Media 115

Social Media Tools HootSuite Price 115

Hootsuite

APRIL 2, 2020

Like all business strategies, social media requires reporting and analytics to determine how well it’s working. Social media analytics is about gathering data from your social accounts and campaigns. The information you get from social media analytics tools will help you determine which strategies work best.

Analytics 145

Analytics Social Media Tools HootSuite 145

Sprout Social

MARCH 27, 2024

It involves actively tracking reviews on websites like Google, Yelp and TripAdvisor, as well as social media channels like Facebook, Instagram and X (formerly known as Twitter). When you analyze customer reviews based on demographics and sentiment, you understand the preferences, needs and pain points of different customer segments.

Review 84

Review Brands Sentiment Reputation 84

Keyhole.co

DECEMBER 10, 2022

Not just because you need it for your use, but also because you share those key performance metrics with your team, boss, and more importantly, your clients. But how do you choose the best social media analytics tools when there are far too many available currently? Sprout Social. Why should you prefer Keyhole?

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Hootsuite

MARCH 15, 2023

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. social media managers all over the world can count on the soothing clarity of Facebook analytics. Those metrics can include things like views, likes, engagement, click-throughs, and comments.

Analytics 102

Analytics Tools Facebook HootSuite 102

Hootsuite

JANUARY 24, 2022

just waiting to help you reach your social media goals. Is your Twitter goal to discover influencers, new customers, trends, or sentiments about your brand? Get real-time data about your key Twitter metrics using Hootsuite Analytics. Cloohawk watches your social media metrics like, well, a hawk.

Directory 145

Directory Tools HootSuite Twitter 145

Unmetric

DECEMBER 10, 2019

Social media audits pose a great opportunity to help you understand the relationship your brand has with its audience. It helps you identify gaps and gives you more clarity on how your brand performs across several social media networks. Why perform a social media audit? Pricing: N/A. G2Crowd Rating: 4.0.

Social Media 126

Social Media Tools Price Analytics 126

Sprout Social

FEBRUARY 21, 2024

Net promoter score is more than just a customer service metric. It measures the overall sentiment that a customer feels towards your brand, rather than focusing on a specific purchase. Why your Net Promoter Score matters Your Net Promoter Score is a key customer service metric.

Survey 89

Survey Loyalty Data Aggregator 89

Keyhole.co

MAY 19, 2022

Social media reports are integral to monitoring your brand’s performance on social media and for creating an informed content strategy. While social media provides us with a ton of data about our posts, distinguishing signals from the noise remains a challenge. Enter social media reporting.

Report 59

Report Social Media Tools Price 59

Keyhole.co

NOVEMBER 30, 2022

For social media agencies managing multiple clients, gathering and measuring data from different social media platforms is critical to evaluate the effectiveness of marketing strategies. One such social media analytics and management tool is Brandwatch. Brandwatch: A brief overview. Key features.

Social Media 52

Social Media Analysis Sentiment Analytics 52