Buffer Social

OCTOBER 2, 2023

Get the need-to-know highlights from the social media industry that happened the week of September 25-28. TikTok's Bodybuilding Drug Scandal: Alarmingly, some TikTok influencers are pushing bodybuilding drugs to a teen audience, raising ethical and safety red flags. Monetization Dynamics Will Twitter Charge Users?:

News 80

News Report Social Media Instagram 80

Ignite Social Media

AUGUST 30, 2019

An influencer agency located in the UK partnered with a neuroanalytics firm to determine people’s emotional reactions as well as retention after seeing influencer ads compared to TV, Facebook, and YouTube ads. Industry Insights : This section includes insights, trends, and research on the LinkedIn marketing landscape.

Trends 84

Trends Aggregator LinkedIn Influencer 84

Sprout Social

MARCH 19, 2024

In this article, we’ll explore what AI insights are exactly, how they work and how they’re applied practically to progress different industries. How AI insights help businesses Let’s explore how AI insights help industries strengthen business strategies, meet market needs and boost brand loyalty. What are AI insights?

Sentiment 112

Sentiment Banking Patterns Hotels 112

Sprout Social

JULY 28, 2020

To ensure that your brand is on the forefront of upcoming trends in your industry, you want to maintain an active presence on Pinterest. Not only should you follow influencers in your industry on the platform to find emerging trends, but Pinterest regularly aggregates categories of popular content for users based on their searches.

Aggregator 121

Aggregator Analytics Trends Upcoming 121

Keyhole.co

JANUARY 17, 2024

Understanding social listening At its core, social listening is a strategic approach to monitoring and analyzing digital and online conversations on different social media platforms to get useful insights into customer sentiments, trends, and discussions related to a brand, industry, or specific topics.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Keyhole.co

FEBRUARY 23, 2024

But remember that different industries prioritize different metrics. Take a peek at a few business plan examples from your industry to help lead you down the right path. Once you’ve rounded up some common industry metrics, integrate these measurement strategies into your own business plan. Remember, not all followers are equal.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 29, 2024

But remember that different industries prioritize different metrics. Take a peek at a few business plan examples from your industry to help lead you down the right path. Once you’ve rounded up some common industry metrics, integrate these measurement strategies into your own business plan. Remember, not all followers are equal.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

NOVEMBER 7, 2023

However, this analytical approach is not merely about data aggregation. Identify trending hashtags in your niche Engage with these hot topics within your industry to connect with a wider, yet niche-targeted audience. You can also use Keyhole’s QuickTrends for aggregated analytics at a glance on a practical dashboard.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Hootsuite

JANUARY 18, 2024

No matter your industry—accounting, consulting, dog-food manufacturing, wig-weaving—this is a captive, active audience that your brand can’t afford to ignore. Or influencer collaborations !) (Or We read it to stay up-to-date with industry trends (and also for her pithy and wise insights). More than 4.95

Social Media 121

Social Media Tips HootSuite Marketing 121

agora pulse

NOVEMBER 10, 2020

With Analisa analytics, you can report on campaigns, followers, competitors, influencers, and hashtags to improve your paid and organic efforts. With Audience Insights, you can identify influencers, research customers, create highly targeted segments, and integrate the data into your social media strategy. Social media channels.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

MAY 9, 2023

It’s poised to do so in several ways such as data-driven product enhancements, personalized services and influencing consumer demand. Monitoring negative sentiments in real-time, choosing the right influencers and ambassadors and providing proactive customer care–all this can be achieved seamlessly with AI marketing tools.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Sprout Social

APRIL 12, 2022

Benchmarking your Facebook ad performance will depend on your industry and campaign objective. You can compare these to your industry benchmarks and see how you match up. This is an aggregated data set so your best times may vary from the graphic below. Influencers. This is where more detailed metrics come into play.

Facebook 123

Facebook How To Metrics Hashtag 123

Likeable

MAY 27, 2020

You know what they say about the alcohol industry: It does well in both good times and bad. It even released a restaurant locator that aggregates restaurants in any zip code offering takeout, and is rewarding anyone who orders from those restaurants with a rebate card to use on a Bud Light when the restaurant reopens.

Brands 95

Brands Aggregator Instagram Video 95

Sprout Social

FEBRUARY 22, 2019

Instagram listening is the process of following conversations regarding topics, keywords, brands and hashtags related to your industry and using those insights from those conversations to inform your social media strategy. Identify potential customers, partnerships and influencers. Influence marketing and product decisions.

Instagram 107

Instagram Sentiment Hashtag Analysis 107

Hootsuite

JULY 19, 2023

Realtor hashtags are hashtags (words or phrases preceded by the pound # sign) specific to the real estate industry. Hashtags can be used to aggregate social media posts like tweets into categories. Twitter Fun fact: Hashtags actually originated on Twitter as a way to aggregate tweets. What are realtor hashtags? Do pair up.

Hashtag 80

Hashtag Real Estate Social Media HootSuite 80

The Realtime Report

AUGUST 1, 2014

The ubiquitous access to information turns many employees into instant business influencers. Influencers can provide needed input at certain stages of a purchase cycle, but they are a difficult and inefficient target when nearly everyone is an influencer. The solution? Billion Monthly Active Users, #RLTM Scoreboard.

Strategy 178

Strategy B2B Marketing Research 178

Sprout Social

JANUARY 21, 2021

Industries pivot. Which accounts (think: influencers, collaborators, press mentions) resulted in the most buzz for your business? Analyze conversations from your competitors and industry at large. For example, you can use listening data to identify trending topics based on conversations within your industry.

Sentiment 135

Sentiment How To Marketing Analysis 135

Sprout Social

JUNE 7, 2023

This further strengthens your efforts to build brand loyalty and trust—two things that influence up to 58% of consumers’ decision to choose a brand over competitors, according to The Sprout Social Index 2022™. These are aggregated so you get a holistic sentiment score for your brand and individual topics.

Brands 114

Brands Sentiment How To Analysis 114

Sprout Social

FEBRUARY 22, 2024

While the right influencer endorsements are worth their weight in gold, brands have to be strategic with their influencer campaigns to get positive results. That means finding influencers with followers in your target audience and creating campaigns that feel natural and inspire conversions. What is an influencer analytics tool?

ROI 105

ROI Analytics Influencer Campaign 105

Sprout Social

AUGUST 25, 2020

And if nothing else, Reddit is a brilliant place to conduct market research and maintain a pulse on trends in your industry and beyond. Take some time to explore industry-specific subreddits to better understand trends and what your customers are thinking. Uncover customer feedback and suggestions. Ready to start marketing on Reddit?

Reddit 134

Reddit How To Marketing Banking 134

Sprout Social

JUNE 13, 2023

There are no impulse buys in the B2B SaaS industry and quantifying the impact of social media within the buyer’s journey is not always straightforward. Taking ownership with Tagging Siegel also notes how using Tags in the Smart Inbox allows her to influence strategy and internal change management.

Atlassian 102

Atlassian ROI Social Media Collaboration 102

Socialmedia.biz

JUNE 30, 2016

Becoming a recognized influencer in your industry takes a lot of effort. Here are some of influencers’ greatest concerns – and tangible solutions to help solve them. Challenge #2: Automated curation tools have been known to aggregate low quality links. Post by Adi Englander.

Curation 68

Curation Content Aggregator Badge 68

Keyhole.co

MARCH 7, 2023

Whether you’re a budding influencer or a small business owner, increasing your Instagram followers can boost your presence significantly. This can help build brand loyalty and establish your brand as a leading competitor in your industry. Find out influencers for your next campaign on Keyhole 8. Don’t worry, though!

Instagram 52

Instagram UGC Hashtag Collaboration 52

Sprout Social

FEBRUARY 20, 2020

Find influencers to partner with. Observe how people search for jobs in the industry. Examples of these markers could be repetition, influencer conversations, high engagement, etc. This approach can help build more belief and trust in listening as a center of influence for your strategy. . Public relations. Who said it?

Strategy 119

Strategy Sentiment Social Media Management Analysis 119

Later

FEBRUARY 16, 2021

Stanworth created a unique hashtag , posted a selfie, and then tagged influencers like The Birds Papaya in the post, challenging them to create their own. And using a unique hashtag is key for aggregating the posts and measuring results. View this post on Instagram. A post shared by Bailey Stanworth (@baileyjst).

Campaign 91

Campaign Social Media Brands Apparel 91

Sprout Social

JUNE 29, 2020

With a robust social strategy , universities can strengthen their international profile, influence prospective students’ decisions and turn graduates, employees and industry partners into staunch advocates.

Strategy 132

Strategy Marketing Metrics Education 132

Pixlee

NOVEMBER 21, 2017

Pixlee’s industry-leading UGC platform is known for its extensive content creation, curation, and multi-channel publishing capabilities. Gain Visibility into Influencer Engagement Rates and Follower Counts using Social CRM. That said, there are many less-used, highly beneficial features that can bring exceptional value to your brand.

Social CRM 42

Social CRM UGC Aggregator Influencer 42

Hootsuite

APRIL 15, 2020

They also make it easier to discover posts around those specific topics, because hashtags aggregate all social media content with that same hashtag. They aren’t specific to an industry or a theme. To find hashtags that are specific to your brand, your industry and your audience, you’ll have to do a little research.

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

Sprout Social

FEBRUARY 5, 2020

Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. According to industry data by Bambu , customers acquired via social selling are seven times more likely to convert. What power!

Tools 94

Tools Sentiment How To Team 94

Convince & Convert

OCTOBER 19, 2010

There are a number of tools that can assist with identifying these opportunities, but the challenge isn’t collecting the data, it’s aggregating the results and knowing what to do about them. Influencer identification. Don’t forget to search for your competitors, and your industry at-large. Uncover Content Ideas.

Alterian 127

Alterian SM2 Social Networking Aggregator 127

Webbiquity SMM

AUGUST 23, 2011

Three of the top 12 traffic sources for this blog were syndication or content aggregation sites: B2B Marketing Zone , Social Media Informer and Social Media Today. The best syndication sites will vary by industry, so choose sites appropriate for your blog subject manner. Syndication is also helpful. Post frequency matters.

Syndication 186

Syndication Data How To HootSuite 186

Sprout Social

NOVEMBER 26, 2018

Rather than try to dominate them all, you should consider which platforms make the most sense based on your industry and audience. A major hub for brick-and-mortar businesses, ecommerce shops and influencers alike, the platform encourages brands to get creative. Looking to get in touch with an influencer, marketing manager or CEO?

Social Media 106

Social Media Marketing URL Hashtag 106

Sprout Social

OCTOBER 22, 2018

Then there’s the fact that 22% say a CEO’s transparency on social would positively influence their interest in working at his or her company. Often, people just want more access to CEOs, and that can be as simple as sharing pictures on their personal accounts from a company outing or attendance at an industry event.

Reputation 74

Reputation Industry Aggregator Research 74

Sprout Social

DECEMBER 15, 2016

Monitoring the activities and demographic data of our Page followers—particularly, knowing the industries to which they belong and tracking content engagement patterns—has been crucial in managing and evolving our LinkedIn strategy. It makes it easier for us to distill and present valuable data and insight to internal stakeholders.

Team 40

Team LinkedIn Report Company 40

Webbiquity SMM

JANUARY 24, 2011

A free tool for finding the relative influence of any Twitter user. In addition to customizable search and sentiment monitoring, the Buzz Tracking feature provides realtime “metrics around how much buzz is out there, how much of it is yours, how much of it is your competitors’, and what’s buzzing industry-wide.&#

Tools 206

Tools Social Media Lithium Sysomos 206

Direct Marketing Observations

FEBRUARY 15, 2010

There is a word in the industry called “ Sentiment ” that is used when trying to determine a person’s attitude. The challenge, after aggregating all of the buzz or mentions of everything you are tracking, is to make sense of it all and to make it actionable back inside your company. Influence – of the person it comes from.

Sentiment 143

Sentiment Analysis Aggregator SEO 143

Convince & Convert

JUNE 24, 2014

There are dominant channels for every industry and type of product or service. Total engagement is the aggregate number of interactions (likes, comments, and shares) of posts on this company’s Facebook page during this time period. But which channels are a must-have for your business? And you shouldn’t try, frankly.

How To 168

How To B2B Social Networking Apple 168