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Media Relations Gone Wrong: How Not to Pitch a Journalist (Video)

Adam Sherk

At my first PR job I had to type in contact addresses from the hard-copy Bacon’s guide so we could mail merge and send out the press materials. Or stand over the fax machine feeding through one press release at at time. Seriously though, did you get my press release? –My press release.

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The Wrap, Newser and Content Aggregation: How Much Attribution is.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? To me the real question is: when one site aggregates another’s content, how much attribution is enough? Personally I think aggregated stories should always include an inline attribution link.

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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Build blogs and teach conversational marketing and business relationship building techniques. Download the Social Media Press Release (pdf) and at least see what parts you want to take into your traditional press releases. Consider a Lijit Wijit or other aggregator widget. Tread gently into new territories.

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Tips on How PR Pros Can Create Social Media Success

Mindjumpers

Get acquainted with news aggregation services. If you on a daily business update your Facebook and Twitter profiles with relevant news, you might be familiar with how much time it actually takes to go through all the different news sources that you find the most useful. What To Remember In Social Media Marketing & PR.

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Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

Below is a list of SEO and social media marketing techniques that you can use to ensure that the first page of Google search results for your brand related keywords does not include negative websites. 24 TECHNIQUES FOR COUNTER-SEO CAMPAIGNS: Create systems to monitor conversations, aggregate the results and identify common themes.

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PEJ Study Shows Print Still Primary Source of Original News Reporting

Adam Sherk

But before we dismiss online and social media sources as nothing more than aggregators and promotion outlets, let’s remember that this study reflects the state of the news ecosystem today. We found official press releases often appear word for word in first accounts of events, though often not noted as such.

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7 Ways to Use Social Media to Create Buzz-Worthy Events

Convince & Convert

At a minimum, you should create event pages on: Facebook Events. Social Media Examiner does this well by consistently sharing what attendees can expect at their annual Social Media Marketing World conference leading up to the event. Eventbrite (where you can also sell tickets if you’re so inclined). Why can’t you do all of this?

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