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What Is an API & Why Does It Matter for Social Media?

Sprout Social

Your Internet experience runs on APIs. But what is an API and why does it matter to you? In this article, we’ll give a high-level overview of APIs and how they relate to your daily life. What is an API? API stands for application programming interface. APIs operate on an agreement of inputs and outputs.

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How Apple’s iOS 14 Update Will Impact Facebook Advertising

Ignite Social Media

The extent of the limitation will depend on if the user opts-in or opts-out of this data collection. This is especially important when a user opts out of the data collection since Facebook will only report on one event (the highest priority event) after clicking the ad. Expect data relying on the pixel to be delayed and incomplete.

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How to analyze customer reviews for brand insights

Sprout Social

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Competitor analysis tools , like Sprout, aggregate this data into ready-to-use reports for fast insights into your industry position.

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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

The comprehensive data and analytics provide performance metrics like link history, demographics, device type tracking and mobile-deep link reporting in the sleek dashboard. Analyze performance data. Access the API . Track unlimited click data. View aggregated metrics in the dashboard. Customize short URL/slug.

URL 108
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Sneak Peek into Facebook Audience Insights Beta

Ignite Social Media

Facebook Audience Insights API is currently in Beta test with limited partners, as one of those partners, Ignite is going to give you an inside look at what is to come. It provides real-time demographic, behavioral, and interest data for the 1.9B Once Facebook returns the search, you get a treasure trove of data on your topic.

Facebook 109
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#DigitalPR Twitter Chat with Katie Paine

Proactive Report

I see many organizations where data or marketing analysts are tackling integration, not so much in PR. A: Barriers are complexity of metrics, lack of data scientists to figure them out + lack of consensus on goals. Q2: This report from the API says that most news outlets are measuring the wrong things about their content.

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#DigitalPR Twitter Chat with Katie Paine

Proactive Report

I see many organizations where data or marketing analysts are tackling integration, not so much in PR. A: Barriers are complexity of metrics, lack of data scientists to figure them out + lack of consensus on goals. Q2: This report from the API says that most news outlets are measuring the wrong things about their content.

Twitter 40