Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

JUNE 27, 2023

Manage brand reputation With rising consumer awareness, brands need to make sure they are always fostering a positive brand reputation. These could be product issues, advertising campaigns, customer service or even sensitive issues gaining ground. Profiles tab: View metrics at the individual profile level.

Review 128

Review Brands How To Analysis 128

Keyhole.co

DECEMBER 13, 2023

The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. Manage social advertising: A main reason Hootsuite makes a good alternative to Mention is the ease with which you can manage organic content and paid ads in one place. The Business package starts at $739/month.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

MARCH 19, 2020

A brand’s reputation oftentimes stems from the reputation of its social media, so a sparse profile doesn’t inspire a lot of confidence. Take advantage of your social platforms to show off some of your best work, attract new audiences and set yourself apart from your competitors. . more likely to be considered reputable.

Social Media 112

Social Media Strategy Case Study RFP 112

Bill Hartzer

MAY 26, 2010

BuzzLogic is a social branding company that focuses on digital media that utilizes an ad platform that is driven by social media analytics. The tools used within Buzzlogic helps customers build and optimize their advertising campaigns across the biggest collection of website content on the internet.

Cymfony 152

Cymfony Social Media Tools SM2 152

Laurel Papworth

JULY 6, 2010

Their advertisers only understand pageviews not sentiment. Those who are outraged need not comment… 3 Surefire Ways to Win The Fastcompany Influence Project is a post from: Laurel Papworth- Social Network Strategy. Twitter: Reputation Management in Social Networks (18). Related posts.

Project 88

Project Influencer Reputation Exercises 88

Sprout Social

JUNE 15, 2020

The connection between GDPR and social media might seem a bit fuzzy, but it’s important to understand the impact for efforts like paid advertising and reporting. Below we’ve highlighted some specific ways that GDPR impacts marketers in the social space. Restrictions on social media ads and remarketing.

Social Media 132

Social Media Privacy Marketing Policies 132

Keyhole.co

MAY 25, 2022

A typical social media analytics report looks like this: Source. Social media analytics goes beyond broader metrics such as likes, follows, clicks, retweets, previews, and impressions gathered from social networks. As you know, social media is about people sharing their lives with others. Sentiment analysis.

Analytics 52

Analytics Social Media ROI Metrics 52

Social Media Network Marketing

OCTOBER 15, 2010

Unlike traditional CRM, which creates vast internal databases of clients and prospects, social networking sites are external repositories of direct communication and indirect comments about businesses, products, people, experiences and an array of customer sentiment.

Social Media 101

Social Media Social CRM Repository Wiki 101

Sprout Social

MARCH 8, 2019

If you have negative comments simply sitting around on a social site, you’re neglecting your online reputation. And unlike social media where customers might tag you when talking about you, these conversations tend to fly under the radar unless you’re explicitly seeking them out. Not a good look.

Reddit 100

Reddit Tumblr YouTube Review 100

Laurel Papworth

OCTOBER 5, 2010

You don’t have to find the top bloggers in an industry – someone who knows the social network (people, not tool) better than you has already created and distributed the list. A list is a list – doesn’t tell you quality or influence or quantity or sentiment – but it’s a start. Related posts.

List 73

List Twitter Web 2.0 How To 73

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

Social Media 245

Social Media B2B Marketing SEO 245

Sprout Social

AUGUST 17, 2022

Nearly half of those companies received some sort of fallout on social media because of these incidents. In this new world of social advertising, brand safety issues aren’t an “if”—they’re a “when”. Protecting your brand reputation in this evolving landscape requires collaboration, foresight and planning.

Reputation 116

Reputation Brands Guidelines Advertising 116

Laurel Papworth

MARCH 22, 2010

I’d had shocking service from Optus (the guy told me “yeah I know how to fix it but I’m not going to tell you&# ) and was in the mood to shine some social media spotlight on to poor customer service in Australia. There is no Optus branding, my site aggregates all discussions re: Optus on social networking sites.

Domain Name 85

Domain Name Policies Web 2.0 Social Networking 85

Sprout Social

FEBRUARY 7, 2024

Understand customer sentiment Sentiment analysis —a core feature of competitive intelligence—gives you insight into how customers think and feel about certain brands and topics. Understanding sentiment helps you deliver better experiences and improve customer satisfaction. And there’s more.

Tools 95

Tools Sentiment Marketing Reputation 95

Social Media Network Marketing

MAY 31, 2010

Unlike traditional CRM, which creates vast internal databases of clients and prospects, social networking sites are external repositories of direct communication and indirect comments about businesses, products, people, experiences and an array of customer sentiment. Unported License.

Social Media 62

Social Media Social CRM Reputation Widget 62

Hootsuite

JUNE 14, 2023

Enter social media monitoring for banks — the best way for financial institutions to monitor online sentiment and stay ahead of the curve. In this article, we’ll explore how banks can use social media monitoring tools to protect their reputation, connect with their audience, and elevate their social strategy.

Banking 80

Banking Social Media HootSuite Sentiment 80

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

This is no less true for the world of social networks. Networks like Digg, FriendFeed, and Facebook are seeing huge growths in value, but the little guys, the ones actually providing the meat and potatoes for those operations, rarely see a nickel. Let’s be honest for a second here. The major “Web 2.0″

Aggregator 151

Aggregator Content Digg Posterous 151

Techipedia: Tamar Weinberg

MAY 18, 2010

The best thing about social media is that the conversations are natural occurring real time so the methods like survey lag far behind in providing the right information, bet we don’t need more to understand a consumer as we can measure sentiments now. Beth Thanks for outlining the points so well. Reply Jay B.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Sprout Social

SEPTEMBER 1, 2021

It now encompasses various elements of digital marketing and advertising. This includes mentions on social media and traffic for certain keywords. And what’s the sentiment around those conversations? Share of voice data shows you the number of conversations around your brand and the sentiment behind those conversations.

SEO 144

SEO Social Media Metrics Sentiment 144

Techipedia: Tamar Weinberg

JULY 15, 2009

If you’re looking at buying a product or utilizing a service, chances are you’re looking for the sentiment about that product or service as well. That’s why social media is important. Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity.

Communities 170

Communities Marketing MySpace Yahoo 170

Convince & Convert

FEBRUARY 11, 2010

February 11th, 2010 |Written By: Jay Baer | View Comments Tweet Guest post by Bob Dennis , freelance Web designer with experience in everything from audio production to social networking. More and more I'm seeing sentiments like: 'Developers can completely bypass Apple’s money-grubbing, dictatorial policies.&#

Social Media 114

Social Media Strategy Apple iPhone 114

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Hootsuite

JULY 13, 2023

The list of Sprinklr alternatives below offers a variety of powerful social media tools to help you drive customer engagement, boost brand loyalty, and manage your online reputation. This powerful platform scours social media data to deliver actionable insights in minutes.

Comparison 76

Comparison HootSuite Hubspot Price 76

Webbiquity SMM

MARCH 26, 2012

From SEO To Social Media, Getting All Channels To Drive Traffic by MediaPost Search Insider. The Fabulous Collision of Search and Social by Social Media Today. 5 reasons why social media is good for SEO by Success Works. 5 reasons why social media is good for SEO by Success Works.

Tips 183

Tips Reputation SEO B2B 183

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Social media is by definition slow.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Hootsuite

AUGUST 19, 2020

Social media campaigns are the rocket fuel of your marketing efforts: a concentrated burst of energy that pays off in a major boost to your brand reputation, awareness or sales. It can be limited to a single network, or take place across multiple social media platforms. Olive asked, and beer is on its way! whatsyourname.

Campaign 145

Campaign Social Media Travel Hashtag 145

Convince & Convert

NOVEMBER 20, 2013

In the years since Benioff wrote his manifesto, enterprises have become obsessed with connecting with customers via Facebook, Twitter or other social media, as they then monitor sentiment and measure effectiveness. As head of Salesforce’s social media efforts and strategy, I helped build Marc Benioff’s social imperative.

Social Media 152

Social Media Sentiment Nielsen Reputation 152

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Hootsuite

JUNE 27, 2023

Source: Hootsuite Improve your social listening Want to use social listening to improve your strategy? Hootsuite Insights powered by Brandwatch is your ticket to automating competitor research and keeping an eye on your own brand’s sentiment. This will allow you to create content your audience is already interested in.

Real Estate 80

Real Estate Social Media Tools HootSuite 80

Hootsuite

SEPTEMBER 16, 2022

Social media analytics tools. Social media analytics tools are solutions that give marketers the ability to track, analyze, and understand the performance of social posts and campaigns. All social networks offer basic native analytics tools. Specialized social analytics tools allow you to see the bigger picture.

Social Media 134

Social Media Tools Marketing Analytics 134

Convince & Convert

FEBRUARY 23, 2010

One company I know of discovered that after two or three months of customer-retention-focused outreach answering questions and resolving issues via social media, their brand's negative sentiment was increasing in the monitoring tool. link] staciesgifts My sentiments are with John on this matter. Gravity Garden [link].

Social Media 118

Social Media Strategy Social CRM Company 118

Convince & Convert

JULY 20, 2010

Here’s what you should be listening for by source: What keyword research tells us: how content consumers speak (vernacular), what content consumers want (phrase categorization), and in what volume (category prioritization) What social media research tells about the identified search keyword phrases: what types of content seekers want (media type), (..)

Social Media 141

Social Media Strategy Consultant Blogger 141

Hootsuite

NOVEMBER 13, 2019

When it comes to gender equality, 77% of Gen Z say they feel more positively towards a brand when it promotes equality on social media. 71% said they’d like to see more diversity in advertising. Keep tabs on what others are saying about your organization with our guide to social media sentiment analysis.

Marketing 111

Marketing Survey Mobile Trends 111

Socialized

SEPTEMBER 19, 2009

The merger of our personal and business lives in a single social networking “presence” has its problems, too. Social media adoption has certainly been fraught with “innumerable confusions” and despair. The median age of the social networker is rising slowly, however. The language of social networking is misleading.

Social Media 223

Social Media Sysomos Privacy Radian6 223

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

It’s clear that anti-Digg sentiment is silenced, and is often suppressed. If you also ask me, Digg has had a lot of vocal supporters and those voices are going to be preaching about other social networks now. Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity.

Digg 100

Digg Social Media Upcoming Ustream 100

Convince & Convert

SEPTEMBER 20, 2010

In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. 10 predictions for advertising in 2010 =-.

Social Media 149

Social Media B2B Strategy Consultant 149