Buzz Marketing for Technology
SEPTEMBER 27, 2011
Hindered by a small market budget, Beane embraced alternative statistics, or what marketers might call “KPIs”, to find undervalued players. The parallels between the almost ten year old book and the experience of marketing in today’s digital world didn’t escape me. When everyone’s way isn’t working for you, find your own path.
Buzz Marketing for Technology
MARCH 9, 2010
According to the IT Services Marketing Association (ITSMA) which, full disclosure, I am a member and an avid fan of their work. They recently put out a 2010 Budget and Allocations trends document which surveyed the membership to gave you the chart above. So here is my take …. What’s your Social Media diet?
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Buzz Marketing for Technology
JANUARY 26, 2010
At a recent dinner with a buddy of mine from Microsoft (who helped launch Bing) – I learned a lot more about the search market and a very important trend that can effect the future of B2B Marketing. OK so what does this mean to B2B Marketers? perhaps there will be shortly.
Buzz Marketing for Technology
JUNE 27, 2008
Emerging Trends. For Interactive Marketing Professionals. Strategies For Interactive Marketing In A Recession. Unlike Last Time, Results-Based Marketing And Social Applications Could Thrive. In the last recession, online spending cratered along with the rest of the advertising industry. Decision Tools.
Buzz Marketing for Technology
JUNE 8, 2011
Some advertising agencies charge you hundreds of thousands of dollars to create what they call the “ideal customer persona”. I discussed how you can do this for FREE with Facebook in a prior post called Generating a Buyer Persona with Facebook Advertising but unfortunately you do get what you pay for.
Buzz Marketing for Technology
JUNE 27, 2008
Six degrees of separation in instant messaging | Emerging Technology Trends | ZDNet.com Trackback by Anonymous — March 23, 2008 @ 3:08 am. All "Emerging Technology Trends" talkbacks. Blue Nile SVP, marketing & technology: Darrell Cavens. six degrees of separationâ?? idea which states that everyone on Earth is six â??stepsâ??
Buzz Marketing for Technology
JUNE 23, 2008
Steve Rubel explores the impact of digital trends on business, culture, media and marketing. « Measure Traffic with the Google Web Site Trends Bookmarklet | Main. Advertising. Avatar Marketing. Citizen Marketing. Measure Traffic with the Google Web Site Trends Bookmarklet. Micro Persuasion.
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