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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

&# Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Restaurant/Bar/Pub.

Industry 231
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Internet Marketers of New York Charity Party: March 18, 2008

Techipedia: Tamar Weinberg

With that said, it’s just two days away to the Internet Marketers of New York charity party in NYC (during SES NY) which is sponsored by the coolest guys on earth, Best of the Web. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

MySpace 100
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Choice of Form: Two Legal Seminars As Social Media

Techipedia: Tamar Weinberg

A seminar is different from a regular course in that it necessarily involves interaction with the students — a seminar is to a regular lecture course as web 2.0 is to web 1.0. Professor Daniel Jutras’ classes begin with him and/or students covering some current events relating to the seminar’s topic.

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How friendfeed Can Teach You About Your Friends

Techipedia: Tamar Weinberg

You can easily determine if your friends are interested in marketing, photography, books, music, web 2.0 Chances are if they’re already using FriendFeed and have begun broadcasting events from numerous social networks, they are early adopters and are more savvy than the average social media user.

Plaxo 103
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10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

They used Twitter, so that attendees could tweet and discuss the events with their followers. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. One of the ways that Twitter has been used (other than listed above) has been by conferences like South by Southwest (SXSW) and Gnomedex.

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Pubcon 2007 Recap

Techipedia: Tamar Weinberg

Thanks much to Brett and the WebmasterWorld team (Neil, Scott, and the rest of that wonderful bunch) for putting together a great event! Keep it up, see you at the next event. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Yahoo 100
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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

I’ve learned that Roger Smith Hotel is a boutique hotel with event rooms suitable for parties and workshops. Yes it shows the impact that social media can have on a business, but possibly more important, it shows how social media has changed the advertising and marketing game all together. They set the trends for the industry.

Hotels 245