Koka Sexton

DECEMBER 20, 2009

Building an Effective Business Profile on Twitter From TwiTip: As the popularity of micro-blogging continues to grow, it’s going to become a tool used by advertisers and marketers. How Companies Use Twitter to Bolster Their Brands From BusinessWeek: Good article that is part of Business Week’s CEO Guide to Microblogging.

List 96

List Social Media Case Study Wiki 96

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Social Media Network Marketing

MAY 29, 2010

Research existing and emerging social / professional networking channels, platforms, blogs, and applications for new ways to reach and engage in conversation with consumers. Unported License. Author creative messaging and content for social media communications Awareness of latest social media developments, online behavior and trends.

Social Media 50

Social Media Widget Reputation Disqus 50

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

More people were reached using one advert or one advertising channel. You can see that without consumer feedback, advertising is mostly one entity (the seller) talking at another (the consumer). I explored that today in my “From I am Media to I am Advertising&# blog post. Ideas and good products spread faster.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Twitter, Pownce, and other “microblogging&# platforms really don’t fit in the type of social networks that I intend to illustrate here. When i first joined facebook i was in there for personal friends now , i’m experimenting different marketing campaigns on it. being what it has become. thus your persona’s.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

JUNE 10, 2010

A 12-year-old resident of Missouri, Shelby’s Jericho website features a blog and has turned into a social good campaign with her promotion of charitable efforts for US troops , and even includes interviews with the cast and crew of Jericho as well as with US Air Force Thunderbirds and Alex O’Loughlin.

Blogger 241

Blogger StumbleUpon Communities Journal 241

Techipedia: Tamar Weinberg

MAY 28, 2010

Social media rocks because it’s one of the most amazing tools for “free&# market research. There’s display advertising, print/TV ads, SEO, PPC, email marketing, snail mail, etc etc. Sure, you can have viral campaigns that truly rock, but at the end of the day, it’s all a substantial time investment.

Social Media 278

Social Media Strategy Yahoo Communities 278

Webbiquity SMM

FEBRUARY 7, 2012

53% of employers now research candidates on social networks before hiring. • Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. Les Luchter looks at research showing that 10% of all website visits to the top 1,000 web properties come from social sharing, half as much as from search.

Statistics 190

Statistics Research Social Media B2B 190

Buffer Social

OCTOBER 25, 2018

To make things easier for you, I did some research and compiled information about the 21 top social media sites in 2018. Finally, you can also advertise on YouTube to increase your reach on the platform. Businesses can now advertise, create chatbots, send newsletters, and more on Messenger. Does it fit your brand image?

Sites 111

Sites Social Media Brands Tumblr 111

Webbiquity SMM

OCTOBER 27, 2010

Social media is more like a PR activity than marketing or advertising. As the authors note later in the report, “Unlike conventional campaigns, community marketing lacks a specific beginning and end to the activity.&# Microblogging (i.e., Make sure that social media efforts are sustainable. LinkedIn, Facebook). Tweet This!

B2B 175

B2B Social Media Marketing Microblogging 175

Later

MARCH 31, 2020

My favorite kind of longer-form caption is the microblogging caption, which I’d encourage you to start incorporating into your Instagram strategy as much as you can! A microblogging caption is exactly what it sounds like: a mini blog post. Research PR Firms and Make Introductions: . What really makes us confident, anyways? ?

Influencer 86

Influencer Instagram Tips Microblogging 86

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Implementation and Execution 7 Reasons Why Social Media Marketing Campaigns Fail, and How to Fix them (Stuntdubl): Todd Malicoat never blogs, but when he does, he writes great posts like this suggesting that if your social media marketing campaign is failing, you may have had the wrong strategies in place.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Lists also take a great deal of research, and the return is typically a resource that people will turn to time and time again. In the list case, all four aforementioned lists are winners — just put a good deal into your research and you’ll do just fine. Remember, this list contains 6 items!)

Social Media 180

Social Media Content SEO Examples 180

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

, if I lost my sense of taste forever, I’d want other people to know about the dangers of the medication and not to have someone who is paid off to push the results down so that people who are doing solid research will be misled. research before you complain, kthnx. What is more important to you? Top dollar or public safety?

Reputation 125

Reputation Chemicals Issues Consultant 125

Later

MARCH 31, 2020

My favorite kind of longer-form caption is the microblogging caption, which I’d encourage you to start incorporating into your Instagram strategy as much as you can! A microblogging caption is exactly what it sounds like: a mini blog post. Research PR Firms and Make Introductions: . What really makes us confident, anyways? ?

Influencer 66

Influencer Instagram Tips Microblogging 66

Techipedia: Tamar Weinberg

MARCH 17, 2010

So if you’re spending $200 a day on your Social Media campaign, and let’s say your product is $100 worth per item, let’s say you’re bringing 100 people to the website, and your Google Analytics shows a 15% conversion rate to a warm lead, and a 15% conversion rate of warm leads to paying clients purchasing one item.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JULY 8, 2008

This will help a great deal in planning and managing successful marketing campaigns. Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. Advertising and marketing currently emphasize selling and helping others sell.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

Now let’s assume one of the bloggers responds with, “I have read your email carefully and it would appear that you have omitted the part where you request my advertising rate card.&# (Yes, forget about organic promotion. You say, “this is merely a story idea as there’s no advertising budget.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

MAY 5, 2010

Just like with any other marketing campaign you need to be sure that you are not “putting all of your eggs in one basket&# just like you mentioned. So those who are running social media campaigns should be aware of that! Then get fans and followers and advertise to them via facebook status updates and twitter tweets.

Facebook 279

Facebook How To Marketing URL 279

Webbiquity SMM

MARCH 3, 2015

The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. Twitter Experiencing Massive Growth: New Research by Social Media Examiner. Image credit: Buffer. How to Build a HUGE, Targeted Twitter Following In 20 Minutes a Day by Boom Social.

Tips 100

Tips Twitter How To Hashtag 100

Techipedia: Tamar Weinberg

APRIL 8, 2010

Research these potential influencers to get a handle on their credibility. Social media is a continuous effort, not something that is only campaign-based. Campaign-based social media marketing only works when it complements continuous social media marketing. I’m still getting over the Motrin Moms campaign.

Social Media 268

Social Media Marketing Policies Sysomos 268

Webbiquity SMM

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. While 28% of U.S.

Research 191

Research Social Media B2B Statistics 191

Techipedia: Tamar Weinberg

JULY 29, 2010

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. We have several successful case studies and testimonials from companies where we have produced successful internet marketing campaigns.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Run a StumbleUpon Advertising Campaign for Your Blog (Problogger): I’m noticing that a lot more people are running advertising campaigns for their blogs since this article came out. Anatomy of a Viral Sensation (Pronet Advertising): This post by David Chen explores how content can be a viral success.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

MARCH 10, 2010

Pay Per Click Marketing : PPC is another search engine marketing strategy that utilizes contextual advertising; based on a search query or the content of a web page, ads will appear. They might not have any clue how to effectively manage your Pay Per Click campaign to actually increase leads. Now I rank for them!

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JANUARY 14, 2009

How Much Money is a Top Google Ranking Worth to Your Business : Aaron Wall discusses the cost of that #1 link backing up the data with some hard research. How to Measure Social Media ROI for Business : Aaron Uhrmacher explains the factors you must consider to see if your social media campaign has had an impact. Whole Foods did.

SEO 162

SEO Social Media Marketing Reputation 162

Hootsuite

MARCH 31, 2020

A boosted post is a form of social media advertising in which a brand pays to show a social post to people who do not already follow the brand’s social accounts. Clickbait’s goal is usually to generate pageviews and advertising revenue. Google Ads are a form of online advertising, previously known as Google Adwords.

List 145

List Social Media HootSuite URL 145

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Do your research and select your targets smartly. I would say great research or a catchy piece of unexpected data that appeals to me. Thanks for the research, Tamar.

Influencer 278

Influencer How To Press Release Blogger 278

Sprout Social

MAY 10, 2023

Twitter is a hub of niche communities, real-time conversations and microblogging. Promote products and campaigns: Showcase your latest offerings and create buzzworthy campaigns on Twitter to capture your audience’s attention and drive conversions. Use this information to create tailored content they resonate with.

Twitter 106

Twitter Hashtag Sentiment Trends 106

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

You’re not yet a social media marketing expert, not unless you’re consistently applying your skills to different and unique campaigns and initiatives. Doesn’t that hamper the overall effectiveness of their social media campaigns if they don’t keep SEO in mind as well? Much like SEO. It was a branding initiative.

SEO 178

SEO Social Media Marketing Digg 178

Techipedia: Tamar Weinberg

APRIL 28, 2010

Well, if you know about how it works with agencies, you know that this stuff is campaign-based, and when the campaign ends, you really don’t belong as the page admin anymore. In researching how to get an admin removed, I found two answers, neither of them quick or easy. Not so with Facebook.

Facebook 277

Facebook Issues MySpace Privacy 277