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New Social Media Advertising Strategies for 2023

Webbiquity SMM

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Elon Musk acquired Twitter, prompting concern among some advertisers and a freak-out among some users even as daily user growth hit all-time highs. Guest post by Nina Petrov.

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Common Advertising Mistakes Related to Placement Selection

Jon Loomer

Some advertising mistakes are made due to inaction. Today’s post continues a theme of common advertising mistakes. Over the years, Meta has gone out of its way to make manually adjusting placements more difficult, encouraging advertisers to use Advantage+ Placements. Both apply to mistakes related to placement selection.

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Should Meta Advertisers Ever Use the Audience Network Placement?

Jon Loomer

If you’re an experienced Meta advertiser, you probably know full well that Audience Network is a problematic placement. If the answer were a definitive “no,” this blog post would be over right now. Advertisers can then reach their audience while using these apps. What is Audience Network?

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Reputation Management and Digital PR

Proactive Report

Reputation management is a term that gets thrown around a lot nowadays and its meaning is sometimes lost in the noise. Reputation management definition. The growth of the internet and social media led to a growing need to nurture and curate one’s digital reputation, with search results as a core part of that reputation.

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What does it take to start a career in professional blogging?

SocMed Sean

One of these content-creating jobs is blogging. And blogging is big. Big enough to provide a legitimate career in professional blogging. More people than you realize are blogging today. Sports fans, stay-at-home moms, fitness enthusiasts, chefs, financial gurus, and many more enter the blogging world every day.

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6 Tools That Help Bloggers Manage and Monitor Their Online Reputation

Kikolani

Unfortunately managing your online reputation is everything but an easy task. There are many social media channels where people can spread unbased opinions about others, tag inappropiate photos, and otherwise mess with your reputation. Actively develop your reputation by creating “positive” content. Me On The Web.

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Why Not Blog Marketing?

Small Business Mavericks

It seems that neither marketers no ad agencies have increased their value on blog content since 2009. Yet, both marketers and ad agencies see more value in online advertising, mobile marketing, and video marketing. I think blogging can be more effective than online advertising at a much less expensive cost, but that’s just me.

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