Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

Unmetric

JUNE 11, 2019

The network is crowded with brand advertisements, contests, free giveaways and much more that vie for consumers attention. But luckily there are several analytical tools to help marketers automate such mundane activities. But luckily there are several analytical tools to help marketers automate such mundane activities.

Analytics 125

Analytics Tools Social Media Curation 125

Adam Sherk

DECEMBER 12, 2011

What are the best third-party tools for advanced Facebook analytics? In this post I’m purposely leaving out comprehensive suites like Radian6 or Lithium and focusing on solutions that are specifically (or at least mostly) geared towards Facebook analytics. Clickable is a good solution for advertisers. Simply Measured.

Analytics 253

Analytics Tools Lithium Facebook 253

Socialized

FEBRUARY 2, 2021

Since its foundation in 2006, Twitter turned the globe into bite-sized posts by the distillation of World News, updates, and jokes. With Twitter developing, best practices have arisen for using the site. Here are few tricks to help the company thrive on Twitter and join the big league. How to Build an Account on Twitter.

Twitter 130

Twitter Hashtag Social Networking Loyalty 130

Kikolani

SEPTEMBER 6, 2012

The social-media giant, Twitter recently released their advertising platform for brands. Twitter PPC Strategies and Promoted Accounts. Twitter released their very first advertising platform. Now’s the time when you can and will receive the most help from Twitter per their advertising platform.

Advertising 130

Advertising Platform Twitter Trends 130

Pam Moore

JULY 5, 2017

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? Why you should setup the goals and conversions feature within Google Analytics?

Analytics 167

Analytics Google Metrics ROI 167

Webbiquity SMM

OCTOBER 17, 2023

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. The economy (16%) and analytics (12%) trail considerably at second and third.

Research 257

Research Report Social Media CPM 257

Sherrilynne Starkie

JANUARY 2, 2018

Paid media includes social media advertising, sponsored stories and native ads. Google Adwords and Analytics certifications are fundamental to online advertising and data insight. Facebook Blueprint certification and Twitter Flight School demonstrate mastery in major social networks.

Consultant 309

Consultant Social Media Curata Sysomos 309

Keyhole.co

MAY 25, 2022

Hence, understanding what social media analytics are, how to interpret them, and how to use them to increase traffic and sales is just as important as implementing any social media strategy. In this post, we’ll shed light on how to comprehend social media analytics and use the data to scale your business and rise above the competition.

Analytics 52

Analytics Social Media ROI Metrics 52

Buffer Social

OCTOBER 2, 2023

Despite its struggles to retain users, The Verge reports that reads could still catch up to Twitter/X. Twitter removed the feature allowing users to report misleading information. Twitter announces the shutdown of ‘Circles’ as of October 31st. Monetization Dynamics Will Twitter Charge Users?:

News 80

News Report Social Media Instagram 80

Keyhole.co

MARCH 23, 2023

Like many other social media platforms, Twitter has been useful for people in many ways. It is a great place for information dissemination, advertisement, and research. The use of Twitter for many things has also made Twitter able to provide jobs and generate income. Check your Twitter analytics for information.

Twitter 52

Twitter Education Analytics Hashtag 52

Twist Image

OCTOBER 11, 2013

Advertising used to be easy. In the golden age of advertising, you could - literally - buy your way to the top. Not just in terms of changing the distribution and media models, but in how advertising is planned and managed. Check this out: Small-to-medium-sized businesses waste 25 percent of their search advertising spend.

Advertising 95

Advertising Adwords YouTube LinkedIn 95

The Realtime Report

DECEMBER 9, 2013

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Google+, Twitter, Tumblr and Apple: Facebook. Social Media News Ticker ad retargeting Apple Facebook Google mobile ads social media analytics Tailored Audiences Topsy Tumblr Twitter' and… Apple?!

Apple 149

Apple News Buy Tumblr 149

The Realtime Report

FEBRUARY 17, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook and Twitter: Facebook. Social Media News Ticker Facebook Facebook profile gender social media news social media news ticker Twitter Twitter redesign' Facebook users can now choose custom gender options.

News 149

News Social Media Twitter Facebook 149

Convince & Convert

AUGUST 22, 2012

Is so, you have probably relied on Google Analytics. Here’s a rundown of classic and new tasks you can perform in Google Analytics to demonstrate social media’s impact. Why: View site traffic and visitor behavior exclusively from sources like Facebook, YouTube, Twitter and the like. Filter Social Media Traffic.

Analytics 147

Analytics Report Social Media Google 147

Buffer Social

APRIL 7, 2022

Revue is an online publishing platform aimed at writers and publishers that Twitter acquired in 2021. Now, Twitter users have access to an integration that allows them to set up and display their newsletter on their profile quickly. The Week Ahead Horoscope 2. Should you start a newsletter?

Newsletter 104

Newsletter Twitter How To Domain Name 104

The Realtime Report

JULY 21, 2014

Check out all the latest social media news from the last two weeks, including changes and new features for Facebook, Twitter, Foursquare, Tumblr, YouTube and Vine: Facebook. Social Media News Ticker BuzzFeed Brews CardSpring Events For You Facebook Facebook ''buy'' button Foursquare mentions Swarm Tumblr Twitter Vine Youtube YouTube 15'

Buy 173

Buy News Tumblr Foursquare 173

Mindjumpers

OCTOBER 15, 2010

Twitter’s new CEO Dick Costolo is working on a self-service ad tool, which will allow smaller businesses to advertise on the site on a smaller scale, letting them take advantage of targeting different possibilities such as location and through location based services. The Upcoming Trends.

Twitter 184

Twitter Trends Case Study Open Source 184

Pam Moore

AUGUST 13, 2019

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! Yes, smart and social savvy marketers know how to generate sales using Twitter. However, to do this you must understand that Twitter is not designed as a spamming platform. Audience Analysis Worksheet.

ROI 60

ROI Strategy Twitter How To 60

Twist Image

DECEMBER 28, 2016

At what point will advertisers hold the publishers really accountable? That advertising would be highly targeted and relevant. The net effect of this would be that online advertising would not only be better than other media formats, but that it would be worth more to advertisers, because consumers would appreciate it more.

Advertising 49

Advertising Analytics Publishing How To 49

Twist Image

SEPTEMBER 26, 2012

It turns out that trying to standardize advertising sizes and formats may have been a bad idea for online advertising. We used to have major challenges with delivering online advertising. It was (and still remains) one of the main thrusts of an organization like the IAB - Interactive Advertising Bureau.

Advertising 96

Advertising CPM Adwords Affiliate marketing 96

Pam Moore

JANUARY 28, 2016

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! Yes, smart and social savvy marketers know how to generate sales using Twitter. However, to do this you must understand that Twitter is not designed as a spamming platform.

Conversation 113

Conversation Tips Twitter ROI 113

Hootsuite

MARCH 2, 2023

Gain leads through a Story and DM combination If you’re not advertising on Instagram Stories, you should be! View this post on Instagram A post shared by Heyday by Hootsuite (@heydayai) How to automate DMs on Twitter The best way to automate DMs on Twitter follows the same method as Instagram: Use a chatbot. Source: Heyday 8.

Social Media 131

Social Media How To Discount FAQ 131

Danny WhatMough

JULY 18, 2014

Twitter takes aim at Facebook by pushing its organic reach potential and releasing a new analytics dashboard. A great new guide to Pinterest analytics from Brandwatch – definitely worth checking out. Airbnb announced a new logo and Twitter responded. Google Analytics launches dedicated iPhone app.

Analytics 45

Analytics Twitter Guidelines iPhone 45

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Twitter doubles down on TV in Europe – last week Twitter purchased two TV analytics companies, France’s Mesagraph and the U.K.’s

News 176

News Types Nielsen Social Media 176

Kikolani

MARCH 13, 2011

If you are looking for guest blogging or advertising opportunities on other blogs, you will first want to research your options so that you choose the best home for your post or banner ad. The former two will be more important when it comes to getting your guest post or advertisement exposure to the right kind of audience.

Research 153

Research Advertising Postrank Klout 153

The Realtime Report

FEBRUARY 3, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Foursquare: Facebook launches mobile app Paper. And have you checked out Facebook’s Paper yet?

Foursquare 150

Foursquare News Social Media Twitter 150

Proactive Report

FEBRUARY 24, 2017

The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. So what does this signify for the future of Twitter? Journalists on Twitter.

Twitter 94

Twitter News Influencer Open Source 94

Danny WhatMough

AUGUST 22, 2014

Twitter rolled out what seems to be a limited test including users’ favourites in the newsfeed. Twitter is hoping to encourage celebrities to chatting by flagging when verified accounts start following each other. Instagram announces new analytics features for advertisers. Want this in your inbox each week?

Analytics 49

Analytics Instagram Meme Twitter 49

Pixlee

APRIL 18, 2017

Pixlee has compiled a list of the best ways to use social media analytics to help shape your brand’s marketing strategy. Using media analytics, marketers can rationalize the ROI and prove the value of social media. Many platforms now offer native analytics tools to better enable marketers to track and analyze data.

Analytics 47

Analytics Data Strategy Marketing 47

Freelance Social Media

AUGUST 5, 2008

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Google Updates Analytics Favicon by Jesse on August 5, 2008 I was a little disappointed in the last favicon update that Google rolled out a few weeks back. I like it much better than the generic lowercase G that they have used in the past.

Analytics 100

Analytics Google Foursquare Technorati 100

Twist Image

JANUARY 15, 2017

Google 's Digital Marketing Evangelist, bestselling author ( Web Analytics - An Hour A Day and Web Analytics 2.0 ), powerful blogger ( Occam's Razor ), friend and marketing big brain, Avinash Kaushik. advertising podcast. advertising podcast. the marketing analytics intersect. web analytics. avinash kaushik.

Analytics 40

Analytics Marketing Newsletter Advertising 40

Kikolani

DECEMBER 6, 2011

What Your Analytics Software is Hiding From You – There are many reasons for confusing and missing data in Google Analytics. Writing Around the Web – Social Media, Google Analytics, and Conversions. Writing Around the Web – Social Media SEO, Google Analytics, and Social Proof. Related Posts.

Analytics 118

Analytics Research Real Estate Google 118

The Realtime Report

NOVEMBER 29, 2012

Yesterday, a San Francisco court gave PeopleBrowsr, an provider of Twitter analytics services, a temporary restraining order against Twitter. The court ruling forces Twitter to maintains PeopleBrowsr’s full access to Twitter’s firehose of data.

Twitter 189

Twitter Data Wikipedia Analytics 189

Hootsuite

SEPTEMBER 14, 2023

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. For example, you might find a lot of positive conversations from your over 50 female audience, and therefore increase your advertising spend for that demographic.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Pixlee

APRIL 18, 2017

Pixlee has compiled a list of the best ways to use social media analytics to help shape your brand’s marketing strategy. Using media analytics, marketers can rationalize the ROI and prove the value of social media. Many platforms now offer native analytics tools to better enable marketers to track and analyze data.

Analytics 40

Analytics Data Strategy Marketing 40

Forbes Social Media

APRIL 13, 2019

Facebook sells access to its user data through advertising, while Twitter sells its packaged user data directly, letting others build high-margin analytics services around it. Their different approaches remind us that from a financial standpoint, selling access is better than selling data.

Data 47

Data Twitter Facebook Analytics 47