Twitter’s enhanced analytics dashboard
AUGUST 3, 2015
Twitter has been slowly improving their analytics features for profiles and ads and it’s been very interesting to see. The new analytics dashboard shares top tweets, mentions, Twitter cards and followers on a month by month basis. Thank you Twitter! Twitter cards. Twitter strategy Twitter Twitter adsNo more! Tools.
Twitter Analytics For All Users Now Available
AUGUST 28, 2014
Twitter is finally providing all users with data on their tweets. Blog Social Media Twitter twitter analytics Numbers nerds rejoice! Previously, this information was only available to advertisers and a limited number of other users. There are three dashboards of information, including: Tweet activity Measure engagement and learn how to make your tweets more successful.
The Best, and Worst, Social Media Analytics Platforms
Ignite Social Media
DECEMBER 16, 2016
The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. While some platforms excel in certain aspects of analytics reporting, others fall short. Twitter. Facebook. YouTube. Pinterest. Instagram.
The Best Free Tools for Twitter Analytics
FEBRUARY 8, 2012
What are the best free tools for analyzing a Twitter profile? During a social media audit I like to run a company’s Twitter profiles through some basic analysis tools to set benchmarks and compare them to competitors. I got good response to my post on Facebook analytics tools so I thought I’d do something similar for Twitter. Twitter Web Analytics. Klout.
20 Top Twitter Monitoring and Analytics Tools
APRIL 26, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 20 Top Twitter Monitoring and Analytics Tools by Pam Dyer on April 26, 2010 Share Image via Wikipedia Social media is much more than a way to stay connected and to have fun: it’s a way to market yourself, your business, and your products and services. How is your brand perceived? Wide reach. Share URLs?
Monitoring vs Analytics [Infographic]
Buzz Marketing for Technology
FEBRUARY 9, 2011
So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. They have staff to pull monthly reports and do what they are calling “Insights analytics. SENTIMENT BASED ANALYTICS. Their data includes the full twitter fire hose (first provider to get the fire hose).
50 Top Tools for Social Media Monitoring, Analytics, and Management 2013
MAY 12, 2013
Alterian/SDL ($) | Alterian is now SDL, an integrated platform that blends the marketing analytics, campaign management, and social media capabilities from Alterian with those of SDL. You can search through a tweet archive for URLs sent via Twitter, including results for full URL links, shortened URLs, and URLs without the “www” prefix. Includes detailed analytics for all your posts.
9 of the Best Free Social Media Analytics Tools
FEBRUARY 21, 2015
Chances are that you’re already using Facebook, Twitter, and other platforms to create engagement and thought leadership in your space. S ocial media analytics tools can help you make sense of how well your social media marketing efforts are paying off and identify areas that need improvement. These 9 free social media analytics tools are some of the best out there.
How to Make Marketing Analytics Easier
Convince & Convert
OCTOBER 9, 2014
These “vanity metrics” include data like total page views, Twitter followers, and other fluffy numbers. If you’d like to be more actionable with your analytics, start with the “so what?” Tons of marketers hate data, so they only focus on the low-hanging fruit. The strongest marketers are the ones who collect actionable data. Doing so leads to the most profitable outcomes. question.
How Can Twitter Analytics Tell You If Your Tweets Stink?
NOVEMBER 21, 2016
Let’s take a deeper look at your Twitter analytics, something that many of us rarely do — but need to. Twitter Analytics 101. If you’ve never ventured to the analytics dashboard of your Twitter account, you will first need to know how you can access your Twitter analytics. All Social Media Analytics In One Place.
The Best Social Media Analytics Tools for Publishers
APRIL 17, 2014
There are a lot of options for social monitoring, tracking and analytics, with prices ranging from free to very expensive. The primary focus here is on social media analytics and share count tracking, along with identifying content and topics with the potential to go viral. Real-Time Analytics. Engagor is a comprehensive all-in-one tool with a good analytics component.
How to Use Twitter Analytics: 15 Simple-to-Find Stats to Help You Tweet Better
MAY 5, 2016
We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too. When it comes to Twitter analytics and Twitter metrics in general, I’ve done a bit of research into what exactly we can learn—as straightforward as possible—from all the awesome numbers Twitter displays.
4 Steps to Segment Social Media Traffic in Google Analytics
JANUARY 13, 2011
The Google Analytics Traffic Overview is a report that provides an overview of the different kinds of sources that send traffic to your site. Given the rise of social media, a common question by newbies to Google Analytics is how to track their social media referrals. While Facebook and Twitter are common to any list, you need to think carefully about which social networks to include.
Making Sense of Social Media Analytics
NOVEMBER 24, 2014
At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Making Sense of Social Media Analytics from Maggie McGary. You can follow Maggie on Twitter at Maggielmcg or connect on LinkedIn ). ———-.
Can Twitter Analytics Predict a Trump v. Clinton Winner?
JULY 18, 2016
If you’re a social media trend watcher or a political junkie, you can’t help but pay attention to Hillary Clinton and Donald Trump on Twitter this year! Using the free Twitter Analytics Report Card from Agorapulse, let’s take a quick look at the two U.S. presidential candidates setting Twitter on fire right now. The post Can Twitter Analytics Predict a Trump v.
Beyond Facebook Insights: Useful Facebook Analytics Tools
DECEMBER 12, 2011
What are the best third-party tools for advanced Facebook analytics? In this post I’m purposely leaving out comprehensive suites like Radian6 or Lithium and focusing on solutions that are specifically (or at least mostly) geared towards Facebook analytics. I’ve also left out the feature and pricing information as this frequently changes. With that in mind here are some Facebook analytics tools to experiment with: PageLever. Simply Measured’s Facebook Fan Page Analytics gets a gold star for clear, simple data visualization. Simply Measured. EdgeRank Checker.
How to Track Hashtag Campaigns with Social Media Analytics
Convince & Convert
JULY 30, 2015
Using social media analytics like Talkwalker’s Hashtag Campaign IQ App , instant and in-depth hashtag tracking is now possible. Many mentions also include the #BeTheDifference and #SheBelieves campaigns, the latter having been launched by Twitter in collaboration with the US national team. Image via BigStockPhoto.com. highlight to tweet). Analyzing #FIFAWWC Mentions.
Understanding the Nature of an Event Using Social Analytics
Techipedia: Tamar Weinberg
AUGUST 17, 2011
This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. Recently, I was asked if Social Analytics sheds light on the nature of online events like the Netflix Outrage , which happened a few weeks ago as customers voiced extreme disappointment at Netflix for imposing a $6 a month increase for customers who still wanted DVD delivery.
2 Cool (And Free!) Instagram Analytics Tools
AUGUST 16, 2012
used Statigram and cross-referenced it with the Simply Measured Free Instagram Analytics report. Engagement outside of Instagram (on Facebook and Twitter). • Top photos based on total engagements across all channels. I love Instagram. My favorite filter, and therefore the one I use the most, is X-Pro II. My followers, however, seem to prefer when I use the Earlybird filter.
The 12 Best Twitter Analytics Tools for Online Marketing Success!
AUGUST 7, 2015
Having good Twitter analytics apps is one of the most important things there is when it comes to successful Twitter marketing. This is because Twitter is one HUGE conversation taking place in one online space – The Twittersphere. When you think of Twitter like that you’ll understand why Twitter analytics tools are going to be […].
5 Free Social Media Analytics Tools – With Recommendations from Experts
FEBRUARY 4, 2016
Social media analytics tools come in many shapes and sizes – from free and niche to enterprise level and comprehensive. Below, we’ve compiled a list of five free social media analytics tool s that can help you find new insights for your brand. really nice feature is that as an official Twitter partner, you should have access to a comprehensive amount of data.” ” .
How to Use Analytics to Increase Instagram Engagement
FEBRUARY 8, 2016
Do you use analytics to increase Instagram engagement ? How How do you grow your Instagram account? I’m going to share some solid tips to increase Instagram engagement account using analytics. Have a clear, fantastic avatar that you use on Instagram as well as Twitter, Google+, Facebook. Try to use the name user name as Twitter so that people can easily tag you.
Analytics: the Sideways Approach to Measuring PR
FEBRUARY 13, 2015
How Analytics are the Sideways Approach to Measuring PR. And analytics are at the heart of this approach. Registrations were the ultimate goal, and they were using campaign tracking in Google Analytics very well. You’ve heard this ad nauseam by now: get familiar with Google Analytics, blah blah blah. A version of this post originally appeared on Spin Sucks.
Crowdbooster Review: Social Analytics & Optimization
OCTOBER 11, 2011
You get access to usual stats around followers, tweets, mentions and retweets for Twitter as well as fans, comments, mentions and likes for your Facebook page. How I Increased My Twitter Following by 45% In One Week. I had signed up for Crowdbooster a few months ago, but never really got around to giving it a close look until the past week or so and I’ve become a fan. What’s The Same?
Can You Really Use Twitter for Sales?
NOVEMBER 29, 2016
Twitter is well-known for learning about breaking news, sharing funny GIFS , and connecting with friends. But for businesses, Twitter is an opportunity to build relationships with customers and cultivate brand awareness. So is it really possible to use Twitter for sales? Research reveals that 80% of Twitter users have mentioned a brand in a tweet. Selling on Twitter.
Twitter Analytics… we’re waiting
Josh S Peters
MAY 24, 2012
The Twitter Analytics we were promised. wrote a post for WebProNews, Dear Twitter Analytics… You’re Late , that was 1/2 rant and 1/2 informational. The rant is about how long it’s been that Twitter has promised us analytics, but never delivered. As it is, it feels like Twitter’s hiding something. Social Media twitter
PostRank Connect and Analytics for Bloggers
APRIL 9, 2011
But, even if your goal isn’t to get into the top 10 (like it is ours – I’m not competitive), the information it gives you, layered on top of your Google analytics , helps you make extremely informed decisions about your writing, your community, your social shares, your geographic reach, and more. My mission today is to change that! people like to RT the heck out of lists.
Social Media News Ticker: Facebook Tests Mobile-Ad Network, Twitter Launches Card Analytics
The Realtime Report
JANUARY 27, 2014
Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google, Pinterest and Snapchat: Pinterest now supports GIFs. Facebook, Twitter, Google. Twitter. Social Media News Ticker Facebook GIFs marijuana ads mobile ad network Pinterest Snapchat Twitter Twitter card analytics Facebook.
[Interview] How Microsoft Uses Social Analytics, And How You Can Too
JULY 5, 2016
As the demands of this role grows, so does the social media data and analytics understanding required by social media teams. Ben Donkor is a social media analyst at Microsoft, and is adamant about the importance of social media analytics for all businesses. It’s primarily looking after social media analytics and intelligence, covering products such as Windows, Office, and Surface.”
4 Tools to Help Build a Social Media Analytics Report
Convince & Convert
MARCH 13, 2013
” If this sounds like your place of business or if you are just looking for a better way to demonstrate value from your social media channels, take a look at the four analytics tools to follow. Actionable Analytics. Google Analytics Advanced Segments. The graphic below illustrates a custom segment that includes visits from Facebook, Twitter, YouTube and Pinterest.
Instagram Analytics: Tools, Tips and Tactics
SEPTEMBER 21, 2016
As with any other platform, it’s important to take a peek every so often into your analytics to see what is working / not working. What platform analytics are available? To get analytics directly from Instagram, you need to move over to a business profile (i.e. Analytics is then enabled for any future posts. Other tools to track Instagram Analytics.
Analytics: what are you really learning?
JUNE 9, 2013
Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. It was clear from those who participated that people are using and are keenly interested in analytics, but that information they are gleaning is largely superficial. Questions Social Media Marketing Analytics Can Answer. This is smart thinking.
The 5 Top Google Analytics Reports for Social Media Marketers
Convince & Convert
AUGUST 22, 2012
Is so, you have probably relied on Google Analytics. Here’s a rundown of classic and new tasks you can perform in Google Analytics to demonstrate social media’s impact. Why: View site traffic and visitor behavior exclusively from sources like Facebook, YouTube, Twitter and the like. For Twitter, look for “t.co” Name your segment appropriately.
Visual Analytics: Find Your Brand’s Visual Influencers
MAY 26, 2016
Images and videos play an ever increasing role in the way people interact on social media, as attested by the rise of visual-oriented platforms such as Instagram, Pinterest and Snapchat, and the increasing visual focus of giants such as Twitter and Facebook. And Social media monitoring is fundamentally incomplete if it does not include both text-based listening and visual analytics.
The Fight for the Future of Influencer Analytics
Convince & Convert
AUGUST 19, 2012
interesting to note that Twitter’s new “you must make your feeds look like Twitter.com” edict last week may have made Klout’s new interface DOA ). Whether it’s Twitter, Facebook, Instagram, Pinterest, a blog, YouTube or any other corral, everyone has places where they are more connected and more capable of moving the behavioral needle. Fair enough.
Twitter Engage: Twitter’s Answer to Facebook Mentions
JUNE 21, 2016
Celebrities, public figures and journalists have Facebook Mentions from Facebook, and starting Tuesday, they also have Twitter Engage from Twitter. Much like Facebook Mentions, Twitter Engage is aimed at giving “creators, influencers and public figures” one place to manage their Twitter interactions and track the performance of their content.
Twitter Opens Up Website Analytics to All Website Owners
SEPTEMBER 30, 2013
Twitter is now allowing anyone with a website to now verify their site with them–and get all sorts of great analytics data for free. Previously, if you wanted the additional analytics data from Twitter, website owners had to pay big bucks to get the data. But now, Twitter has quietly opened up the feature for all of us.
Google Analytics Social Reports Provide Huge Metrics Edge
Convince & Convert
MAY 22, 2012
Don’t get me wrong – I’ve been known to spend a few too many minutes trolling Twitter and Facebook on personal time. But to best use it, you must have Goals set up in Google Analytics. For example, maybe a Fictional Jay Baer woke up this morning and decided he wanted to write off Google+ from his marketing strategy and focus on Twitter. You have, too. First, let’s be honest.
Google Acquires Twitter Assets Fabric, Crashlytics, Answers, Digits, Fastlane
JANUARY 18, 2017
Google announced Wednesday that it acquired several technology assets from Twitter, most notably its Fabric mobile application development platform. Other assets going from Twitter to Google are the Crashlytics crash-reporting platform, mobile app analytics tool Answers , SMS login system Digits and development automation system Fastlane. According to both companies, the Fabric team will join Google’s Firebase team, and Twitter will continue to maintain Digits during an unspecified transition period. Terms of the transaction were not disclosed.
Open Research: A Framework for Social Analytics
AUGUST 14, 2011
Why are social analytics so important? link] Research Report: A Framework for Social Analytics | Thought Experiments [.] If you’d like to cite the graphics, please see this Flickr set. This is a new medium, and proof over re allocation of investment is key. The more you share it, the easier it is for us to produce more. You can leave a response , or trackback from your own site.