The Way of the Web

JANUARY 21, 2011

If you’re still thinking that your industry, business or employees aren’t able to use social networks and social media marketing effectively, you might want to take a look at this: Army Social Media Handbook 2011. Army Social Media Handbook, January 2011, from the official slideshare account of the U.S

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Handbook Social Media Social Networking Industry 36

Techipedia: Tamar Weinberg

APRIL 1, 2010

Social media, on the other hand, allows you to connect directly with the audience you want to target, on common ground, and build relationships. The more you read, the better and more prepared you will be to communicate through various social media channels. You won’t be able to scale your brand on fifty social networks.

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Social Media Brands How To Social Networking 240

Diva Marketing Blog

MAY 31, 2010

Let's take a look at the American Marketing Association definition: A set of institutions necessary to transfer the title to goods and to move goods from the point of production to the point of consumption and, as such, which consists of all the institutions and all the marketing activities in the marketing process.

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Social Media Handbook Marketing GPS 88

Techipedia: Tamar Weinberg

MAY 28, 2010

Lead generation and client acquisition can be had on LinkedIn, especially in the B2B space, just as long as you’re active and engaging. Linkedin lead generation requires commitment to answering and asking questions on Groups/Answers, taking advantage of the deep searches, and connecting directly with those around you in your network.

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Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Despite the fact that Facebook has the most customizable privacy settings of all social networks (though we could argue with their effectiveness in a whole other post), people don’t like maintaining a “business&# identity on the same profile as their “personal&# (fun?)

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Facebook LinkedIn Social Networking Microblogging 233

Techipedia: Tamar Weinberg

JANUARY 12, 2010

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I am fascinated by the amount of social networks that I’m part of, but better yet, I’m intrigued to find that I assume different “personas,&# at least in terms of choosing friends (and using the networks), on each social site.

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MySpace LinkedIn Facebook Social Networking 114

Diva Marketing Blog

SEPTEMBER 22, 2009

In his new book The Digital Handbook Paul simply and smartly explains not only why it is now critical that marketers pay attention to social media but suggests ways of how to put the tactics into play. I asked him to tell us thought process that went into the development of The Digital Handbook.

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Handbook Real Estate Travel MySpace 63

Techipedia: Tamar Weinberg

APRIL 20, 2010

In a long-ago interview with Wired , Professor & Author Mihaly Csikszentmihalyi defined a person being in the “Flow” as Being completely involved in an activity for its own sake. If you want to get better at using social media, try to channel how you behave at your “social peak” into your social media activities.

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Social Media Chemicals Wikipedia MySpace 208

Techipedia: Tamar Weinberg

MAY 1, 2008

In other words, I can check someone’s Friendfeed page and get any information I want about them, including when they are actively engaged in social media activities and how much of a priority social media is to them in their online habits and information consumption.

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Content Privacy StumbleUpon Digg 100

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

There have also been doctors that have used social networking tools, like Twitter, during surgery. You can have a create a network or a group bookmarking account so that anyone can add new bookmarks, tags to existing, and add comments. It also allows you to share your bookmarks on other social networking sites.

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Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

This is no less true for the world of social networks. Networks like Digg, FriendFeed, and Facebook are seeing huge growths in value, but the little guys, the ones actually providing the meat and potatoes for those operations, rarely see a nickel. FriendFeed’s activity for me has ebbs and flows.

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Aggregator Content Digg Posterous 151

Techipedia: Tamar Weinberg

JUNE 16, 2010

Measurement Audit What part of my social activities do I measure? If you haven’t already, get measurement tools to measure all your social activities. Some tools you can use are Social Mention , Trackur , and PostRank. Social Media marketing is about building relationships and conversations. Great questions!

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Questions Social Media How To Postrank 277

Techipedia: Tamar Weinberg

JANUARY 26, 2010

But with all other social networks, there are rules of engagement that are determined by the community. The more active you are on StumbleUpon, the more opportunity there is for you to grow your network and expose your own content to more and more StumbleUpon users. Great, now we have that out of the way. Still stuck?

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StumbleUpon Digg Social Networking Review 181

Techipedia: Tamar Weinberg

MAY 5, 2010

Better yet, to show that the page is active, give the users control by letting their Fan posts show up on the front page. As a result, engagement goes up as the page appears very active. The page should appear active but it should also appear like you’re not neglecting your community. There’s a cost to this, though.

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Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Certain niches are more likely to see greater returns from social media. High Return Industries These industries tend to see high returns in social media marketing, quickly. Consumers are actively looking for and want to engage with most businesses that fall into the following categories.

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Social Media Yahoo Discount Training 164

ProBlogger

JULY 21, 2011

And its success would not be possible without a few things that make the community what it has become: WordPress Multisite, discussion forums, and social networking. Social networking for three-legged dogs doesn’t end on Facebook. Forums create discussion. Ebooks, podcasts, and more.

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Sites Communities Forums Handbook 42

Techipedia: Tamar Weinberg

JUNE 23, 2010

and its restricted access, people had no need to use any other names on the Mark Zuckerberg-created social network. It’s how social networks are intended to be used. Besides, what if there was no online platform to network? Because of its original simple use (communication!) But did they listen?

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Facebook SEO Policies Groups 268

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Avi explains, “Twitter lets us take relationships deeper and convert supporters to active volunteers.&# The three staff members also maintain their personal Twitter accounts ( @SanjayPatel is the third) and use these (and a primary @EpicChange account) to spread ideas and to interact with followers.

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Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

APRIL 10, 2008

Founded by four ex-Googlers, FriendFeed allows you to subscribe to your friends’ updates across 35 social networks and to stay up to date with the content they’re discovering and sharing across the web. In social media spheres, it’s almost unavoidable to not engage online with content in some way.

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Plaxo Picasa StumbleUpon Netvibes 103

Techipedia: Tamar Weinberg

DECEMBER 2, 2008

Typically, a fair portion of the class involves group work and some interactive elements — we’ve had discussions, card games, Jeopardy, chart-making, a range of Montessori activities, videos, song-writing and much more. I see this seminar as a forum. Tamar is also the author of The New Community Rules (July 2009).

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Social Media Class Forums Microblogging 189

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

It’s about time that I bring the dialogue here since it’s evident that I’m already starting to grow fond of the brand new social network. The Early Adopter Appeal Mixx is a new social news site that went into private beta a mere two months ago. And for that reason, you should join–now. It’s instant.

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Review Digg StumbleUpon Web 2.0 102

Techipedia: Tamar Weinberg

AUGUST 25, 2010

On a particular forum I am active on (yes, I still use them!), As for social media, people must keep in mind that being active is a huge part of the success of any avenues of social media. Be active show that you are a valuable resource to your “followers&#. Don’t self promote.

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Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

AUGUST 18, 2009

The problem: he was not at all active on the high profile blog and hadn’t written a single comment. Your service that launched in 2009 does not fit in a post that was written in 2006. You can’t alter history. A few years ago, I had a friend who asked me about a possible guest blogging stint on a high profile blog.

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Blogger Press Release Marketing Instant Messaging 132

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Many people found the research interesting, but a number of people commented that the social networks probably shouldn’t be grouped together. So the question arose – was social media traffic misrepresented by grouping traffic from all networks together? Three cheers for them! page views SEO ROI — 1.2

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Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

DECEMBER 20, 2007

Kelly via Pownce ) i am sick and tired of social networks and i really dont want messages and friend lists and about me stuff. social networking site. ( Kelly via Pownce ) i am sick and tired of social networks and i really dont want messages and friend lists and about me stuff.

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Digg MySpace Upcoming Reddit 102

Bare Feet Studios

JULY 8, 2009

When you are conversing on social networks, how, what, and when do you disclose your business relationship? This can apply to Twitter and accounts on other social networks as well as on blogs.) Money cannot buy you influence on the social web; remember it comes from Transparency, Truth, and Trust.

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Social Media Astroturfing Wikipedia Upcoming 80

Techipedia: Tamar Weinberg

JULY 1, 2010

Because users actively have to scroll over the highlighted word to see one of our ads, only people who are actively curious about our ads will even see them. I’ve been really active in the blogosphere for 4-5 years now, and I see blogs all the time trying new things, including big blogs who wanted to try Kontera and Snap.

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Analysis Domain Name Blogger Adsense 226

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

It’s a must read for any PR professional moving into or active in this space. A few months ago, Brian Solis talked about an off-topic pitch about a social network for plants. Somehow, I think nature lovers would be more interested in socializing shrubbery.) Where do they come off doing that?

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Press Release How To Radian6 Blogger 129

Sprout Social

JULY 27, 2016

With a limitation of 140 characters, Twitter instills users to be creative and succinct with social media. Not only that, but with more than 310 million active users, it’s tough to know how to stand out and be heard. However, the difference between 100,000 and 10,000 active users engaging with your handle can make all the difference.

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Handbook Twitter Hashtag Industry 40

Techipedia: Tamar Weinberg

MAY 19, 2008

but I was an early adopter of social networks from when I first opened my 3.5″ On the other hand, my first ever interaction on AOL was with someone who was separated from my social network by only one degree. What has changed in the last three years for me, is how much more open I am with my online activity.

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MySpace Yahoo Ustream StumbleUpon 101

Techipedia: Tamar Weinberg

MARCH 4, 2010

At the end of the day, we know most people are active on social networks because they have some reason for being there (be it to make a sale or to establish authority, for example), but through your regular interactions, you need to recognize that these are byproducts of your genuine and authentic involvement.

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Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

JULY 15, 2010

Social media marketing, SEO, and forum marketing are the great ways to expand your market coverage. Schedule those important activities in your weekly calendar. So you may get your blog active again by creating little progress (e.g. Keep building more valuable content and engage in marketing this content.

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Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

DECEMBER 22, 2009

You might choose to only follow active users (who tweet between 1 and 100 times a month, for example) and not users who are either way too inactive or are too excessive. Tweet activity. You might also want to see that they are future upstanding members of the community. This is the section where that magic is made. Tweet frequency.

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Applications Review Statistics URL 179

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

It would appear then that those who profess to expertise in social activities, by default, are not. If they were then they would understand that expertise in “piping the social web&# would be more appropriate and quantifiable. Cheers Tamar. Nick Tadd Reply Tamar Weinberg June 9, 2010 at 12:16 am Cheer Glen!

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Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

MARCH 4, 2008

Personalization : presenting results based on past activity. How did they motivate themselves to continue (while still focusing on school and other “full time&# activities)? Vertical search : focusing on a specialized area and building search upon this small slice. What was their inspiration?

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Conference StumbleUpon Engineering Flickr 100

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. Rebecca Kelley , Search Marketing and Social Media Consultant : A social media marketer needs to be an active participant in the social media sphere.

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Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Should Jay and Kevin cater to the most active users or continue to tweak the algorithm so that all users can get optimal use out of the community. If you also ask me, Digg has had a lot of vocal supporters and those voices are going to be preaching about other social networks now. Mixx is looking rather nice.

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Digg Social Media Upcoming Ustream 100