Sprout Social

SEPTEMBER 11, 2023

Plus, see examples of how brands use NLP to optimize their social data to improve audience engagement and customer experience. NLP uses rule-based approaches and statistical models to perform complex language-related tasks in various industry applications. The most common example of this application is chatbots.

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Process Sentiment Analysis Applications 111

Oktopost

SEPTEMBER 12, 2023

Here are some ways you can find these social signals and start using them to boost your lead gen efforts: Social media engagement metrics: Engagement metrics measure the level of interaction your content gets across your digital assets. Statistics show that intent data can improve conversion rates by up to 202%.

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Data B2B How To Metrics 124

SocMed Sean

FEBRUARY 10, 2022

In addition, over 80% of companies view engagement on the platform as their most important metric. On its own merit, these statistics may at first make some marketers hesitate to choose Instagram as a primary tool. One recently implemented example is Instagram Shop. How does Instagram’s growth compare to TikTok?

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Instagram Strategy Marketing Metrics 162

Convince & Convert

NOVEMBER 23, 2010

I recently gave a presentation to the Measured Marketing Roundtable at Techpoint , Indiana’s technology and economic development association, that outlines these new metric must-dos. The 4 Modern Metrics Mandates. Now, there are 4 Metrics Mandates: 1. Twitter followers and Facebook fans and the most egregious example.

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Metrics Postrank Klout Marketing 128

Pixlee

FEBRUARY 14, 2022

Before getting into those nitty-gritty details, we’ll look at a baseline metric. These global statistics can serve as a helpful starting point, but they do not tell the whole story. Your followers’ time zones will relate directly to their most active times, so it’s crucial to determine where your followers live. Posting Abroad.

Analytics 85

Analytics Statistics Activities Data 85

Keyhole.co

NOVEMBER 7, 2023

With hashtag statistics, you unlock audience insights crucial for shaping your social media strategy. In addition, social listening sharpens your understanding of when your active users are most likely to interact with your content. For example, let’s say your brand is selling creatine supplements.

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Hashtag Analysis Twitter Sentiment 52

Keyhole.co

JANUARY 23, 2024

billion active users, and statistics show that this number​ is growing. Today, we’ll show you why monthly Facebook reporting​ is important for your business, the key metrics you should​ be monitoring, and how to create a monthly Facebook analytics report with our free template. What Facebook metrics should you be tracking?

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Template Templates Analytics Report 59

agora pulse

JULY 28, 2020

For example, Facebook Audience Insights reveals your followers’ education level, relationship status, interests, and other statistics. For example, if your average fan is a woman between the ages of 45 and 54 years old, tailor your content to her interests, needs, and goals. Do the images stand out in newsfeeds?

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agora pulse

APRIL 24, 2020

It looks those “audience” statistics weren’t always accurate. These statistics hidden away in Twitter Media Studio don’t replace the demographic information, but they do give us more data about the mentions we get on Twitter. Scroll down and to the “User Activity” chart.

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Twitter How To Analytics Statistics 138

Dave Fleet

FEBRUARY 28, 2013

There’s no right or wrong answer; the decision depends on objectives, on your broader business structure, on the scale of your social media activities, on your business’ culture and on the resources you have to hand, among other things. Do you impose social media on the enterprise or allow it to grow organically?

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Social Media Communities Overview Forums 393

Social Media Strategies Summit

AUGUST 4, 2020

After setting your goals, you can choose which metrics to consider to track your progress. For example, if you want to get leads, you can look at metrics like clicks and conversions. Monitoring your competitors’ activity across social platforms can give you a sense of useful tactics. Track Your Competitors.

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B2B Social Media Strategy How To 130

Buffer Social

JULY 5, 2023

I became more active on LinkedIn , engaged with industry experts' posts, and read the latest trends for unique insights. As a result, you'll create similar content, which Ryan Law, CMO at Animalz, describes as copycat content , a bunch of articles with lookalike titles, headers, and examples.

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Research Google Newsletter Curation 77

Keyhole.co

AUGUST 8, 2023

Instagram has over 2 billion active monthly users. These metrics can be literally anything, but some ideas are the number of posts per day, the number of boosted posts, content engagement, etc. You should focus on your reach, engagement, and sales activity, among others. Take ColourPop’s Insta feed as an example.

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Instagram How To Hashtag Analysis 52

Oktopost

SEPTEMBER 12, 2023

Here are some ways you can find these social signals and start using them to boost your lead gen efforts: Social media engagement metrics: Engagement metrics measure the level of interaction your content gets across your digital assets. Statistics show that intent data can improve conversion rates by up to 202%.

Data 62

Data B2B How To Metrics 62

Keyhole.co

JUNE 13, 2023

As per the latest social media statistics , LinkedIn witnessed an outstanding 22% engagement soar in 2022. No wonder why more than 90% of marketers are active on LinkedIn to boost brand awareness and win leads. Who are you trying to reach with your content, and when are they most active on LinkedIn?

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LinkedIn Analytics Metrics Guidelines 52

agora pulse

DECEMBER 4, 2019

It allows you to add some or all of your pages, so you can schedule posts, manage your messages/comments, and view some metrics on your activity. For example, the content library in Creator Studio has an Upload Videos button, but as soon as you upload the video, you have to choose where and when to post it. Page roles.

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Facebook Social Media Management Library Metrics 82

Social Media Strategies Summit

NOVEMBER 28, 2022

billion monthly active users , with an estimated 71% of internet users in the US using the platform regularly, from college students and young professionals to seasoned execs and stay-at-home moms. This FB ads guide looks at advertising best practices, plus 16 examples of the best converting Facebook ads from some of our favorite brands.

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Examples Facebook B2B Instant Messaging 246

Webbiquity SMM

JUNE 21, 2016

Again, as for all posts in this series, tools are shown with the number of results returned by Google on a search for reviews of that tool (not necessarily the actual number of reviews) and example showcase reviews. This metric represents the number of persons who are following a user’s posts at Google+. 1) CircleCount.

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Google Tools Sample Samples 104

Keyhole.co

JULY 26, 2023

If you think social selling is for smaller entrepreneurs, then see these statistics: -IBM witnessed a staggering 400% increase in sales thanks to their social selling program. For example, if you’re a beauty care business for women, targeting men and adding them to your network may not be the most effective solution.

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Strategy Tips Buy Activities 52

Convince & Convert

MARCH 26, 2013

In my experience, there are still many Facebook page administrators who don’t fully understand these metrics. The Different Types of Facebook Reach Metrics. Unfortunately, the Fan Only reach metric is not available in the Facebook statistics interface, just the “organic” reach. Let me try to clarify this point.

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Metrics Statistics Organization Influencer 167

Kikolani

NOVEMBER 1, 2016

We set big goals to grow our Facebook fan pages all based on this one simple metric. Counting ‘likes’ is what we call a ‘vanity metric’, and if you really want to measure the impact and success of your fan page, we’ve got to dive much deeper into your analytics. Facebook ‘Likes’ Are A Vanity Metric. But here’s the secret.

Analytics 60

Analytics Facebook Metrics Statistics 60

Kikolani

NOVEMBER 1, 2016

We set big goals to grow our Facebook fan pages all based on this one simple metric. Counting ‘likes’ is what we call a ‘vanity metric’, and if you really want to measure the impact and success of your fan page, we’ve got to dive much deeper into your analytics. Facebook ‘Likes’ Are A Vanity Metric. But here’s the secret.

Analytics 60

Analytics Facebook Metrics Statistics 60

Social Media Strategies Summit

NOVEMBER 30, 2020

Retail activity through this channel will only increase. The critical question is whether you’re a part of this statistic. Monitor the Right Metrics. All you need to do is identify the metrics that are relevant to your business. 16 Stellar Examples of High-Converting Facebook Ads. It’s expected to generate 6.8

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Products Instagram Brands How To 164

Later

JULY 1, 2020

In our Ultimate Guide to Pinterest Analytics, we walk you through the ins and outs of your analytics dashboard, what each metric means, and how you can use this knowledge to build a winning Pinterest content strategy: Table of Contents: . Pinterest Analytics: Key Metrics. Pinterest Analytics: Key Metrics . Short on time?

Analytics 67

Analytics Metrics Overview Trends 67

agora pulse

OCTOBER 19, 2017

You can measure hundreds of different metrics on social media, but that being said, there are four main areas your social media KPIs should focus on: Reach. For example, at Contentworks , we aim to organically grow our fans by 50 each month and our handy Agorapulse report shows that we are hitting on average 151 per month. Engagement.

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Social Media CPI URL Social Media Management 133

Razor Social

NOVEMBER 29, 0002

For example, are they entrepreneurs, marketers etc. For example, add an interest and see how many of your fans has that interest. Engagers – These are people that are more active in your community and you’ll start recognizing some of the names. This active monitoring will give you ideas. Sentiment Analysis.

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Analytics Social Media How To Analysis 89

Pixlee

OCTOBER 14, 2021

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? It currently has 689 million active users and this number is expected to surpass 1.2 According to recent social media statistics , users love TikTok for its short, 15-second videos. billion in 2021.

Strategy 86

Strategy Brands UGC Apparel 86

Sprout Social

MARCH 20, 2023

Short-form video statistics speak for themselves The data behind short-form video doesn’t lie—it’s a winner. As of June 2022, YouTube Shorts topped 5 billion monthly active users. According to Wyzowl, 63% of video marketers use video views as one of their metrics to measure ROI.

Buy 118

Buy Video How To Template 118

Keyhole.co

OCTOBER 16, 2023

Just consider some recent statistics, as cited by Forbes: More than three out of four businesses now include social media as part of their customer outreach efforts, while nine out of 10 customers follow at least one business or brand’s social media activity. Examples of previous design or content generation work.

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Social Media Marketing How To Cost 52

agora pulse

OCTOBER 26, 2017

For example; Your boss’s goal is not to get more retweets, it’s to generate more business. Focus on advanced metrics such as lead generation, web traffic, and brand reach. This will not only help you to monitor and plan your growth and activities but also to get some credit for your tangible efforts later down the line.

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Strategy Facebook Exercises Social Media Management 122

Keyhole.co

APRIL 3, 2024

For example, a tweet about a new gaming console bundle exploded with: 27,000 retweets 3,700 comments 1.7 Metrics to track for B2B Twitter marketing Here are a few metrics you can monitor: Performance : Measures the overall visibility and reach of your tweets. Analyze Twitter statistics in real time. How it works?

Strategy 52

Strategy Twitter Tips Marketing 52

Pixlee

SEPTEMBER 29, 2021

Yet, the statistics do not back up this skepticism. . These statistics show that people significantly value influencer expertise. You’ll undoubtedly want certain results from this campaign – you’ll be keeping a close eye on user engagement metrics , for one – but you still need the influencer’s content to be authentic.

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Influencer Collaboration Authentication Campaign 52

Sprout Social

NOVEMBER 17, 2021

YouTube is the second largest live streaming platform in the world, and the website has over two billion monthly active users — that’s more than 6 times the US population. For example, you can conduct a quick Q&A session or share your thoughts on a specific topic. Track your live stream’s metrics. Start livestreaming.

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YouTube Privacy Mobile Video 132

Keyhole.co

MARCH 4, 2023

Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you have no excuse whatsoever to not be familiarized with one of the most effective and accessible marketing strategies to date. What metrics can you track? What metrics can assist you in getting there?

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ROI Influencer Marketing Campaign 52

Buzz Marketing for Technology

SEPTEMBER 26, 2012

And even fewer put a strategy in place to convert this highly active audience into highly engaged website visitors. Upon learning these statistics, we did a little—actually, a lot—of digging to find out who/what is actually to blame for these disproportionately low conversion rates. Sticking to Stand-alone Metrics.

Brands 279

Brands Facebook Guidelines Conversation 279

Sprout Social

JUNE 22, 2016

These numbers, percentages and statistics provide better insights into your social media strategy. Key performance indicators (KPIs) are the various business metrics used to measure and analyze certain aspects of your business. Social media KPIs are the metrics that likely factor into your social media ROI. Impressions.

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Data Social Media How To ROI 102

agora pulse

JULY 31, 2020

Statistically, anything over 1% is considered a good Facebook engagement rate. Here’s an example of a microinfluencer agency , if you want to learn more.). A good social media agency will be able to provide you with an example or case study of a brand they have worked with. After all, this is their brand, not yours.

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Social Media Marketing How To Social Media Management 190