Ignite Social Media

FEBRUARY 16, 2022

As a content creator, it can be challenging to keep up with the newest styles or trends these days. And because it’s important to create relevant content for your audience, timing is everything. What Is Pinterest Predicts 2022? According to the Pinterest Predicts 2022 report, in 2021, 80% of Pinterest predictions came true!

Data 170

Data Marketing Trends Newsletter 170

SocMed Sean

MARCH 1, 2022

That is, you need it as part of your digital marketing strategy for 2022. The simplicity of creating, uploading, and sharing videos is one of the reasons for YouTube’s ability to attract both viewers and content creators. This popularity is an opportunity for marketers to leverage YouTube to grow their brands in 2022.

YouTube 204

YouTube Strategy Automotive Marketing 204

Social Media Today

MARCH 29, 2023

Google’s 2022 Ad Safety Report highlights the scale of moderation activity required at large platforms.

Google 178

Google Content Report Activities 178

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. While that sounds great to executives and stakeholders, they may not understand how the costs associated with social media translate to business objectives. Let’s dive in.

Social Media Management 121

Social Media Management Cost Social Media Price 121

Webbiquity SMM

JANUARY 24, 2023

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish.

Advertising 238

Advertising Social Media Strategy Authentication 238

SocMed Sean

MARCH 3, 2022

Is Pinterest still a good marketing platform for businesses in 2022? While Pinterest began as a social network, it has adapted to become more of an e-commerce-focused platform where creators can share videos as well as images, and this has impacted its user base. This made it feel a bit like a spammy social media network.

Strategy 195

Strategy Marketing Automotive Campaign 195

Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. billion users by the end of 2022.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Ignite Social Media

OCTOBER 14, 2021

incorporating social commerce trends and features into your social media marketing strategy is a no-brainer. Add to that, every social media network now has shoppable features that make social commerce transactions easier than ever. With over 230 million digital buyers in the U.S., 2) Livestream Shopping.

Trends 181

Trends Hosting Team Resources 181

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. With 93% of marketers leveraging social media for increased brand exposure, it’s vital for businesses to identify ways to stay ahead of the curve. Guest post by Ahana Basu.

Social Media 267

Social Media Tips Marketing HootSuite 267

Hootsuite

JUNE 28, 2022

Social media scheduling tools are some of the most useful items in a social media manager’s toolbox, whether you work at a small startup or a multinational enterprise. They’re also an incredible resource for freelancers, entrepreneurs, and anyone else managing social media while running a small business.

Social Media 114

Social Media Tools HootSuite Tweetdeck 114

Webbiquity SMM

DECEMBER 6, 2022

How your social media marketing budget stacks up to your peers and competitors? You can find the answers to those questions and many more in the just-released research report from Onalytica and Immediate Future, the 2022 State of B2B Social Media Marketing Industry. The Top Social Networks for B2B Marketing.

B2B 225

B2B Social Media Marketing Influencer 225

Direct Marketing Observations

MAY 13, 2022

I could probably have shortened this post up dramatically though by just saying that Tik-Tok will be THE platform of 2022, but what’s the fun in that? As 2021 dry-heaved to a thankful close we had no choice but to be optimistic in 2022. What has 2022 brought to us all? Social resets every day. Simply put, more of more.

B2B 112

B2B Social Media Conversation Platform 112

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics.

Statistics 140

Statistics Social Media Video Marketing 140

Social Media Strategies Summit

DECEMBER 22, 2022

Social media for government agencies is about demonstrating your expertise, building trust and credibility, and providing audiences with fast, reliable, unambiguous information. Every government social media marketer occasionally struggles with ideas or a lack of content. But getting it right can be tough.

Social Media 169

Social Media Engagement Transportation Hashtag 169

Convince & Convert

DECEMBER 6, 2023

And it’s exactly why you should focus on providing holistic customer service through social media. On social media, most customers just want to be heard and understood. Not sure how to provide great customer support via social media? 13 Social Media Customer Service Stats You Must Know 1.

Social Media 147

Social Media Hubspot Statistics Survey 147

SocMed Sean

FEBRUARY 15, 2022

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Yet like other social media channels , TikTok has faced challenges, like claims of addictiveness and privacy concerns. Is TikTok a good marketing opportunity for businesses in 2022?

Trends 147

Trends Strategy Marketing Authentication 147

SocMed Sean

FEBRUARY 10, 2022

Needless to say, the social media platform has grown tremendously from its humble roots as a photo sharing network for teens. Currently, Instagram is one of the largest social media networks online. Because of that, Instagram should continue to be a part of your marketing strategy in 2022.

Instagram 162

Instagram Strategy Marketing Metrics 162

Ignite Social Media

AUGUST 27, 2020

2020 has been quite the year for social media. From political and social movements to the Covid-19 pandemic , people have had more reason to get involved and voice their opinions on social media. When it comes to content, one type rules above all else: Video. Subscribe to Social You Should Know.

Trends 127

Trends Social Media Content Retail 127

Convince & Convert

JANUARY 31, 2024

Managing multiple marketing projects on social media can be challenging. You have to manage various projects, harmonizing content creation, engagement strategies, and analytics. But how do you manage all these tasks across multiple social media platforms without compromising your content quality, consistency, and sanity?

Project 130

Project Social Media Template Templates 130

Buffer Social

JANUARY 20, 2022

  In this post, we’ve outlined a calendar of all of the official (and slightly less official) holidays in 2022 to serve as a blueprint for your content, plus fun social media post ideas to jumpstart your brainstorm. A great way to start out 2022 is to share your experience with mentoring.

Social Media 85

Social Media Content Small Business Meme 85

Jon Loomer

DECEMBER 29, 2021

I set goals related to traffic, revenue, and making the Social Media Examiner Top 10. The goals I’ve created for myself in 2022 are incremental. To make content easy and flexible, each webinar will be based on 5 Facebook Ads Tips. That will change in 2022. I have adjusted my weekly plan for 2022.

Training 194

Training Publishing Process List 194

Likeable

FEBRUARY 15, 2022

but as the years go by, social media has become an increasingly important part of brands’ Super Bowl advertising strategies as well. So, which brands had the best uses of social media on—and leading up to—Sunday? Gopuff (@gopuff) February 9, 2022. TUMS (@TUMSOfficial) February 10, 2022. Let’s kick this off!

Social Media 110

Social Media Brands Content Travel 110

Keyhole.co

MARCH 4, 2024

million paying subscribers as of the 3rd quarter of 2022? But beyond their top-notch content, they’ve also made a name for themselves on social media. In this blog, we’ll be taking a deep dive into what Netflix is doing right on social media and how they’ve contributed to their success.

Analysis 98

Analysis Social Media Strategy Meme 98

Social Media Strategies Summit

OCTOBER 13, 2023

But for every high-profile failure, there are countless instances where brands got it exactly right when hopping on social media trends. This article will focus on the second camp, sharing 10 of our favorite examples of brands that used trending subjects to generate social engagement.

Examples 130

Examples Trends Social Media Brands 130

Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. And as a result, so has the role of social media managers. From content creation to community management, the responsibilities of social teams have expanded significantly.

Social Media 89

Social Media Content Airlines Authentication 89

Ignite Social Media

DECEMBER 16, 2022

Brands know by now that their presence on social media is more important than ever — 2022 proves that fact. The social media landscape is seen as an ever-changing field, not to mention a growing market of $221.29 billion in 2022. Social Media Copyright and Fair Use Rules . Virtual Event, YES!

Social Media 161

Social Media Brands Fair Use Marketing 161

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. sproutsocial.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Ignite Social Media

JUNE 14, 2023

Finding it hard to compete with social algorithm changes using hashtags? Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Remember when Adam Mosseri said in March of 2022 that your caption matters more than your hashtags in terms of post visibility and reach?

Hashtag 152

Hashtag Social Media Strategy UGC 152

Ignite Social Media

JULY 15, 2022

While TikTok has encouraged its creators to be the driving force of the platform by developing entertaining and engaging content, the company looks to improve its commerce experience. What TikTok Commerce Looks Like in 2022. In March of this year, eMarketer hosted a TikTok Commerce 2022: Strategies for Success webinar.

Affiliate marketing 91

Affiliate marketing Instagram Feed Feedly 91

Likeable

DECEMBER 21, 2021

While it may still feel like 2019 to most of us, 2022 is right around the corner. And whether we want to believe it or not, the social landscape is always changing and evolving. Digital creators became a viable source of truth to many across social media platforms, both on the brand side and the consumer side.

Trends 90

Trends Mobile Influencer Metrics 90

Hootsuite

JULY 11, 2022

As far as social media platforms go, Snapchat is pretty casual. But that’s social networking. Developing a successful plan for your brand requires knowing a lot about your audience, and that includes which social platforms they use, and how, and why. Snapchat is the world’s 12th most popular social media platform.

Marketing 103

Marketing Reddit Advertising Analysis 103

Sprout Social

MAY 3, 2022

The cannabis industry is booming, which means more brands are leveraging social media as a channel to promote their products, share educational information about cannabis use, and advocate for decriminalization, social justice and destigmatization. The challenges of cannabis social media marketing.

Social Media 86

Social Media Brands Content Guidelines 86

Pixlee

DECEMBER 15, 2021

billion people use social media globally, and it is only predicted to increase to a massive 4.41 When examining brands that advertise, social media advertising was seen used by about 83% of marketers and ranked second in success behind SEO marketing. Trends to Watch in 2022. More User-Generated Content (UGC).

Social Media 52

Social Media UGC Marketing Influencer 52

Sprout Social

NOVEMBER 29, 2022

When you think of brands on social media, which come to mind first? People don’t remember brands or sales-y content—they remember stories. And great brand marketing on social is behind some of the most creative storytelling out there. At Sprout, we obsess over the next big thing on social—we can’t help ourselves.

Social Media 90

Social Media Brands Meme Real Estate 90

Oktopost

MARCH 27, 2023

Kristina Thomas goes Behind the Post to share her strategy for creating compelling social content in the finance industry. Kristina leads an award-winning global team and reveals the delicacies and challenges of managing a social strategy in the finance industry.

Industry 144

Industry Content Apple YouTube 144

Awario

JULY 20, 2022

Social media platform's algorithms are the pain points of marketers all over the world. Unfortunately, there's no way to avoid learning how the algorithms work, regularly update your knowledge, and adjust your content to the newest fashion.

Social Media 112

Social Media Fashion Platform Content 112

Awario

JULY 20, 2022

Social media platform's algorithms are the pain points of marketers all over the world. Unfortunately, there's no way to avoid learning how the algorithms work, regularly update your knowledge, and adjust your content to the newest fashion.

Social Media 110

Social Media Fashion Platform Content 110