Social Media Strategies Summit

OCTOBER 21, 2021

Having a CEO with an active presence on social media can be beneficial for the organization for several reasons. According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. For one thing, it seems employees like it. Only 12% disagree.

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Social Media Startup LinkedIn Telecommunications 211

Hootsuite

APRIL 22, 2020

…Well, I guess technically it’s less of a club, and more of a list of really fascinating reads, perfect for a social media manager who wants to level up their game. Bonus: Download our free guide that shows you how to 10X your social media performance and beat your competitors. But still. You’re engaging with fans.

Social Media Management 145

Social Media Management Social Media Case Study HootSuite 145

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. But now, it needs a little power boost.

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Social Media Management Social Media Trends Meme 183

The Realtime Report

NOVEMBER 22, 2022

How to Use Data to Improve. Bonaventure University , the entire digital universe had generated 44 zettabytes of data by 2020 — and it has been estimated that, by 2025, 463 exabytes of data will be produced on a daily basis. How can yours beneficially use data? Your Business Practices. Strengthen Cybersecurity.

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Data How To Class Analytics 91

Ignite Social Media

MARCH 25, 2021

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as “ the original social media agency ” because we were the first social media agency created out of whole cloth in the United States.

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Social Media Advertising Team Hubspot 172

Hootsuite

JANUARY 30, 2020

billion people using social media today—more people than there were on the entire planet in 1971. In 2020, 3.8 This figure comes from the Digital 2020 report from Hootsuite and We Are Social , which tracks digital and social media trends across the globe. There are 3.8 billion to 3.8 billion to 3.8

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Social Media HootSuite Report Advertising 145

Sprout Social

MARCH 30, 2021

Social listening is a social media superpower. Sprout Social’s Listening solution lets you create highly customized Topics that surface conversations that matter most to your brand and answers to your burning questions. Who was the artist of the summer in 2020? In 2020, 96.5 Learn more about how haarper.

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Questions Data Focus Group Analysis 123

Sprout Social

FEBRUARY 5, 2024

With budget cuts, resignations and layoffs in diversity, equity and inclusion (DEI) departments, professionals and consumers alike have noticed a trend in companies backtracking on their social justice commitments made in 2020. There were a lot of commitments that were made in 2020 and beyond thinking about the value proposition.

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Social Media Authentication Communities Campaign 111

Sprout Social

JUNE 17, 2021

Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. For businesses wondering when to start making greater investments in social, the time is now. Not convinced?

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Statistics Social Media Marketing Survey 145

Pam Moore

JANUARY 19, 2020

2020 will be like nothing we have seen before in the digital landscape. They have powerful data at their fingertips to be more agile. Brave Marketers Will Win in 2020! The most successful marketers in 2020 will be brave. 15 Digital Branding Trends You Can't Ignore in 2020. The competition is getting heavy!

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Trends Brands Marketing Influencer 78

Oktopost

JANUARY 5, 2021

I speak daily with product, marketing, and sales professionals about the impact that social media can have on developing buyer personas, launching a product, building a brand, or even on individuals standing in their respective marketplace. But what has this got to do with social media? Everything! That is around 2.5

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Data B2B Statistics Social Media 132

The Realtime Report

DECEMBER 13, 2019

Must-Have Internet Marketing Services You Can’t Afford to Pass Up in 2020. They will do market research to find blog topics to add to your website. Social Media Marketer. The average person spends several hours on social media every day. The internet is a big place. Video Marketer.

Marketing 150

Marketing SEO Advertising Google 150

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

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Social Media Crowdsourcing Privacy Comparison 140

Later

JULY 3, 2020

To help keep your business ahead of the game, we’re highlighting 8 of the biggest Instagram trends of 2020: Instagram Trends 2020 #1: The Rise of Instagram Shopping. In fact, according to internal data, 130 million Instagram accounts tap on a shopping post to learn more about products every month. Check out our guide here. .

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Trends Instagram Meme Badge 110

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I work on all things social media strategy for the company. We get a lot of questions about social media from our audience. Here’s the stuff that actually matters when building a successful social media content strategy.

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Social Media Strategy Content How To 126

Pam Moore

MARCH 19, 2020

2020 will be like nothing we have seen before in the digital landscape. They have powerful data at their fingertips to be more agile. Brave Marketers Will Win in 2020! The most successful marketers in 2020 will be brave. 15 Digital Branding Trends You Can't Ignore in 2020. The competition is getting heavy!

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Trends Video Marketing Influencer 78

Likeable

OCTOBER 14, 2020

2020 has been a hard year for many of us, and even though social media has come under greater scrutiny, we have also found ourselves using it more. In accordance with most people using social media more, most brands are ranking it increasingly more important. Through this, you’re going to be on social media.

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Brands Marketing Message Boards Advertising 127

Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior.

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Social Media Meme HootSuite Influencer 142

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. What makes a social media viral video?

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Video Social Media How To Trends 128

Pam Moore

FEBRUARY 23, 2020

How do smart marketers win in 2020? The most successful marketers in 2020 will be the most brave and bold. The difference is that they will take risks, embrace new technologies and use data to continuously optimize business results. How do they stand out in a sea of digital noise? Embrace Change.

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Strategy Marketing Authentication Consultant 78

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. billion in 2020. billion in 2020. Financial service companies that don’t have a social media presence risk being perceived as out-of-touch or even untrustworthy. Why is social media essential for financial services?

Platform 86

Platform Social Media Insurance Education 86

Visually SM

JULY 20, 2020

Among the best Content Marketing strategies, interaction on social media is one of the best when it comes to bringing results in the short and medium terms. In this article, we will address the concept of interaction on social media and its application in the following topics: What is social media interaction?

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Social Media Engagement How To Social Networking 130

Hootsuite

MAY 20, 2020

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?) , you need to protect yourself against common social media security threats.

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Social Media Tools Tips Policies 144

Sprout Social

FEBRUARY 13, 2020

The content was just too good to keep in the box, so we’re sharing the five skills you need to get promoted in 2020 here, with you. We’re also offering our social marketing career growth template if you would like to deploy some of the tactics we will discuss in your own life. How do you want to grow those numbers in 2020?

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Skills Metrics Report Organization 108

Sprout Social

OCTOBER 21, 2020

The events of 2020 disrupted the status quo for many industries, but few have been hit as hard as those that rely on face-to-face interactions and in-person experiences. As a result, brands have accelerated their digital transformation and realized the impact of social media on customer experience. Mind sending us a quick DM?

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Social Media Analytics Eventful Hashtag 113

Sprout Social

JANUARY 29, 2020

The new year is synonymous with new resolutions, with research showing three in 10 Americans have plans to make a resolution for 2020. Learning to stay on top of new trends, networking with other professionals and creating relevant content are just some of the goals marketers have planned for 2020.

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Crowdsourcing Marketing Social Media Management Knowledge Base 77

Sprout Social

JULY 15, 2021

What could you do with a larger social media department? There is plenty of ground to cover in the ever-expanding world of social. As social becomes the primary communication channel for more brands, the structure of your average social media team will need to change fast. Hiring is a big decision.

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Social Media How To Collaboration Team 117

SocMed Sean

FEBRUARY 10, 2022

million more users than in 2020. Needless to say, the social media platform has grown tremendously from its humble roots as a photo sharing network for teens. Currently, Instagram is one of the largest social media networks online. In 2020, Zuckerberg launched Reels on both Facebook and Instagram.

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Instagram Strategy Marketing Metrics 162

Sprout Social

MARCH 12, 2020

By now you know that social media is a marketing powerhouse. However, its value is still downplayed because of the historical disconnect between social and bottom-line business metrics. Social ROI often comes down to the data you collect and how you use it. Building a data-driven marketing culture.

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Data Skills Meme Social Media Management 101

Sprout Social

FEBRUARY 8, 2021

Voice of the customer is a market research term for the process of collecting, analyzing and implementing customer feedback data. Through collection methods like surveys and reviews, the data will then be analyzed and distributed to relevant departments. You’ve got the data and the analysis, now what?

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Data Survey How To Review 125

Sprout Social

APRIL 19, 2022

Let’s dive into what conversational marketing is and how it will help your social media strategy evolve. Conversational marketing and social media: How to adapt your strategy. More than two-thirds (68%) of people agree social empowers them to interact with brands and companies. Turn to social data to find out.

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Conversation Strategy Social Media Marketing 100

Hootsuite

OCTOBER 21, 2020

For many organizations, it’s not even a question: Marketers own social strategy. After all, if social media serves primarily as a promotional and communications channel, who else would run it? Our new research reveals it’s time to rethink this assumption. Always have, always will.

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Social Media Committee Organization Survey 137

Hootsuite

MARCH 11, 2020

Here’s an even more detailed breakdown from our 2020 digital report on social media of LinkedIn’s advertising audience by age group and gender. Source: Digital 2020. Note: Much of the research and data provided by LinkedIn and other survey organizations are presented in the gender binary. 75,000+: 45%.

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LinkedIn Social Media Marketing HootSuite 138

Pam Moore

APRIL 15, 2020

How do smart marketers win in 2020? The most successful marketers in 2020 will be the most brave and bold. The difference is that they will take risks, embrace new technologies and use data to continuously optimize business results. How do they stand out in a sea of digital noise? Embrace Change.

Strategy 78

Strategy Video Marketing Training 78

Buffer Social

APRIL 10, 2020

For example, if you have two social media marketers, are they making the same amount of money? Our 2020 Equal Pay Data Here’s what the unadjusted gender pay gap looks like at Buffer as of March 2020. Average Women: $112,745 Men: $126,855 Unadjusted percentage gap in March 2020: 12.5% Family leav e.

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Analysis Report Team Data 72

Later

JANUARY 1, 2020

Wondering what the big Instagram marketing trends of 2020 will be? It’s a new decade, and Instagram is no longer just a social platform, but also an economic engine for small and big brands alike. The “no-edit” edit was a big trend in 2019, and it doesn’t seem to be going anywhere in 2020. View this post on Instagram.

Trends 87

Trends Instagram Marketing Influencer 87

Sprout Social

APRIL 18, 2022

Understanding what these niche social media platforms say about the future of social media as a whole can help marketers stay ahead of the trend curve. Vertical social networks are niche social media platforms centered around the interests of hyper-specific communities. Here’s what you need to know.

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Social Media Film Exercises Social Networking 103