Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

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Strategy Tips Twitter Marketing 109

Audiense

AUGUST 5, 2016

Nissan pranks Team GB stars ahead of Rio 2016 Opening Ceremony with #DoItForUs. — NissanUK (@NissanUK) August 4, 2016. — ParalympicsGB (@ParalympicsGB) August 5, 2016. — MINI USA (@MINIUSA) August 1, 2016. — Serena Williams (@serenawilliams) July 29, 2016. k0g6paNFnr. lqalyJpvVR https://t.co/3DTyA8qAWR.

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Sprout Social

JULY 5, 2016

When it comes to Twitter marketing , one of the key metrics brands measure is engagement. In order to figure out how many people are seeing your Tweets, you need to track Twitter impressions. What Are Twitter Impressions? Twitter impressions are the number of times a user is served a Tweet in their timeline or search results.

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Organization Twitter How To Hashtag 92

Convince & Convert

JANUARY 25, 2017

What’s your Twitter marketing strategy? Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. We mined a years’ worth of data from each brand, measuring hashtag usage, most successful tweets, if and how brand ambassadors and influencers were employed, and engagement with customers.

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Strategy Twitter Marketing Hashtag 60

Sprout Social

AUGUST 2, 2016

With so many advertisements, billboards and commercials in our face, it’s tough to find one without an added hashtag. Now businesses create a hashtag for consumers to find more information about a product or service. Whether it’s a branded term, phrase or call to action, hashtags increase social media engagement.

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Hashtag How To Nielsen Social Networking 40

Sprout Social

MARCH 22, 2017

How much time did you put into creating you Twitter bio? You don’t have to spend hours crafting your Twitter bio, but you should put more effort into it than most brands realize. Instead of just going through the motions to get it done, follow these tips to create a Twitter bio that serves as more than just a placeholder.

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Twitter Hashtag Exercises Startup 111

agora pulse

NOVEMBER 3, 2016

Have you attended a bunch of Twitter chats and are thinking about hosting a Twitter chat of your own? Why Host a Twitter Chat? When you are a mere participant in a Twitter chat, you can respond, but when you are hosting a chat, you can direct. Do your hashtag research. Here’s how you can get that going.

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Hosting Twitter How To Hashtag 60

Ignite Social Media

JULY 5, 2016

Twitter adds stickers to photos, Pinterest has new shopping tools, and Facebook updates the “Like” button. New Stickers for Twitter. Twitter introduced stickers this week. Twitter introduces #Stickers , giving your timeline a taste of Snapchat https://t.co/0rMxH3mi33 Mashable (@mashable) June 27, 2016.

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Twitter Facebook Comparison Hashtag 97

Ignite Social Media

SEPTEMBER 12, 2016

Meanwhile, the last couple of earnings reports for Twitter can best be described as flat. This week, Twitter made two (more) changes to try to increase revenue. They estimate about $367M in 2016 (up from about $50M in 2015), rising to $935M in 2017. Twitter Makes It Easier for Brands to Pay; And Creators to Get Paid.

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Sprout Social

NOVEMBER 21, 2016

Ignored by traditional calendars these hashtag holidays are celebrated ad nauseum on social media. To help your team plan its 2017 social content strategy , We’ve cherry-picked a combination of generally celebrated, industry-specific and lesser known hashtag holidays and compiled them into a downloadable calendar below: Download.

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Hashtag Eventful Survey Report 40

SocMed Sean

FEBRUARY 15, 2022

TikTok's popularity has exploded since its 2016 inception. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns. Yet like other social media channels , TikTok has faced challenges, like claims of addictiveness and privacy concerns.

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Trends Strategy Marketing Authentication 147

Sprout Social

MAY 26, 2022

Since its launch in 2016, TikTok (formerly Musical.ly) has grown by leaps and bounds, quickly cementing its place among established networks like Facebook, Instagram, Pinterest and Twitter. Consider using analytics from your other social profiles (Facebook, Instagram, Twitter, etc.) Consider trending and branded hashtags.

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Examples Campaign Tips UGC 142

Sprout Social

NOVEMBER 4, 2016

With Twitter search operators , social media managers must take advantage of complex search queries to engage with a larger community. SproutSocial I monitor our company hashtags as well as terms/hashtags that match our technology practice areas. — Richard Hostler (@CNXN_Hostler) November 2, 2016. sproutchat.

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Geotagging Instagram Twitter Hashtag 40

Sprout Social

JULY 11, 2016

Chris Messina, currently a Developer Lead at Uber, is credited as the inventor of the hashtag on Twitter. Originally intended to group content based on subject matter, the hashtag has been adopted across every popular social platform and has cemented its place in our culture. When to Use a Branded Hashtag. Promotions.

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Hashtag Brands Badge Proposal 40

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. — Samsung Mobile (@SamsungMobile) July 27, 2016. — Gatorade (@Gatorade) July 19, 2016.

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agora pulse

JULY 13, 2016

So here’s the problem… if you’re not a Mom how can you tap into this captive market on Twitter Moms without looking like an imbecile? In this article I’m going to tell you how you can connect with and market to Moms (and other awesome parents) on Twitter in five easy steps. Follow The Right Twitter Accounts. Know Your Hashtags.

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Twitter Hashtag How To Klout 60

Talkwalker SM

MARCH 1, 2016

million uses of the hashtag #Oscars , proving that brands need to take advantage of this massive moment on television. JaredLeto is among the most used hashtags on the night because of another Gucci social strategy – having the Academy Award winning actor take over their Snapchat account for the evening.

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Eventful Fashion Wikimedia Hashtag 60

Audiense

JULY 8, 2016

What’s more, Twitter debuts live streaming high-definition broadcast of Wimbledon! We interrupt your Twitter feed for an announcement from #HendricksMinistry. — Hendrick's Ministry (@HendricksginUK) July 4, 2016. — Hendrick's Ministry (@HendricksginUK) July 7, 2016. BsznrA6sHp. SPUMIwWjQI. v9vEDvimmh.

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Transportation Brands API Travel 108

Unmetric

MAY 6, 2016

The Internet, and in particular, Twitter, loves a good, obscure day to celebrate (think Ed Balls day ) and Star Wars day offers the perfect combination of geek, mass appeal and opportunity for pun-filled content. The hashtags for the big day include: #MayTheFourth. May 4, 2016. May 4, 2016. May 4, 2016. Greenpeace.

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Brands Hotels Hashtag Film 96

Audiense

JULY 22, 2016

One of Britain’s loved baking brands had turned 140 years old, and they’re celebrating on Twitter. and to celebrate, the brand has launched just the right campaign on Twitter. Using a series of Twitter competitions, Warburtons is asking users to answers their questions with a Quote RT and follow them for a chance to win £140.

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Collaboration Campaign Film Team 97

Audiense

JULY 8, 2016

What’s more, Twitter debuts live streaming high-definition broadcast of Wimbledon! We interrupt your Twitter feed for an announcement from #HendricksMinistry. — Hendrick's Ministry (@HendricksginUK) July 4, 2016. — Hendrick's Ministry (@HendricksginUK) July 7, 2016. BsznrA6sHp. SPUMIwWjQI. v9vEDvimmh.

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Transportation Brands API Travel 99

Ignite Social Media

AUGUST 23, 2016

Does everyone on your Twitter timeline seem to be obsessed with a new movie, television show, or mobile app? Philadelphia 76ers (@Sixers) July 12, 2016. Some hashtags, trends and memes, while popular, have the potential to be lost on – or offend – your brand’s audience. Go catch em somewhere else, man.

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Trends Social Media Brands Hashtag 60

Devumi

JANUARY 17, 2017

In the last few years, Twitter has grown in significance not only online, but also outside of it. The platform had a huge impact on events like the Arab spring of 2011, and the US Presidential elections of 2016. In these, Twitter influencers played a large role in mobilizing people to take action. While you […].

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Influencer Twitter How To Mobile 60

Ari Herzog

FEBRUARY 5, 2016

How do you know if you are following one too many people on Twitter? What Twitter tools do you use to manage your relationships; and does the tool matter? I asked these questions to seven Twitter users who collectively follow 2.3 Twitter lists are like Google+ circles. That the nature of Twitter.

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Meeting Influencer Twitter Tweetdeck 70

Unmetric

NOVEMBER 11, 2016

Then, take a look at the performance of Cigna on social media during the month of October 2016. October 21, 2016. October 5, 2016. The ‘#teamcigna’ hashtag was used by the brand to let their audience meet their various employees. The most user tweets included the hashtag ‘goknowcontrol’. At a glance, Cigna has.

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Social Media Report Insurance Hashtag 95

Ignite Social Media

APRIL 2, 2020

app, which was acquired by the Beijing-based media company, ByteDance, who had launched the original TikTok app in China in 2016. billion app installations and over 500 million monthly users, placing it ahead of other social networks such as Twitter, Snapchat, and Pinterest. Who is not currently on TikTok, however, are brands !

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Marketing Authentication Trends Feed 217

Ignite Social Media

APRIL 13, 2017

LinkedIn recently announced a new feature called “Storylines” which curates and displays trending news stories and content, similar to Facebook and Twitter. Think about appropriate hashtags and keywords to add to the conversation. Think about appropriate hashtags and keywords to add to the conversation.

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Trends Social Media Apparel Compete 120

Audiense

SEPTEMBER 2, 2016

— L'Oréal Paris UK (@LOrealParisUK) August 28, 2016. — Jennie Jenkins (@TheBeautybyJJ) August 28, 2016. — ghd (@ghd) August 26, 2016. — Save the Children UK (@savechildrenuk) September 1, 2016. What Team Audiense has been reading: Twitter starts sharing ad revenue with video creators.

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NGO Campaign Education Energy 87

Ignite Social Media

FEBRUARY 9, 2021

10 other brands stepped up on TikTok and promoted branded hashtag challenges for the big day. Some of TV’s big spenders, such as Doritos and Pepsi, created Branded Effects to complement their hashtag challenges, and other brands, such as Old Spice and Turbo Tax, tapped into the “This or That” trend with football-themed questions.

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Trends Social Media Health Care Eventful 85

Audiense

AUGUST 30, 2016

— KFC (@kfc) August 22, 2016. — McDonald's UK (@McDonaldsUK) August 17, 2016. — Little Mix (@LittleMix) August 18, 2016. — Visit Niagara (@Visit_Niagara) August 11, 2016. — Coca-Cola GB (@CocaCola_GB) August 25, 2016. — Give_l__d NHS (@GiveBloodNHS) August 23, 2016.

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Banking Transportation Microsoft Tourism 84

Keyhole.co

MARCH 6, 2024

For example, typing “Nestle” into X (formerly Twitter) search will bring up more instances of negative brand mentions than positive ones. A screenshot of a random negative Twitter post about the Nestle brand With sentiment analysis, you can quickly identify issues early on.

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Sentiment Analysis Marketing Press Release 52

Ignite Social Media

MAY 24, 2016

1 million tweets per day using #Coachella branded hashtag. These are the record-breaking statistics coming out of Coachella 2016, the popular, multi-day, annual April concert that kicks off a plethora of outdoor music festivals across the U.S. EXAMPLES OF BRANDS WHO DID IT RIGHT AT #COACHELLA 2016: Cupcake Vineyards.

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Engagement Brands Hashtag Eventful 110

Keyhole.co

NOVEMBER 19, 2023

As of April 2016, it is the most popular social platform with more than 1.5 Although it lacks metrics marketers value , it is the most popular platform among this demographic as of February 2016. Once customers register their Twitter handles with the restaurant chain, they can tweet a pizza emoji at the Domino’s account.

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Template Templates Examples Social Media 52

Sprout Social

JULY 12, 2016

Twitter chats are a great way to gain exposure, grow your following and engage with your audience. Jumping into a Twitter chat can be a little intimidating and challenging at first. Why Twitter Chats? One of the biggest challenges for businesses on Twitter is building an active following. Hosting a Twitter Chat.

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Twitter Hosting Hashtag Engagement 40

Keyhole.co

JANUARY 6, 2022

This video-sharing app initially rose to fame back in 2016 as a musical lip-syncing app by the name musical.ly. billion downloads and 1 billion active monthly users , it has surpassed Facebook, Twitter, Instagram, and other social networking platforms. So, Twitter videos look and feel a little different from YouTube videos.

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Marketing Hashtag Trends Influencer 52

Convince & Convert

FEBRUARY 25, 2016

To maximize the viewing experience of the Daytona 500, NASCAR implemented a number of compelling social media programs, including the Hashtag 500. Hey #DAYTONA500 fans, follow @NASCAR now to compete in the Hashtag 500 this Sunday! NASCAR (@NASCAR) February 21, 2016. NASCAR (@NASCAR) February 21, 2016. Rules: https://t.co/lB97h1nPTr

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Social Media Hashtag Activities Eventful 60

Keyhole.co

JANUARY 18, 2024

However, when it first introduced the Stanley Quencher 40 oz (1200 ml) in 2016, sales lagged for years. Twitter: 10.7K Take the brand’s Twitter page, for example. Stanley has also aced the game of using hashtags and trends effectively. Stanley even stopped stocking the line in 2019. Instagram: 741.7K

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Influencer Social Media Strategy Marketing 59