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PR Trends for 2015: 7 To Watch

Waxing UnLyrical

So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. Make sure [social media influencer] gets a press pass!” PR Trends for 2015. Reclaiming influence. Over the last few years, we’ve seen “everyone” become an “influencer” (just like “everyone” is a “rock star”).

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Monday Roundup: 2015 Marketing and PR Trends

Waxing UnLyrical

Here are some of the most interesting posts on 2015 marketing and PR trends we’ve seen. 30+ Social Media Predictions for 2015. Why: In this post for Social Media Today , Carlos Gil shares the thoughts of over 30+ social media influencers on what they view as forthcoming in the year ahead. ” is the Big Trend of 2015.

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How to Boost Social Media Engagement with Influencer Marketing

Waxing UnLyrical

Influencer marketing is more than just a buzzword. According to a 2015 report by Augure , marketers are increasingly achieving positive results with influencer marketing campaigns. The benefits of an effectively executed influencer engagement program can be many, as can be the challenges. Guest Post by Jessica Davis.

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Visual Analytics: Find Your Brand’s Visual Influencers

Talkwalker SM

Here are a few numbers that will convince you to step up your visual influencer marketing on social media: 47% of millenials are influenced by what they see on social media when it comes to making purchasing decisions (2015, Deloitte ). For each dollar spent on your influencer program, you will generate an average $6.95

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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Over 2 hours a day , in fact, which is 30% more time than in 2015. You can even reply to comments and messages on all your accounts from one central inbox.

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42K+ Followers on LinkedIn: How I Built My Audience and How You Can Too

Buffer Social

It was 2015, and I was in my first year of college when I learned about LinkedIn. Ultimately, I was posting, commenting, engaging, and networking in a few weeks.   To make personal connections, don’t just use comments but slide into their DMs.   Step 2: Show genuine interest in the form of comments.  

LinkedIn 101
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3 Tips to Unlock Emojis’ Marketing Value

Convince & Convert

As of 2015, about half of all Instagram captions and comments included at least one emoji. Whether they’re commenting or captioning, people love to express themselves with something a bit more exciting than words. In 2015, Chevrolet created an emoji-only press release. What Emojis Mean for Marketers.

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