Webbiquity SMM

DECEMBER 11, 2013

Experts outline key content marketing trends for 2014 by The Guardian. ”) to analyzing competitors, to determining the driving factors behind customer purchase and loyalty. 2: 30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014). This was post #3 of Content Marketing Week on Webbiquity. #1:

Strategy 226

Strategy Content Marketing BuzzStream 226

ProBlogger

AUGUST 12, 2014

Mobile devices also play a large part in loyalty programsyou can get discounts or free products for checking in on Facebook, for example. Business Led by Technology: How Mobile Commerce is Dominating Total eCommerce Activity in 2014. Originally at: Blog Tips at ProBlogger.

Mobile 47

Mobile Activities Banking Discount 47

Janet Fouts

AUGUST 18, 2014

When a conversation with a corporation like Whole Foods feels like I’m talking to a person who cares about me and my little problem it results in building loyalty to the brand. There are countless stories like this of real person to person engagements that happen every day. I become an evangelist without giving it a second thought.

Strategy 165

Strategy Tools Social Media Management Loyalty 165

Convince & Convert

JUNE 13, 2014

” His expectations were admittedly low, but by blowing him out of the water with fast, helpful service, Google maintained a customer and gained his undying loyalty. via Ahalogy 2014 Pinterest Media Consumption Study Of course, introducing ads to a social platform is never popular.

Social Media 142

Social Media Tumblr Loyalty Study 142

Myrland Marketing

JUNE 12, 2014

Nancy Myrland (@NancyMyrland) June 5, 2014. Nancy Myrland (@NancyMyrland) June 5, 2014. If you have their budget and their goals in mind, you can end up with a billing arrangement that creates client loyalty. Lindsay Griffiths (@LindsayGriffith) June 12, 2014. Talk about not inspiring client loyalty!

Proposal 75

Proposal Conference Discount Loyalty 75

Convince & Convert

JUNE 12, 2014

pic.twitter.com/LFjz0y5gCt — Purdue Athletics (@PurdueSports) June 4, 2014 Purdue University students who purchase a VIP Card, a special kind of ticket that allows access to all home football and basketball games, plus other athletic events, through June 10 will be invited to send in a photo to be featured on the team’s official helmet.

Team 148

Team Features Sports Case Study 148

Pixlee

APRIL 2, 2019

Brand Loyalty. When brands involve communities in an authentic and transparent way, they can boost company loyalty on the whole. This constant interaction and trust-building have helped the brand grow 600% annually since it launched in 2014.

Strategy 59

Strategy UGC Hotels Marketing 59

Ignite Social Media

MAY 16, 2016

Ensuring that your brand has engagement-driving posts as part of your ongoing social media content mix will not only build loyalty among your fans, but it will also mark the beginning of a wonderful relationship with the consumer. Instagram Discovery and Caption Editing -(November 2014).

Engagement 109

Engagement Social Media Class Loyalty 109

Sprout Social

MAY 24, 2016

It’s an easy way to reward brand loyalty and pick up some new followers or leads along the way. — Chegg (@Chegg) January 6, 2014. Marketing fads come and go, but a tried and true tactic for driving engagement is a Twitter contest. Consider this example from the textbook rental company, Chegg. We're giving away $250 EVERY DAY!

Engagement 86

Engagement Twitter Guidelines How To 86

Keyhole.co

MARCH 26, 2024

And in 2014, when LEGO released The LEGO Movie , people hailed it as Hollywood finally catching up to the charm of this filmmaking style. User-generated content is integral to LEGO's strategy, as it showcases fan creations, builds loyalty, and encourages participation. How does LEGO measure the success of its social media campaigns?

Construction 52

Construction Social Media Strategy Collaboration 52

Buffer Social

JULY 20, 2017

A study by Social@Ogilvy found that Facebook organic reach has fallen to just six percent in 2014. For instance, they made €25 million from social media in 2014 (this number is likely to be higher today), and their social media efforts helped to increase their Net Promoter Score from 35 in 2015 to an all-time high of 43 in 2016.

Social Media 112

Social Media Engagement Brands Airlines 112

Convince & Convert

APRIL 10, 2015

Punch-Card Loyalty. But the loyalty punch card promising one free sandwich for every 10 purchased doesn’t suit today’s customer, and frankly, neither does the “My [insert company name]” card swiped at the register. The Starbucks mobile app is a good example of loyalty rewards that have been reinvented through gamification.

Mobile 60

Mobile Strategy Loyalty SMS 60

Buffer Social

NOVEMBER 20, 2018

In 2014, Tommy’s Superfoods was born. Tommy’s Superfoods needed a way to simultaneously increase brand recognition and brand loyalty. As a graduate, he started selling a variety of salsas and spice mixes in local retailers — and this is where his passion for promoting a healthier way of eating really came to the fore.

Hashtag 100

Hashtag Campaign Brands Retail 100

Sprout Social

APRIL 21, 2020

Showing your audience that you care about their opinions and circumstances goes a long way in building trust and loyalty. In 2014 we launched #MyMadcap. Lean into authenticity and empathy, and remind your audience that your relationships on social are more than just transactional. Among the things we miss is sharing coffee with you.

How To 125

How To Social Media Management Metrics Team 125

Proactive Report

DECEMBER 2, 2013

2014 will see more emphasis on reporting PR results. Revenue retention by increasing affinity and loyalty of your current customers. Mark Weiner of Prime Research was a speaker at the recent PRSA 2013 Conference in Philadelphia. His panel was about measurement, proving value and ROI. Proving Value. Value is subjective.

ROI 69

ROI Case Study Health Care Insurance 69

Pixlee

APRIL 17, 2019

Brands from Glossier to Madison Reed have embraced community marketing to build loyalty, anticipate trends, and drive sales. Glossier , which reaches out to its community for direction on product launches and store decisions, has grown 600% since 2014. Community marketing is becoming synonymous with social media marketing in 2019.

Social Media 74

Social Media UGC Social Media Management Authentication 74

Hootsuite

JUNE 25, 2019

But accounts that run monthly contests or draw winners weekly have a better chance of earning loyalty and maintaining follower counts. — Expedia (@Expedia) July 24, 2014. — New England Patriots (@Patriots) November 13, 2014. Posted by Dateline NBC on Monday, July 21, 2014. Weekly or monthly draws. was awesome.

Examples 111

Examples Social Media Instagram Hashtag 111

Diva Marketing Blog

DECEMBER 22, 2013

Continuous listening -> learning -> understanding -> results in trust -> leads to loyalty -> leads to the cash register bells ringing. As we begin 2014, technology developments spin even faster taking digital business into areas that were impossible in ''47 or ''57 or even ''2013. oops wrong film.

Social Media 67

Social Media Airlines Film Foursquare 67

Convince & Convert

DECEMBER 11, 2015

Holiday campaigns present an incredible opportunity to abandon “left brain” marketing and connect emotionally with your community. (highlight to tweet) Done right, the holiday “card” can go beyond spreading good cheer and increase engagement, build loyalty, and drive significant conversions. Make It Personal.

Campaign 60

Campaign List Tips Embedding 60

Diva Marketing Blog

NOVEMBER 6, 2014

New in the 2014 Stories of the Girls campaign is a message board prominently on the StoriesOfTheGirls.com microsite. Diva Marketing/Toby: The #StoriesoftheGirls campaign kicked off October 2013 to support Breast Awareness Month and appears to be continuing into the summer of 2014 and beyond.

Health Care 108

Health Care Case Study Study Campaign 108

Devumi

JULY 11, 2014

Many of these relationships will wind up being lifelong, such as my well known brand loyalty to Chevrolet, but with a much more personal touch than ever before. Kai Thrun (@KaiThrun) April 2, 2014. An effective Twitter account will have the primary goal of building relationships with customers.

Research 60

Research Twitter Small Business Sentiment 60

Keyhole.co

OCTOBER 10, 2023

In 2014, Expedia Canada came under fire for its Christmas ad “Escape Winter: Fear” which featured a man who mistook the grating sound of his daughter’s novice handling of the violin for a terrifying snowstorm.

Sentiment 52

Sentiment Analysis Brands How To 52

Buffer Social

MAY 12, 2016

In 2014, researchers from Penn State and UC Irvine published a study on how users react to major changes on social networking sites. Therefore, Facebook would fail without their continued use and customer loyalty.” For brands and marketers, it’s essential to keep tabs on how networks are changing and evolving as they grow.

Social Networking 75

Social Networking MySpace Study Instagram 75

ProBlogger

JULY 4, 2015

When service goes above and beyond, or when a blogger takes the time to notice and acknowledge their readers, it can result in ongoing loyalty and goodwill. He gave this presentation as the keynote speech for the ProBlogger Training Event in 2014 and it turned the whole room into raving Pat fans: Originally at: Blog Tips at ProBlogger.

Loyalty 20

Loyalty Training Blogger Eventful 20

Sprout Social

NOVEMBER 15, 2016

And Budweiser’s “Friends Are Waiting” Super Bowl commercial was not only featured in YouTube’s top 10 ads of 2014, but it garnered more than 10 million views in only four days. In order to increase brand loyalty , you need to focus on developing a rewarding, humanistic relationship with your audience. Four more years.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Diva Marketing Blog

NOVEMBER 6, 2014

New in the 2014 Stories of the Girls campaign is a message board prominently on the StoriesOfTheGirls.com microsite. Diva Marketing/Toby: The #StoriesoftheGirls campaign kicked off October 2013 to support Breast Awareness Month and appears to be continuing into the summer of 2014 and beyond.

Health Care 40

Health Care Case Study Study Campaign 40

ProBlogger

JANUARY 28, 2014

Fame, Fortune and Helping People in 2014. People can actually see your loyalty which increase trust and b. A while back, a reader over at the answers community mentioned how big Flippa would be in 2014, so I went ahead and did some basic research. 14 Ways To Earn $14 Blogging in 2014. A premium theme or premium plugin?

Adsense 43

Adsense Domain Name eBook Blogger 43

Hootsuite

MAY 10, 2021

In 2014, IKEA teamed up with Brandwatch to open a Listening Hub. Several studies show that participation in communities can increase brand loyalty. For example, it’s helpful to know it’s the fourth time someone has had an issue with a service or if they’re a loyalty program member. Share your opinion: [link].

Examples 145

Examples Company Social Media Apparel 145

Pam Moore

DECEMBER 11, 2016

This is up from 808 words in 2014. Content marketing has benefits in terms of retaining reader attention and improving brand loyalty. Purchase cycle (awareness, consideration, preference, purchase, loyalty). Other popular platforms include Twitter (87%), Facebook (84%), YouTube (74%), and Google+ 62%). Orbit Media).

Template 167

Template Templates Content NewsCred 167

Hootsuite

MAY 26, 2021

When you do that, you’re more likely to build trust and loyalty. LinkedIn first introduced the concept of the SSI back in 2014. Authenticity builds trust — and that, in turn, can become customer loyalty. Social selling is not just about adding new contacts to your list. Finding the right people on the platform.

HootSuite 145

HootSuite How To B2B LinkedIn 145

Hootsuite

SEPTEMBER 7, 2022

Mobile shoppers surpassed desktop shoppers in 2014 and their numbers have been growing ever since. Or provide an exclusive gift-with-purchase for your VIP shoppers, as a way of building loyalty. Showing your customers that you care about the same things builds loyalty and trust. Make sure your site is mobile-friendly.

Strategy 104

Strategy Discount How To Retail 104

Sprout Social

AUGUST 23, 2016

People post Instagram pictures of themselves enjoying their favorite brands, check in on Facebook when they go out to local bars and restaurants and happily show off their brand loyalty. In 2014 social media accounted for 31.24% of overall online traffic , up from 22.71% in the previous year. Social media traffic is on the rise.

Social Media 40

Social Media Avatar Social Networking Compete 40

Keyhole.co

DECEMBER 19, 2023

This was in 2014, and it was just the start. This helps to build brand loyalty, showcase the effectiveness of their products, and create a sense of authenticity and relatability among their followers. Here’s a video from Nikki Blackletter’s channel, back at the beginning of the influencer drive.

Strategy 52

Strategy Influencer Social Media Meme 52

Sprout Social

NOVEMBER 7, 2019

Back in 2014, Twitter gave users the ability to search through every tweet that has ever been sent, making it just as important to keep up with your past content as your present content. Recognize customer loyalty. Let’s talk about how to search your Twitter history before jumping into several reasons why you might want to do so.

Twitter 97

Twitter How To Hashtag Loyalty 97

Sprout Social

OCTOBER 13, 2022

Strategic viral marketing boosts brand awareness, increases engagement and builds loyalty. The #IceBucketChallenge in 2014 was one of the most successful viral campaigns ever. *other than "make it go viral" — Matt Navarra (@MattNavarra) September 22, 2022. The right viral content can help brands gain mega fanbases.

How To 142

How To UGC Authentication Campaign 142

Rebekah Radice

APRIL 11, 2016

And while it might have been the network you connected with your family and friends on, Compared to the other social networks, Facebook’s role lies in helping companies build strong brand loyalty , a solid reputation, and better relationships. The number of people watching YouTube per day is up 40% y/y since March 2014.

Sites 114

Sites Social Media How To LinkedIn 114

Convince & Convert

APRIL 16, 2014

We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend for 2014.

Strategy 159

Strategy Tips Case Study Instagram 159