Devumi

DECEMBER 19, 2014

2014 may go down as the Year of Instagram as the photo sharing app surpassed the 300 million user mark. Brands in 2014 have finally gotten on board with Instagram, and some exciting content has been produced over the year. The Best Brands on Instagram 2014. A photo posted by Red Bull (@redbull) on Dec 12, 2014 at 11:52am PST.

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Instagram Brands Apparel Hashtag 95

Sprout Social

APRIL 11, 2017

The answer is hashtags. The beauty of hashtags for Instagram is they make your content discoverable and increase your chances of engagement. Aside from getting mentioned by influencers , using hashtags is one of the easiest ways to grow your audience within Instagram. Social media monitoring. Types of Hashtags.

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Hashtag Instagram Journal How To 111

Socialmedia.biz

FEBRUARY 11, 2019

In today’s technologically advancing world, social media is transforming the way we share news and information. More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram. Sentiment Analysis.

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Social Media Sentiment Analysis Study 88

yMarketingMatters

FEBRUARY 8, 2016

There have been some important social media updates in January. These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. This is brilliant ! What’s your URL?

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Buffer Social

NOVEMBER 20, 2018

In 2014, Tommy’s Superfoods was born. The resulting campaign helped the business to reach more than one million people on social media and grow its email list by 22 percent. Paid social media ads also played a part in the #ThinkVeggiesFirst campaign. Complementing organic content with paid ads.

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Hashtag Campaign Brands Retail 100

Devumi

DECEMBER 31, 2014

One of my big social media marketing prediction for 2015 is that this is the year video takes off even more! Read on for more of my social media marketing predictions for 2015. It’ll be full of examples so that you can see what your social media marketing plan should start including.

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YouTube Video Social Media Hashtag 87

Mindjumpers

NOVEMBER 17, 2015

It’s our own ever-growing global network of Local Social Media Managers around the world who help us ensure contextually relevant content through social listening, content production or response management. million users it had in 2014. The social channels rose up to bridge the communication gap.

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Activities Social Media Hashtag Campaign 0

Webbiquity SMM

FEBRUARY 2, 2015

Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites , the opportunity to increase your site’s online exposure to new customers cannot be ignored. Identifying the appropriate corporate persona and tone via social media.

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Social Media Marketing Hashtag URL 100

Ignite Social Media

AUGUST 23, 2016

Trends can be found everywhere but social media is the best place to find the freshest and most relevant trends today. Take for example Pokémon Go, #MotivationMonday, the Super Bowl, Stranger Things, and “The Dress”. Sometimes a social media trend seems like a perfect fit for a brand, such as Subway and #NationalSandwichDay.

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Trends Social Media Brands Hashtag 60

Buffer Social

JUNE 30, 2017

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. How people use social media has changed as well. Let’s dive in!

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Convince & Convert

DECEMBER 13, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. It capitalizes on the trends of micro-content and visual content, and then more importantly, it chooses the right examples and case studies to drive the point home. A lot of the examples relate to “reading the room.”

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Social Media Content Case Study Retail 150

Rebekah Radice

JULY 20, 2015

Do you want to improve social media productivity? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. 6 Habits of Highly Successful Social Media Marketers. #1: Thank you Nicole and team!

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Social Media Marketing Study Activities 133

Buffer Social

OCTOBER 1, 2018

Just a year later, in 2014, it would reach only about six percent of its fans. That means for every 100 fans of a Page, an organic post will reach, on average, only five or fewer people 1 These data are from a research by Social@Ogilvy. Is it the end of organic reach on social media? I don’t think so. His secret?

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Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. Its origins here in the West can be traced back to 2014’s Musical.ly Paid Media Opportunities.

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Keyhole.co

DECEMBER 22, 2020

Micro influencers are everyday consumers who possess a large social media following; generally between 1,000 and 10,000, though some have up to 100,000. The social media platform where you can see amazing examples of micro influencer partnerships. Use Hashtags. Read more about Influencer Tiers.

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Influencer Instagram Tips Hashtag 94

Ignite Social Media

JUNE 6, 2016

Social media sweepstakes and contests have changed, a lot. Fans of the brand were asked to Snap a photo of themselves with eyebrows drawn on, then they had to upload it to Instagram with the hashtag #SephoraSnapsSweepstakes to enter for a chance to win some awesome prizing. Platform Restriction Updates.

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Social Media Guidelines Hashtag Hosting 60

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

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Social Media Management B2B Social Media HootSuite 76

Devumi

SEPTEMBER 19, 2014

We talk all the time here on the Devumi Blog about how to make certain social channels work for your business, increase your followers, get more views, and better your investment in social media marketing. Something that we don’t touch on enough is how to choose a social media platform for your marketing style.

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Platform Social Media Vimeo How To 84

Talkwalker SM

MARCH 17, 2016

FMCG brands increasingly view social media as a way to differentiate themselves from competitors, as Always did memorably with their #LikeAGirl campaign. However, the applications of data from social networks go far beyond campaign measurement. Understand how a crisis spreads online to stay in control. 10 –March 10, 2016).

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The Realtime Report

JANUARY 23, 2014

Lately wild animals have been joining the fray; two recent examples include sharks off the Australian coast and African elephants. In Central Kenya, four GPS-tagged bull elephants are “tweeting” through the hashtag #ElephantsLive. Space for Giants (@SpaceforGiants) January 20, 2014. Do you know of any other examples?

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Convince & Convert

OCTOBER 10, 2013

In an age where the hashtags like #travel, #travelgram, #traveling and #travelingram have millions of posts on Instagram (and counting!), Located in Sydney, Australia, the 1888 Hotel has taken a big chance by branding itself with the rapidly growing visual social media channel. About the Jessica Gioglio: Follow @savvybostonian.

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Hotels Review Instagram Travel 152

Kikolani

AUGUST 18, 2016

Pretty much everything you say and do on social media is trackable in real time. There are lots of ways to generate leads from social media , this just takes it to a whole new level. So what does all this have to do with social media data mining? Social Media Provides Real-Time Data.

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Data Social Media Sports How To 60

Kikolani

AUGUST 18, 2016

Pretty much everything you say and do on social media is trackable in real time. There are lots of ways to generate leads from social media , this just takes it to a whole new level. So what does all this have to do with social media data mining? Social Media Provides Real-Time Data.

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Data Social Media Sports How To 60

Ignite Social Media

MARCH 20, 2018

Hashtag Search. Say you are a brand that offers a product that is designed to help new moms, try searching for the hashtag #NewMom or just a key word search on Twitter. In this example, we’ll pretend your company produces headphones. Though not everyone enjoyed the takeover in 2014, Whatever, USA was a great buzz generator.

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Hosting Hashtag Eventful Activities 80

Ignite Social Media

MAY 24, 2016

1 million tweets per day using #Coachella branded hashtag. music festival in 2014 (according to Nielson Music), and of that number, 14. It’s no secret that there is brilliance behind Coachella’s social media marketing & branding strategy. EXAMPLES OF BRANDS WHO DID IT RIGHT AT #COACHELLA 2016: Cupcake Vineyards.

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Engagement Brands Hashtag Eventful 110

Convince & Convert

JUNE 12, 2014

The Purdue University Football team is taking the spirit of celebrating student superfans to a new level by offering an exclusive opportunity to be featured on the team’s helmet during the special September 27 “Social Media Game” against Iowa. This is not the first time Purdue University has hosted a social media game.

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Team Features Sports Case Study 148

Devumi

SEPTEMBER 24, 2014

Social media is all about value added marketing. Ask for retweets as part of the promotion, use a hashtag specific to the contest, and speak with some viral influencers to get their help reaching a wider audience. Off-Twitter contests are best run alongside other social media platforms and contest advertisement strategies.

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Twitter How To Hashtag Types 92

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

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Social Media Management B2B Social Media HootSuite 40

Buffer Social

NOVEMBER 7, 2017

At Buffer, we’re big fans of using data and research to guide our social media strategy. So when it came to finding the best Instagram strategy, I turned to social media studies. Using both hashtags and location tag drives the most engagement. Posting frequency is not as important as posting consistency.

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Study Instagram Hashtag Research 111

Keyhole.co

OCTOBER 10, 2023

But even if you’re just a small business or growing startup, you’re probably going to get hundreds of brand mentions monthly from review sites, blog posts, and social media. So how do you keep track of all this data and uncover what your customers are really saying? Enter brand sentiment analysis!

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Sentiment Analysis Brands How To 52

Sprout Social

DECEMBER 22, 2016

It’s well-known that social media isn’t simply a broadcast platform. Any successful social media strategy includes sharpened social listening to know who you are and aren’t reaching within your industry—as well as what content you should be developing to best suit your community’s needs.

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Convince & Convert

JANUARY 20, 2015

users checking it once per day, it was the third-fastest growing platform in the US in 2014 and will get even bigger this year. In this example below, see how the brand shown is driving the most engagement around three topics: their holiday campaign, their branded hashtag campaign, and posts of apparel.

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Instagram Hashtag How To Apparel 60

Pixlee

APRIL 2, 2019

The beauty brand Glossier has put social media and customer engagement at the center of its brand strategy. This constant interaction and trust-building have helped the brand grow 600% annually since it launched in 2014. The most highly engaged customers can often be found by scanning social media for user-generated content.

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Strategy UGC Hotels Marketing 59

Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Unless you’re Apple, you’re on social media. Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels.

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Convince & Convert

APRIL 16, 2015

According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet). Just take the marriage equality Facebook photo or the KONY 2012 video, for example. Look at what trends your demographic is currently into.

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Video Tips Facebook YouTube 60

Hootsuite

APRIL 6, 2023

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

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Convince & Convert

JANUARY 6, 2016

These are examples of niche enterprises that cater to very specific audiences. highlight to tweet) Don’t just stick to regular social media tactics or blogging. Great examples include Instagram photos or Vine videos. Promoting businesses on social media such as Facebook and Twitter is huge these days.

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