Hootsuite

JUNE 25, 2019

To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. Check out our Facebook and Instagram contest ideas for suggestions and guidelines. You can also share the post in Facebook or Instagram Stories to better spread the word.

Examples 111

Examples Social Media Instagram Hashtag 111

Sprout Social

MAY 24, 2016

It’s an easy way to reward brand loyalty and pick up some new followers or leads along the way. Similar to Facebook , Twitter’s low barrier to entry makes it a popular platform on which to hold a contest. Increase followers and brand mentions. — Chegg (@Chegg) January 6, 2014. Generate more leads.

Engagement 86

Engagement Twitter Guidelines How To 86

Pixlee

APRIL 17, 2019

In recent years, brands have increasingly put social media and social media managers at the center of their overall marketing strategies — and for good reason. Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends. The numbers are hard to argue with.

Social Media 74

Social Media UGC Social Media Management Authentication 74

Convince & Convert

APRIL 10, 2015

Consumers expect brands to address their issues immediately through a variety of platforms, including (but not limited to) email, online chats, and social media. There are too many Yelp reviews, Twitter mentions, and Facebook posts to wade through, but there are nuggets of pure gold nestled within both scathing and glowing reviews.

Mobile 60

Mobile Strategy Loyalty SMS 60

Proactive Report

DECEMBER 2, 2013

2014 will see more emphasis on reporting PR results. Revenue retention by increasing affinity and loyalty of your current customers. Monitor mentions of the brand and the topic. CrowdBooster – Twitter and Facebook metrics. Facebook Insights. His panel was about measurement, proving value and ROI. PR Actions.

ROI 69

ROI Case Study Health Care Insurance 69

Buffer Social

MAY 12, 2016

The Facebook-owned company moved on from its old-fashioned camera icon and embraced a new, minimalist design across its suite of products: Instagram, Layout, Boomerang, and Hyperlapse. What this means for brands. Brands are often the most affected by significant changes to social networks. Some loved it. Others disliked it.

Social Networking 75

Social Networking MySpace Study Instagram 75

Diva Marketing Blog

DECEMBER 22, 2013

Pull off the pretty red bow and you''ll find social networks with funny names like blogs, Twitter, Facebook, Foursquare, Google+, LinkedIn, Instagram and Pinterest. It''s a world where to succeed we have to go beyond a one-off sale to opportunities where three entities: company, employee and customer create the brand experience together.

Social Media 67

Social Media Airlines Film Foursquare 67

Diva Marketing Blog

NOVEMBER 6, 2014

New in the 2014 Stories of the Girls campaign is a message board prominently on the StoriesOfTheGirls.com microsite. Advocate Health Care/Christine Bon : In addition to Instagram, we also used Facebook as a social platform to drive awareness of breast cancer by creating a daily calendar of trivia questions about breast health.

Health Care 108

Health Care Case Study Study Campaign 108

Sprout Social

NOVEMBER 15, 2016

Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Turning Employees Into Brand Advocates. What better group to represent your brand than the people who define it? 66% of adults in the US use social media.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Diva Marketing Blog

NOVEMBER 6, 2014

New in the 2014 Stories of the Girls campaign is a message board prominently on the StoriesOfTheGirls.com microsite. Advocate Health Care/Christine Bon : In addition to Instagram, we also used Facebook as a social platform to drive awareness of breast cancer by creating a daily calendar of trivia questions about breast health.

Health Care 40

Health Care Case Study Study Campaign 40

Sprout Social

AUGUST 23, 2016

There’s skepticism around its effectiveness for local or small businesses because we see huge brands like Coca-Cola, Nike and Starbucks get all the success. Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place.

Social Media 40

Social Media Avatar Social Networking Compete 40

Hootsuite

MAY 26, 2021

Actively connecting with potential customers on social media can help you be the first brand a prospect considers when they’re ready to make a purchase. It’s about making those interactions meaningful and presenting your brand as having a solution to a problem. When you do that, you’re more likely to build trust and loyalty.

HootSuite 145

HootSuite How To B2B LinkedIn 145

Hootsuite

MAY 10, 2021

To maintain consistent brand voice and messaging across every platform, companies rely on social media style guides , social media guidelines , and social media policies. These are some of the key goals for big companies on social media: Increase brand awareness. In 2014, IKEA teamed up with Brandwatch to open a Listening Hub.

Examples 145

Examples Company Social Media Apparel 145

Keyhole.co

DECEMBER 19, 2023

The brand excels at partnering with celebrities and influencers to promote products, and they continue this trend on social media. Instead, the brand has made itself synonymous with a culture of health and fitness. The brand has millions of fans and loyalists around the world, which translates to followers on online platforms.

Strategy 52

Strategy Influencer Social Media Meme 52

Sprout Social

OCTOBER 13, 2022

Strategic viral marketing boosts brand awareness, increases engagement and builds loyalty. The right viral content can help brands gain mega fanbases. We’ve found that the brands whose viral marketing achieves long-term, sustainable growth follow these nine principles. Facebook is critical for customer care.

How To 142

How To UGC Authentication Campaign 142

Pam Moore

DECEMBER 11, 2016

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provides a medium for brands and marketers to communicate in unique and personal ways with other human beings. Orbit Media).

Template 167

Template Templates Content NewsCred 167

Hootsuite

SEPTEMBER 7, 2022

Mobile shoppers surpassed desktop shoppers in 2014 and their numbers have been growing ever since. Remember, you’ll have brand-new customers who are less familiar with your store and inventory. Or provide an exclusive gift-with-purchase for your VIP shoppers, as a way of building loyalty. Facebook Messenger.

Strategy 104

Strategy Discount How To Retail 104

ProBlogger

JANUARY 28, 2014

Fame, Fortune and Helping People in 2014. People can actually see your loyalty which increase trust and b. On one of my first blogs, I asked a new tea company over Facebook to send me samples for review. Earnings come through YouTube ads and private deals with the brands you’re showcasing. Enough said, I suppose.

Adsense 43

Adsense Domain Name eBook Blogger 43

Rebekah Radice

APRIL 11, 2016

Facebook is the reigning social media King. With a billion users logging in to Facebook daily , overlooking it is a mistake. Red Bull is a great example of a brand that’s established a personal connection with their customer base. The NBA is a perfect example of a brand that’s nailed the Twitter strategy.

Sites 114

Sites Social Media How To LinkedIn 114

Webbiquity SMM

OCTOBER 16, 2012

This means that more than 250 million tweets and 800 million Facebook status updates are now published every single day. 60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. Marketing Pilgrim ). MindJumpers ). MindJumpers ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Convince & Convert

APRIL 16, 2014

We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend for 2014. Focus on being useful.

Strategy 159

Strategy Tips Case Study Instagram 159

Buffer Social

APRIL 5, 2017

Our T-shaped marketer diagram relies heavily on the foundation that Brian Balfour laid with his T-shaped description back in 2014. For instance, Brian Balfour’s 2014 model includes conversion rate optimization (CRO) as a foundational skill. Bonnie, Loyalty Marketer. Branding and positioning. Alfred, Content Crafter.

Marketing 108

Marketing Diagrams Skills How To 108

Buffer Social

JUNE 6, 2018

It started as a way for friends to connect online, evolved into a broadcasting channel, and is now a place for brands to provide personalized, human experiences with their audience and customers. In 2017, Buzzsumo analyzed 880 million Facebook posts and uncovered a sharp decline in engagements. ” – Facebook.

Social Media 111

Social Media Engagement Marketing How To 111

Buffer Social

AUGUST 18, 2016

We studied more than 25 million social media posts sent by organizers and attendees of 50 of the most popular events over a full calendar year, July 2013 to July 2014. When do you think most event attendees might tweet, snap, or post to Facebook? We’d love to break this down further for you. Here’s how.

Eventful 40

Eventful Social Media Data How To 40

Webbiquity SMM

OCTOBER 8, 2013

Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand. .” How to Effectively Budget Your Social Media Program in 2013 by ClickZ.

Social Media 207

Social Media ROI B2B Marketing 207

Convince & Convert

JULY 23, 2015

Using BuzzSumo, we pulled all the English-language headlines between April 2014 and April 2015. It was one of the 10 lowest-performing headlines for three social networks: Facebook, Google+, and LinkedIn. Without Facebook Shares, Low-Performing Headlines Earned as Little as 341 Shares. A Closer Look at the Worst Headlines.

BuzzStream 60

BuzzStream Patterns Analysis LinkedIn 60

Webbiquity SMM

APRIL 29, 2014

Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.), the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility.

Brands 204

Brands SEO Press Release Engineering 204

Convince & Convert

MAY 19, 2014

My friends over at Social Media Examiner just released their 2014 Social Media Marketing Industry Report. ” Feathers are the disposable flotsam and jetsam of social communication, and the stuff you see on Facebook, Instagram et al. This is the 6th annual version of this report, and I recommend you grab yourself a copy right here.

Statistics 166

Statistics Social Media Loyalty Mobile 166

Devumi

SEPTEMBER 12, 2014

When you’re looking at a Facebook vs. Twitter comparisons in terms of which is best for your brand, the first the thing that comes to mind is which thing first came into being. Facebook has been around since 2004, while Twitter has been around since 2006. Facebook vs. Twitter: Which is better for promoting your brand?

Twitter 79

Twitter Brands Facebook Comparison 79

Twist Image

JULY 18, 2014

" The book was published on July 15th, 2014. " The book will be published on August 11th, 2014. " The book will be published on August 19th, 2014. " The book will be published on September 2nd, 2014. " The book will be published on September 9th, 2014. He''s back!

Startup 107

Startup Publishing Instagram Organization 107

Rebekah Radice

NOVEMBER 9, 2015

If you’ve ever wondered what the secret is to creating visuals that promote a positive brand image, read on. Below are 7 creative (and actionable) ways to establish a strong visual brand from my recent presentation at the Visual Social Media Conference. 7 Creative Ways to Visually Brand Your Business on Social Media.

Social Media 113

Social Media Brands eBook Social Networking 113

Convince & Convert

MAY 11, 2016

You’ve seen the headlines: “Why Is Facebook Engagement Suddenly Dropping?”. And my personal favorite: “This Chart Explains the Reachpocalypse and Why Facebook is Laughing All the Way to the Bank”. Facebook Buy Button and Shops. How do you use Facebook’s buying options to your advantage? Twitter growth grinds to a halt”.

Buy 60

Buy Banking Eventful Price 60