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Not Everything Has Changed

Jon Loomer

A 70-page PDF called The Facebook Ads Experiment: 12 Tips to Crazy Engagement from 2016 underscores just how much has changed. What Facebook ads standards from 2016 could be repeated in 2024 without missing a beat? Website custom audiences weren’t even a thing until 2014. But what has remained the same? Not really.

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Facebook And Fallout From The 2016 Presidential Election

The Social Media Hat

In 2014, millions of Facebook user profiles were sold to Cambridge Analytica and used to help create detailed profiles on American voters. How did this happen, and what's next for Facebook?

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5 Social Media & Digital Marketing “Must Haves” for 2016

yMarketingMatters

In this Part One, I recommend concentrating on and implementing the following “Must Have” tactics in 2016 to see fast, powerful and reliable results in your marketing and sales for your B2C or B2B business. Five “Must Have” Tactics for 2016. for 2016 (as seen in the graph below) is estimated to reach 198.5

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Social Networking Stats: 25% of US Smartphone Users Will Use Instagram in 2014, #RLTM Scoreboard

The Realtime Report

25% of US Smartphone Users Will Use Instagram in 2014. When the data is narrowed down to smartphone users, Instagram is set to overtake Twitter in 2014. Instagram users are evening out in terms of gender; in 2012: two-thirds of Instagram users were female — by 2016 the ratio will become 55% female, 45% male.

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Decoding the Facebook Algorithm: A Fully Up-to-Date List of the Algorithm Factors and Changes

Buffer Social

August 11, 2016: Posts that are informative will rank higher in the News Feed of people whom might find them relevant. June 29, 2016: Posts from friends will rank (even) higher in the News Feed. April 21, 2016: Posts with links that keep people engaged will rank higher in the News Feed. June 29, 2016: Stories from friends.

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Facebook Watchbait: Misleading and Sensational Videos Will Be Down-Ranked

Jon Loomer

Back in August of 2014, Facebook updated the algorithm to punish clickbait. I’ve seen reports of the algorithm changing in 2016 , 2017 , 2018 , and I swear within the past year to downrank clickbait. Will This Matter? I’m skeptical about whether this new rule will have any teeth. Supposedly, of course. And guess what?

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The 5 Key 2016 Podcast Statistics

Convince & Convert

Edison first waived the flag on the explosive growth of podcasts in last year’s Infinite Dial study, but their new, 2016 podcast statistics show that momentum is building for the medium. Podcast Listening Grew 23% Between 2015 and 2016. I’ve just given you a tiny taste with these 2016 podcast statistics.