yMarketingMatters

APRIL 15, 2013

OK, we know that mobile Internet usage is rising exponentially, and clearly, it is no fad, its here to stay. Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. In 2013, 91% of Americans own a smartphone. 13% are 18 to 24.

Mobile 100

Mobile Smart Phone Marketing Adwords 100

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Bill Hartzer

MAY 18, 2015

May is small business month, so as a follow-up to a blog post I wrote recently , I tracked this small business owner, Ira Zoot from TicketStub.com, and interviewed him. Mr. Zoot originally claimed that he, as a small business owner, has been crushed by Google. If so, how has it suffered?

Small Business 60

Small Business Google SEO Adwords 60

Small Business Mavericks

OCTOBER 23, 2013

A set of holiday shopping statistics shared by Constant Contact illustrates the growing importance of social media for retailers, especially during the holiday shopping season. Mobile is expected to impact 87% of buying decisions in 2013. 66% of Black Friday purchases last year were the result of social media interaction.

Social Media 101

Social Media Statistics Sample Samples 101

Buffer Social

JULY 6, 2017

But, despite building a product that helps people succeed on social media , we have committed a good number of social media mistakes ourselves. Let’s get started… Learn from These 10 Social Media Mistakes We’ve Made. Being on all social media platforms.

Social Media 112

Social Media Curation UGC Instagram 112

The Realtime Report

JANUARY 15, 2014

The social media sphere has been buzzing about mobile and video for years on end. While Twitter wasn’t in fear of dropping off the face of the earth altogether, there were many questions being raised last year (particularly among small business owners) concerning the viability of Twitter as a marketing tool.

Small Business 177

Small Business Statistics Instagram Video 177

Small Business Mavericks

SEPTEMBER 26, 2014

He has 18 points from their series of “News Feed FYI” announcements since August of 2013. Here they are: Facebook only highlights “major” updates — August 2013. Facebook prioritizes 300 posts out of the 1,500 or so possible posts — August 2013.

Facebook 111

Facebook Feed Feedly Organization 111

Buffer Social

JUNE 30, 2017

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. How people use social media has changed as well. Let’s dive in!

Social Media 111

Social Media MySpace Hashtag News 111

Buffer Social

AUGUST 16, 2023

For us, that’s a rewarding indication we’ve stayed true to our mission and strategy to support small businesses. We have intentionally chosen not to go up-market and serve enterprise customers, but rather we are committed to helping small businesses and ambitious individuals grow their brands on social media.

Price 70

Price Buy Insurance Cost 70

Convince & Convert

JUNE 5, 2013

Social Media Controversies Addressed, Fresh Each Week. Lowe’s (@Lowes) May 30, 2013. Lead Generation Cards reduce participatory friction to almost nothing – it’s the perfect balm for lazy but interested consumers, especially those on a mobile device who don’t want to fill out forms. v/bYwJZ7JrrEK.

Vocus 138

Vocus Twitter Marketing Hubspot 138

Writtent Blog

APRIL 25, 2013

Whether you are a small business owner just learning nuts and blots of blogging magic or already a blogging guru, you need to keep abreast of the most important blogging trends if you want to succeed in your blogging efforts. 4) By 2013, it is projected that 128 million people in the US will be blog readers. 2) 81% of U.S.

Statistics 111

Statistics Hubspot comScore Sysomos 111

Kikolani

MAY 17, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. How to Generate More Leads With Your Blog: 5 Tips – Learn how businesses with top marketing blogs generate leads with social media and content marketing.

Mashup 134

Mashup Resources Google Domain Name 134

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Make Mobile Your Top Channel Strategy. eBay is betting its entire future on mobile, and it’s winning.

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

Social Media Strategies Summit

NOVEMBER 18, 2022

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Identify ways to leverage influencers and thought leaders on social media effectively. Image source.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Writtent Blog

MARCH 29, 2013

As mobile ads grow, small businesses are going to benefit sufficiently by switching your bids from computer to tablet users. Moreover, it’s possible to bid on those mobile users who are closer to your physical location. Now Stacy is a respected consultant to world-known brands and a brand ambassador on social media.

Google 69

Google Content Flipboard Marketing 69

Writtent Blog

DECEMBER 22, 2013

This year’s theme is integrating online and offline marketing strategies into comprehensive outreach – something that’s sure to provide value to most small business marketers. The Social Media Strategies Summit – February 4-6, 2014. IRCE: Forward Mobility. February 10-12, 2014.

Conference 60

Conference Marketing Education Hubspot 60

yMarketingMatters

FEBRUARY 10, 2014

Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. Grew business partnerships. billion users.

Social Media 279

Social Media Mobile YouTube Social Networking 279

The Social Media Incubator

MAY 31, 2013

Is your business prepared to brand itself on tablet computers and other mobile devices? Market research firm IDC also expects tablet computers will outsell laptops in 2013 according to a recent Los Angeles Times Business article. So what can small businesses do to continue to adapt to the mobile market?

Mobile 148

Mobile Small Business Sites Research 148

Techipedia: Tamar Weinberg

AUGUST 22, 2014

Ever wonder how to manage the constant flux of customer service complaints (or praises) via social media? In short, social media customer service is the future of customer service. Social media has made it much easier for people to destroy your reputation with a simple tweet, Facebook post, or Instagram image.

How To 162

How To Cost Small Business Social Media 162

Socialmedia.biz

OCTOBER 29, 2016

Social media, like life, is a rollercoaster of ups and downs. Even worse, the bright spotlight of social media could turn a minor mistake into a potential legal disaster. Even worse, the bright spotlight of social media could turn a minor mistake into a potential legal disaster. Post by Adi Englander.

Influencer 60

Influencer Social Media Resources HootSuite 60

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Research 210

Research Social Media B2B Marketing 210

The Realtime Report

MARCH 13, 2014

The cost of the average ad on Twitter is falling; data from Twitter’s annual report reveals a drop of 81% overall since Q1 2012 in average ad rates, and a drop of 18% in just the last three months of 2013 ( Quartz ). The data includes ads on both Twitter’s website and mobile apps.

Statistics 180

Statistics Cost Advertising Small Business 180

Webbiquity SMM

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”?

Statistics 226

Statistics Social Media B2B Journal 226

Josh S Peters

FEBRUARY 1, 2013

A great ebook on creating a social business by the awesome folks at SpreadFast. The 2013 Community Manager Report [INFOGRAPHIC] by Social Fresh. We are in our 3rd year producing the Community Manager Report, an infographic and white paper we create each year based on a survey of community and social media managers.

Mobile 156

Mobile SEO eBook Hosting 156

Webbiquity SMM

AUGUST 5, 2013

Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. How do top executives use social media?

Statistics 214

Statistics Social Media B2B SEO 214

Kikolani

AUGUST 30, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. The 2013 Guide to Small Business Lead Generation – According to Sales Staff, 79% of marketing leads never convert into sales. The Resources Mashup.

Marketing 136

Marketing SEO Mashup Training 136

Writtent Blog

JULY 18, 2013

In a recent article in Forbes , she took a deep look at how the rise of visual content is connected to the increasing prevalence of mobile, and more importantly, what small businesses can do to capitalize on the trend. Her recommendation? Aaron Strout – @AaronStrout. Work with your influencers to co-create content.”.

Content 95

Content Marketing Meme Hubspot 95

Webbiquity SMM

MARCH 11, 2013

PR, social media, and the production of fresh, high-quality content are vital for maximizing search engine visibility. Online advertising doesn’t directly affect organic search, but it is a vital component of online visibility and can support social and content marketing efforts. ” Which is WPO. by MarketingSherpa.

SEO 192

SEO Paid Search Engineering Reputation 192

Webbiquity SMM

MAY 14, 2013

Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. And more than half of all social media-driven blog traffic comes from Facebook (28%) and Twitter (26%) combined.

Resources 195

Resources Tips Syndication SEO 195

Convince & Convert

JUNE 24, 2016

Jess : I think the biggest reason why content has become so important is because people are able to have all of the information that they could have ever wanted at their fingertips literally with their mobile phones and of course at their computers. For a lot of people, especially small businesses, it’s all about awareness.

Content 113

Content How To eBook Platform 113

Later

NOVEMBER 4, 2018

Video marketing is no longer just for companies with big budgets, with an estimated 81% of businesses using video as a marketing tool in 2018. . But Instagram has made video marketing more accessible for small businesses, thanks to Instagram Stories , Instagram Live , IGTV , and posting Instagram video posts to your feed.

Instagram 76

Instagram Video Analytics Feed 76

Kikolani

SEPTEMBER 17, 2013

This enables them to easily promote your content to their favorite social channels. See it implemented at Social Media Examiner. Mike Stelzner is the founder of Social Media Examiner and host of the Social Media Marketing Podcast. Link out to bloggers with large followings.

Tips 168

Tips Influencer Blogger LinkedIn 168