Mindjumpers

MAY 16, 2013

Visual content is more and more in focus as a way to express who you are and to create engagement – both for individuals as well as for brands. Give people a hashtag to use to that will gather all the material. 10 Social Media Trends for 2013 – Get Started! This will make your products come to life.

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Brands Instagram Social Networking Hashtag 260

Convince & Convert

JANUARY 23, 2014

Whether you love or hate ‘em, there’s no doubting that 2013 was a big year for the selfie. From more than 57 million tags of #selfie on Instagram, to being named the Oxford Dictionaries’ 2013 word of the year , the term is now ubiquitous among social media users. Photo courtesy of the #museumselfie hashtag on Twitter.

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Examples Social Media Content Film 162

Ignite Social Media

FEBRUARY 1, 2018

Before the game started, Esurance tweeted that every use of their hashtag #EsuranceSweepstakes was considered an entry to win part of the million Dollars they handed out that day. It truly was a great example of a brand reacting in real-time to an event with content that’s relevant to their audience while tying in brand equity.

Social Media 106

Social Media Insurance Eventful Hashtag 106

Convince & Convert

MAY 29, 2014

The account was created in June of 2013 and features a range of confiscated items, from guns, to grenades, drugs and martial arts weapons. The goal of the account is to engage with travelers and use photos to reinforce items on the prohibited list. ™ program, the canines trained to respond to explosives, community events, and more.

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Instagram Case Study Travel iPhone 156

Social Media Marketing

MARCH 22, 2018

Even though it’s not an entire answer to improving patient engagement, it plays a huge proponent in connecting with target audiences. For health professionals, social media marketing training is not about sharing the promotional message, but the real value comes from engagement.

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Training Industry Social Media Health Care 99

Convince & Convert

MARCH 29, 2013

Instead of using the tired hashtag to signal boost the people and brands who have impressed him in the past week, Chuck Kent, @creativeoncall , is creating content and boosting signals all in one. ” Social Media Stat of the Week: Engagement with Social Media Falls from 2010 to 2013. ” Holy Social! That’s right.

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Klout Curation Social Media Analytics 129

Buffer Social

JULY 6, 2017

Mistakes that have cost us reach and engagement, maybe even fans and customers. Posting less 3X our reach and engagement. When we posted less (once or twice per day) to our Facebook Page, our reach and engagement increased by three-fold. Tailored content for each platform increases reach and engagement.

Social Media 112

Social Media Curation UGC Instagram 112

ProBlogger

MARCH 24, 2022

This not only gets a good number of comments – it gets readers DOING something quite involved which is a sign of real reader engagement. The other good thing about showing results is that you signal to your whole readership that others are engaging with you. In short forums benefits are: Increasing Reader Engagement.

Communities 40

Communities Strategy Forums Project 40

Waxing UnLyrical

MAY 27, 2015

While rolling their eyes, there are some who think it should be added to the list of overused words and join the likes of bae, twerk, selfie and hashtag (please go here if you don’t know what any of those mean). In 2013, sales approached $13 billion , and it opened thirty-two new stores, expanding into 10 new markets.

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Buy Flickr Apple Authentication 100

Pixlee

SEPTEMBER 9, 2019

Brands have been jumping in on relevant events for years, but it’s easier now more than ever for them to jump in on other trends that may not be completely relevant to their organization’s offering. Trendjacking is the practice of jumping in on trending topics, hashtags, events, or memes. Three Brands Trendjacking Right.

Brands 55

Brands Meme Trends UGC 55

Laurel Papworth

JULY 22, 2013

NOTE: While real time TV such as sports events, panellists or reality TV get quite a few comments during the show, storyline based shows such as NCIS are tweeted about, Facebooked mostly during the Ad breaks. Why would a company buy TV ads when they could engage on the 2nd screen? Talk about making a rod for your own back!

Advertising 108

Advertising Social Media iPad Exercises 108

ProBlogger

MARCH 24, 2022

This not only gets a good number of comments – it gets readers DOING something quite involved which is a sign of real reader engagement. The other good thing about showing results is that you signal to your whole readership that others are engaging with you. In short forums benefits are: Increasing Reader Engagement.

Communities 26

Communities Strategy Forums Project 26

Myrland Marketing

JANUARY 28, 2014

Use Conference Hashtags When Attending or Presenting At Conferences. A hashtag is simply placing a hash mark, #, known to many as the pound sign, in front of a word, which then causes this word to become a link that anyone can click on to find all words with that same hashtag. Twitter just launched these in 2013.

Twitter 84

Twitter Tips Tweetdeck HootSuite 84

Hootsuite

JUNE 23, 2020

Instagram hashtags can make or break your Instagram strategy. To use hashtags for Instagram effectively, you need to understand exactly how they work, and put some thought into a strategy. Everything you need to know about Instagram hashtags in 2020. What are Instagram hashtags? Hashtags are clickable.

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Hashtag Instagram How To HootSuite 145

Hootsuite

APRIL 6, 2023

The hashtag arrives (2007) The strict 140-character limit for tweets set Twitter apart from rivals, including Facebook and Tumblr. But Twitter’s significance was really defined by the hashtag , a symbol that’s helped political organizers and average citizens mobilize, promote, and create awareness.

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Social Media MySpace Tumblr Foursquare 145

ProBlogger

MARCH 27, 2013

This not only gets a good number of comments – it gets readers DOING something quite involved which is a sign of real reader engagement. The other good thing about showing results is that you signal to your whole readership that others are engaging with you. In short forums benefits are: Increasing Reader Engagement.

Communities 55

Communities Strategy Forums Ustream 55

Hootsuite

AUGUST 13, 2020

For modern brands with an online presence, strong social media engagement is a sign that you’re making an impact in the market. Read on for the ultimate guide to building, managing, and measuring social media engagement and all its business benefits. What is social media engagement? Using branded hashtags.

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Engagement Social Media How To HootSuite 145

Social Media Marketing

APRIL 16, 2013

Watching the events unfold in Boston yesterday was horrific. As with any tragic event that plays out in the media, there is always fear, speculation, uncertainty and loose facts running rampant. Boston_Police) April 15, 2013 Updates to follow. tweetfromthebeat via @ cherylfiandaca — Boston Police Dept.

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Aggregator Reddit Eventful News 167

ProBlogger

JUNE 5, 2017

I first met Nikki at one of our first ever ProBlogger events. Nikki talks about how she’s not just built a large audience – but how she’s built such an engaging community. I first met Nikki at one of our early ProBlogger events. We talk about how Nikki built her audience and how to stand out in a competitive niche.

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Blogger Groups Groups Fashion 42

Buffer Social

AUGUST 18, 2016

Taking an event from idea to sell-out is no easy feat. And half the battle of organizing an event is marketing it. When it comes to the marketing channels that drive attendance, hype, and engagement, social media is right near the top. Best of all, social media event marketing isn’t as time-consuming as you may think.

Eventful 40

Eventful Social Media Data How To 40

ProBlogger

JUNE 5, 2017

I first met Nikki at one of our first ever ProBlogger events. Nikki talks about how she’s not just built a large audience – but how she’s built such an engaging community. I first met Nikki at one of our early ProBlogger events. We talk about how Nikki built her audience and how to stand out in a competitive niche.

Blogger 36

Blogger Groups Groups Fashion 36

agora pulse

DECEMBER 27, 2019

By quickly responding, you let everyone know that you are engaged on Facebook and really pay attention to the conversations that are taking place. Photos of corporate events, expos or conferences. Feature staff interviews, team events and professional open day photos in addition to your text updates. LinkedIn Articles.

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Social Media Tips Hashtag LinkedIn 152

Mindjumpers

JANUARY 28, 2013

CMAD – Community Manager Appreciation Day – is an international event held every 4th Monday of January and which was first initiated in 2010 by Jeremiah Owyang, Industry Analyst on Customer Strategy and author of the blog Web Strategy. The Community Manager Report 2013 [Infographic]. Community Management 2013.

Communities 252

Communities Trends Guidelines Hashtag 252

Webbiquity SMM

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. 10 Tools for Managing Twitter Engagement by Practical eCommerce.

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Tools Twitter Tips HootSuite 192

Keyhole.co

JULY 3, 2023

Engagement: The heartbeat of social media success Social media is all about engagement , and following trends is one of the best ways to encourage that engagement. By creating relevant and engaging content, you’ll be able to attract new customers, increase customer loyalty, and ultimately drive sales.

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Trends Social Media How To Hashtag 52

Sprout Social

SEPTEMBER 22, 2016

Whether it’s Tweets, impressions, engagements or clicks, there are several metrics that give you additional insights into how well you’re resonating with your audience. For example, in 2013 DiGiorno Pizza live-Tweeted a highly-anticipated Sound of Music live television event with odd and somewhat-related Tweets. Engagements.

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Data Twitter How To Analytics 40

Convince & Convert

APRIL 16, 2014

Similar to how people grow relationships with each other, visual storytelling offers companies meaningful opportunities to deliver positive experiences that build brand awareness, trust, loyalty and engaged communities. 3) Make Yourself Useful Want to make your visual content more engaging to your consumers? Focus on being useful.

Strategy 158

Strategy Tips Case Study Instagram 158

Unmetric

SEPTEMBER 10, 2019

Brands leverage Twitter for a whole bunch of reasons, from customer service, to product updates to engaging in industry-related conversations, it is the go-to network to increase brand visibility. So what are brands offering to keep their audience engaged? Samsung’s success on Twitter is a reflection of its highly engaging content.

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Brands Twitter Fashion Ensembli 123

Laurel Papworth

SEPTEMBER 26, 2013

How poorly Australian political leaders understand social media: Here’s the piece I wrote for The Australian straight after the election: Plenty of shouting but pollies fail to engage. A last minute attempt with GetUp to have a debate on social media sites is not sustained engagement but a blink-and-miss-it event.

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Meeting Twitter Facebook Social Media 106

Webbiquity SMM

MARCH 3, 2015

What are the most effective techniques and tools for increasing engagement and growing one’s Twitter following? It is one thing to engage; but it is another to get people do what you want them to do.” ” 5 Twitter marketing tactics that generate the most engagement by Brafton. by Digital Marketing Musings.

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Tips Twitter How To Hashtag 100

Socialmedia.biz

OCTOBER 29, 2016

A marketing manager could wake up to discover worldwide approval for a witty tweet, only to face a tidal wave of bad press an hour later because of a hashtag that went wrong. In 2013, Facebook became the largest photo sharing website, with its users uploading 350 million photos every day. With over 4.75 Get specific. Read more).

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Influencer Social Media Resources HootSuite 60

Webbiquity SMM

NOVEMBER 12, 2013

Less than half view social media as important for supplier/partner engagement. ( Webinars, virtual events and other digital communications channels are driving trade shows and other live events to extinction, right? Another source puts the share of B2B marketers using blogs at 39% in 2013, down from 48% in 2012.

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Statistics Social Media B2B Journal 226

Sprout Social

NOVEMBER 23, 2016

With so many businesses active across all social platforms, the content you’re publishing has to be more innovative, creative and engaging than ever. Social media posts with images see 650% more engagement than text-only posts. Location tags are also great for universities, conferences, networking events and pop-up stores.

Social Media 40

Social Media Content Meme Geotagging 40

Hootsuite

JULY 7, 2020

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline. What is social media activism?

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Hashtag Activities Social Media Retail 145

Social Media Marketing

JULY 31, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 166

Social Media Embedding CoTweet CoTweet 166

ProBlogger

FEBRUARY 12, 2015

Or Pinterest which, as of July 2013, had more than 70 million users. Study your competitors – Spy on their blogs, follow their hashtags and see what events or online hangouts they are attending. To get maximum engagement rate, think of a way to feed personalized content to your followers. That’s huge! Conclusion -.

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Tips Tumblr Blogger Trends 20

Webbiquity SMM

APRIL 8, 2014

notes that “a post by a brand’s Facebook page could expect to reach 16% of its fans” up until the fall of 2013; but “after the algorithm change that figure seems to be 2.5%!” After detailing other new features, she notes that the key to increasing Facebook visibility is to create content users find engaging.

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Facebook Marketing B2B Advertising 223