Waxing UnLyrical

FEBRUARY 4, 2013

While it’s technically not my first speaking engagement for 2013 (though it is the first public one), I am anticipating xPotomac (Feb. If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! They’re probably not even on Twitter.

Communities 199

Communities Influencer List Consultant 199

Bill Hartzer

NOVEMBER 27, 2013

It’s the day before Thanksgiving, November 27, 2013, and that’s got me thinking: as an SEO in 2013, what should we be thankful for? They’re just things that I really think we, as SEOs in 2013, should be thankful for. Yeah, I’m thankful for Twitter. I think every SEO should be.

SEO 127

SEO Engineering Fashion Sites 127

Social Media Marketing

JULY 18, 2013

Here are four keys to turning customers into brand advocates. Platforms Examples from five brands that have used Instagram video include strategies such as taking fans behind the scenes, launching a product, telling the brand story, giving demos and being entertaining. Be vigilant, community managers.

Social Media 167

Social Media Flipboard Hashtag Metrics 167

Social Media Marketing

JUNE 28, 2012

Well, we're about to do it again for the launch of the 2013 Ford Fusion , which we revealed at the 2012 North American International Auto Show, where we debuted it to 2,500 media, including 150 bloggers we hosted from around the world who produced some amazing content. Why Transmedia for the 2013 Ford Fusion?

Case Study 167

Case Study Flickr Team Social Media 167

Idaconcpts

FEBRUARY 15, 2013

The use of smartphones among consumers continues to grow as they continue to use apps for purchasing goods and services and search for different brands. million units, which was a record, and worldwide smartphone sales to end users have been predicted to reach 1 billion in 2013. Conclusion: Use Apps to Enhance Your Brand.

Brands 177

Brands Foursquare HootSuite Tumblr 177

Sprout Social

JUNE 17, 2019

Having a personal brand, whether you’re job hunting, running your own business or at any stage in your career, is essential. One of the best ways to enhance your personal brand is through social media. A great personal brand is one that is authentic and intrinsically connected to who you are as a person. Embrace authenticity.

Trends 111

Trends Social Media Brands Authentication 111

Convince & Convert

SEPTEMBER 27, 2013

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. ” Lots of Lightning jerseys at the stadium in 2013.

Brands 127

Brands Sports How To MySpace 127

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. according to a study by 360i.

Social Media 162

Social Media Flipboard Journal comScore 162

Kikolani

MARCH 18, 2013

This week, I had the privilege of taking a new Twitter tool for a spin. Nestivity (currently in beta) takes your Twitter engagement to a whole new level by encouraging people to engage in conversations and making those conversations easy to follow by placing them in a threaded discussion form. Build your Twitter following.

Engagement 167

Engagement Twitter Klout How To 167

Social Media Marketing

APRIL 3, 2013

Monday was April Fools Day, during which seemingly every brand got in on it and pranked the internet with a gag or two, poking fun at themselves or their products. According to Appinions, Ford is the #1 brand among OEMs driving technology conversations on the Internet. Still, Facebook dominates in this space. We're not alone out there.

Social Media 160

Social Media Flipboard Storify Reddit 160

Waxing UnLyrical

JUNE 28, 2013

but did you enhance brand. John Friedman (@JohnFriedman) May 28, 2013. measurePR — John Friedman (@JohnFriedman) May 28, 2013. gain in each #measurePR — John Friedman (@JohnFriedman) May 28, 2013. John Friedman (@JohnFriedman) May 28, 2013. I am accountable to enhance strengths, and address opportunities.

CSR 258

CSR Survey Consultant Loyalty 258

Waxing UnLyrical

MARCH 6, 2013

Do you know how your favorite brands measure up on the issues that matter to you? We hear a lot these days about how brands are working hard to become more green; “sustainability” is the new black. But just how green – or black – are big food brands? Behind the Brands.

Twine 246

Twine Brands Policies Campaign 246

Twist Image

FEBRUARY 27, 2013

Thousands of very lucky individuals are seated in the Long Beach Performing Arts Center as you are reading this and they're having their minds blown by business leaders, scientists, innovators, agitators, inventors, designers and artists at TED 2013. I have been fortunate to have attended the annual conference since 2008.

iPad 108

iPad Apple Conference Collaboration 108

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. ” Still, Twitter has nearly 330 million loyal, active users and its importance for customer service is increasing.

Team 160

Team Marketing B2B Eventful 160

Convince & Convert

JANUARY 24, 2014

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Lauren’s social media team’s role at Weight Watchers boils down to two major tasks: take care of the millions of members and present the front-facing personality of the brand to the rest of the word. Listen Now.

Brands 129

Brands Message Boards Training Exercises 129

Later

AUGUST 6, 2021

Since the birth of stories on Snapchat in 2013, many platforms have taken inspiration and created their own forms of Stories : Instagram Stories, YouTube Shorts, the short lived Twitter Fleets, and now: TikTok Stories. How to Use TikTok Stories to Build Community . How to Get Access to TikTok Stories .

Communities 118

Communities Instagram Groups Groups 118

SocMed Sean

MAY 30, 2018

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. By now, we’ve all heard of Social Media. Homing in on Hashtags.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 40

Communities Strategy Forums Project 40

Mindjumpers

MARCH 5, 2014

Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals. It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Japan’s social status quo.

Social Media 200

Social Media Mobile MySpace Trends 200

Waxing UnLyrical

FEBRUARY 13, 2013

Last week, my friend Geoff Livingston joined us for the bi-weekly #measurePR Twitter chat. Yes, that was a lot to cover in an hour, but you know what Twitter is like – going here, going there, flowing here, flowing there. Geoff Livingston (@geoffliving) February 5, 2013. Geoff Livingston (@geoffliving) February 5, 2013.

Strategy 188

Strategy Aggregator Consultant Flickr 188

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. The failure to listen can have the most negative consequences on brand engagement, loyalty and most important, online and mobile sales. Is the brand’s Checkout button large and easy to find? People don’t engage with brands.

Mobile 225

Mobile comScore Insurance Sites 225

Unmetric

OCTOBER 25, 2019

Determined to figure out how to make social media work for the company, I began tracking other B2B brands at the time and recording my findings in an Excel sheet. In 2012, it was a free lunch for any brand that had a presence. Brands were concerned about things like audience sizes and how fast they were growing their communities.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Proactive Report

AUGUST 14, 2013

Webinar August 28, 2013, Sally Falkow APR and Lisa Buyer discuss the new Google rules for writing a press release. Unfortunately, the SEO community saw the possibilities of using optimized press releases long before the PR industry did. Register here. Earn editorial links, as PR should. Connect with me. press release online PR'

Press Release 80

Press Release How To SEO News 80

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 26

Communities Strategy Forums Project 26

Convince & Convert

JANUARY 23, 2014

Whether you love or hate ‘em, there’s no doubting that 2013 was a big year for the selfie. From more than 57 million tags of #selfie on Instagram, to being named the Oxford Dictionaries’ 2013 word of the year , the term is now ubiquitous among social media users. Photo courtesy of the #museumselfie hashtag on Twitter.

Examples 162

Examples Social Media Content Film 162

Ignite Social Media

NOVEMBER 9, 2016

Black Friday and its online bestie Cyber Monday are a great time of year for brands to implement a social campaign to support traditional marketing efforts. There’s a variety of ways for social media to complement your marketing plans for the holiday season; here’s a snapshot of some top approaches to consider for your brand.

Campaign 156

Campaign Social Media Retail Discount 156

Ignite Social Media

FEBRUARY 1, 2018

Some might even say it’s a big game, or maybe The Big Game (if your brand isn’t legally in the clear to refer to the Super Bowl itself). Back in 2015, insurance company Esurance didn’t purchase an in-game ad, but they captured the attention of millions with their Twitter sweepstakes. Esurance Sweepstakes. No problem.

Social Media 106

Social Media Insurance Eventful Hashtag 106

Socialmedia.biz

JANUARY 2, 2019

We see a lot of brands talking to their clients on social media, ensuring that their customers’ concerns and complaints are properly handled. The company’s customer support Twitter account is there to help customers know when they have updates to their products and to answer questions. Nike is a prime example.

Company 99

Company Social Media Discount Hashtag 99

Mindjumpers

FEBRUARY 26, 2014

Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals. It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Japan’s social status quo.

Social Media 113

Social Media MySpace Trends Energy 113

Waxing UnLyrical

DECEMBER 22, 2014

Give Your Brand A New Year Makeover. Get inspired by Laura Click ‘s suggestions from 2013 that still remain relevant today. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Closing Out 2014.

WordPress 184

WordPress Consultant Flickr Eventful 184

Sprout Social

APRIL 6, 2020

Known for establishing business connections, LinkedIn expanded into the education space by creating University Pages in 2013. LinkedIn has been used as another outlet to communicate these changes to all of the colleges’ students and alumni alike. Keep the community engaged & updated. Spread brand awareness.

Education 101

Education LinkedIn Hashtag Communities 101

Convince & Convert

DECEMBER 27, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. ” Long copy, posts without photos, and posts that aren’t specifically branded or without calls to action. Pope Francis @Pontifex is the most influential world leader on Twitter. Listen Now. The RSS feed is: [link].

Survey 167

Survey Social Media Retail Communities 167

Convince & Convert

OCTOBER 11, 2013

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. Social Media Stat of the Week: 218,000,000+ monthly Twitter users.

Posterous 124

Posterous Social Media Comparison Team 124

Convince & Convert

APRIL 26, 2013

Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. Please Support Our Sponsors. Listen Now . Tweetable Moments.

Authentication 137

Authentication Nielsen How To Case Study 137

Audiense

JUNE 7, 2016

World Health Organization ( WHO ) is the third most followed account among UN agencies on Twitter, with almost 3 million followers. And for many Twitter users, WHO is the go-to place to learn more about lesser-known diseases or outbreaks. A: Does your team manage all the WHO Twitter handles, including the country-specific ones?

Strategy 60

Strategy Twitter Social Media Tweetdeck 60

Convince & Convert

AUGUST 30, 2013

Jamie van der Molen , Community Manager at Dairy Management Inc. , This week: From ExactTarget , a blog post called 45 Ways to Build Trust in Your Brand Using Social Media. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. and Ray Prock , Board Member at Dairy Management Inc.

Social Media 129

Social Media Communities Retail Industry 129

Socialmedia.biz

JULY 9, 2018

In their 2013 Internal Audit Capabilities and Needs Survey Report , Protiviti, a management consulting company found that a staggering 73% of organizations don’t have a social media policy in place for their employees. What is a Social Media Policy?

Policies 70

Policies Social Media How To Privacy 70