Hootsuite

JUNE 28, 2023

The term “dark social” was invented in 2012 by Alexis Madrigal, former editor of The Atlantic. A mixed bag elsewhere, with Instagram passing through accurate attribution data only 30% of the time, LinkedIn 14%, and Pinterest 12%. Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools.

HootSuite 120

HootSuite URL Analytics Forums 120

Waxing UnLyrical

MAY 9, 2016

C2 (Creativity) Case Study: How The Draw Shop Uses Email Marketing To Turn Website Visitors Into Paying Customers. C5 (Community) Case Study: 4 Elements of the Blue Key Campaign’s Success. C6 (Collaboration) Case Study: How to Grow Your LinkedIn Group Beyond 50k+ Members [Case Study]. ” The Link Humans case study.

Case Study 100

Case Study Study Training Collaboration 100

Waxing UnLyrical

APRIL 26, 2012

Unless you’ve been under a rock since the beginning of 2012, by now you’ve heard of little thing called Pinterest. Social Media and marketing teams have been scrambling to figure out a strategy for Pinterest , and rightfully so – it’s a force to be reckoned with from a branding and a business-driving perspective.

Social Networking 222

Social Networking Flickr Influencer Retail 222

Visually SM

AUGUST 19, 2020

A big part of succeeding in Digital Marketing is finding out the right channels to promote your brand. However, you wouldn’t believe how many times the question we proposed above is asked to marketers. Today, the platform has its own niche audience and its influencer marketing business model.

Social Media 130

Social Media Brands Reddit Platform 130

Waxing UnLyrical

MARCH 9, 2015

Six marketing lessons for International Women’s Day. Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Let’s hear it for the ladies!

Case Study 100

Case Study Consultant Campaign Flickr 100

Waxing UnLyrical

MARCH 7, 2016

Six marketing lessons for International Women’s Day. Case Study: Blogger Outreach for Oxfam America’s 2012 IWD Campaign. International Women’s Day: 6 Creative Marketing Ideas To Celebrate. Twitter Facebook Google+ LinkedIn Monday Roundup: International Women’s Day. ” 3.

Case Study 100

Case Study Banking Campaign Reputation 100

Waxing UnLyrical

MARCH 7, 2016

Six marketing lessons for International Women’s Day. Case Study: Blogger Outreach for Oxfam America’s 2012 IWD Campaign. International Women’s Day: 6 Creative Marketing Ideas To Celebrate. Twitter Facebook Google+ LinkedIn Monday Roundup: International Women’s Day. ” 3.

Case Study 100

Case Study Banking Campaign Reputation 100

Ari Herzog

NOVEMBER 12, 2012

@Flextronics sent its first tweet on October 1, 2012. Its Twitter biography is explicit that I am the community manager. Many moons ago and long before I entered their world, Flextronics needed a mix of digital and marketing services and hired branding agency Johnson Beesley. How You Can Help Me. Got a question?

Radian6 172

Radian6 Press Release Vimeo Upcoming 172

Waxing UnLyrical

FEBRUARY 26, 2013

A Harvard marketing professor named Thales Texeira has done some recent studies of content virality and sharing. In doing a postmortem of sharing and traffic on my site for the last half of 2012, posts that referred to the U.S. Twitter Google+ LinkedIn What Compels People to Share Your Content? It’s complicated.

Content 256

Content Study Flickr Advertising 256

SocMed Sean

JANUARY 21, 2012

There is no doubt that 2012 is going to be THE year of social media. They should also be passionate about social media, as well, since the role of a social media community manager can be a tough one. Ma = Marketing – DON’T look at social channels like Twitter, Facebook, and YouTube as sales channels.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

SocMed Sean

DECEMBER 18, 2018

Humor, also plays a pretty substantial role in life, so it makes sense that integrating humor into your marketing and social media would make sense. Social media marketing isn't necessarily about content that goes viral. Engagement with your community should be the ultimate goal. They don’t want to be sold to. Definitely.

Social Media 220

Social Media Meme Advertising Strategy 220

Webbiquity SMM

FEBRUARY 2, 2012

As things stand now, there’s unlikely to be a 2012 version of this post next year. But you often do want to socialize and share daily which is what you can do on Twitter or Facebook” and “There are better niche communities where you can get your questions answered, for example specialist communities or LinkedIn groups.”

SEO 146

SEO MySpace Hubspot Patterns 146

Ari Herzog

AUGUST 17, 2013

This visualization is for August 17, 2012 – August 17, 2013. Cheers to Liz Looker for alerting me about this on LinkedIn. AriHerzog is a digital marketing and government professional seeking a position in community affairs. Same concept with other sets of circles and lines. Sign up to receive blog posts by email.

Microsoft 119

Microsoft Metrics LinkedIn Project 119

Ari Herzog

NOVEMBER 21, 2011

Kirsten Wright quit her sole proprietorship and joined Social 5150 as its social marketing director. What is my experience and skill set worth on the open market? And I did… Each of them left their worlds of independent consulting and entered professional communities of workplaces and coworkers. Am I scalable?

Policies 156

Policies Skills Class Survey 156

Buffer Social

FEBRUARY 10, 2023

In just one day’s work, you can use a wide range of skills: emotional intelligence, predictive communication, technical knowledge, troubleshooting/diagnostics, and testing. I joined in 2014 when we were still a start-up (Buffer was founded in 2012), and we were fewer than 20 people. We’re far from being an isolated team!

Skills 68

Skills Team Review Hotels 68

Ari Herzog

MARCH 13, 2012

“The beauty of a socially driven world is that the community feeds itself, uncovering topics and helping drive the discussion.” — Ari Herzog (@ariherzog) March 13, 2012. The advertising market showed me the ad because they wanted to raise awareness about feminine products. Connect on LinkedIn today.

Company 152

Company Tumblr Case Study Hashtag 152

Waxing UnLyrical

MARCH 6, 2013

Disclosure, Oxfam America was a client last year and I had terrific fun working on the 2012 IWD campaign. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Behind the Brands: Oxfam Holds Big F&B Accountable.

Twine 246

Twine Brands Policies Campaign 246

Diva Marketing Blog

DECEMBER 31, 2012

Traditionally, December has been Diva Marketing's Holiday For Small Nonprofits Series. It's a hope that perhaps before the year ends you'll reach into the your heart for one last 2012 donation. It's a hope that perhaps before the year ends you'll reach into the your heart for one last 2012 donation. An Inspiration to Volunteer.

Social Entrepreneurship 75

Social Entrepreneurship Organization Sports Project 75

Ignite Social Media

JULY 18, 2017

By 2012, Twitter, LinkedIn, Google+, and others entered the market, giving individuals and brands more places to reside on social. Compare this today where the vast majority of people have at least one social media account but may have several and use each one differently.

Social Media 87

Social Media MySpace Sites Instagram 87

Firebelly

DECEMBER 23, 2011

You’ve caused a stir in the market place with the clever, in-your-face GoGranny campaign. Now that you’re handling social media marketing for the largest online marketing solutions company focused on small and medium sized businesses, what’s your take on social business? How will that campaign evolve?

Domain Name 243

Domain Name Small Business Training Campaign 243

Convince & Convert

FEBRUARY 22, 2013

Social Media Stat of the Week: 800,000 of LinkedIn’s 1% tweeted their rank. At the end of 2012, LinkedIn sent emails to their users with the top 1%, 5%, and 10% viewed profiles. is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. Andy White, Audi @white. Social Pros Shoutout.

Brands 136

Brands Film Hashtag Campaign 136

The Social Media Hat

APRIL 13, 2017

It went well, and she was kind enough to leave me a glowing recommendation on LinkedIn. I was quite surprised then when, 6 months later, she recommended me to take the role of Chief Marketing Officer for SiteSell, a company that has been helping solopreneurs like her to start online businesses since 1997. No joke: I was floored.

Review 167

Review Domain Name Training Course 167

Kikolani

MARCH 29, 2013

6 Ways Content Producers Should Adjust to the Latest FTC Disclosure Rules – Don’t worry — disclosure doesn’t need to be complicated or take away from your marketing message. However, it does need to be clear, conspicuous, and unavoidable, so that the content you produce communicates transparently with your audience.

Mashup 122

Mashup Resources FeedBlitz RSS 122

Laurel Papworth

JULY 2, 2013

A Facebook personal profile and a LinkedIn or Twitter account is assumed. Laurel manages massive gaming and online communities including Facebook and forums for reality TV shows such as Junior Masterchef. Understanding Facebook, Twitter, LinkedIn optimisation. Next Sydney Social Media 3 Day Course is in September.

Course 102

Course Social Media Press Release Class 102

Kikolani

DECEMBER 23, 2011

50 Posts on Engagement for Bloggers, Businesses, and Social Media Enthusiasts – Ready to start increasing your engagement in 2012? 4 Ways to Grow Your Business with Marketing Automation – If you want to increase your ROI, then implement the following 4 marketing automation ideas. Social Media / Social Networking.

Mashup 119

Mashup Resources Remix Handbook 119

Kikolani

AUGUST 24, 2012

How to Overcome the 5 Excuses That Will Kill Your Content Marketing Efforts – Whether you have a small team in a Mom & Pop or you’re coordinating content creation within a Fortune 100, the reasons for why a team member can’t contribute are pretty much universal. Business / Career. As it turns out, a lot.

Mashup 117

Mashup Resources How To Remix 117

Kikolani

MARCH 30, 2012

How to Optimize Your Business For Local Search and Social Marketing – If you have a local business or one that targets audiences in a specific geolocation, then you will want to move beyond general guides for search and social optimization. Here’s how! However, hitting both these targets at once is one heck of a task.

Mashup 115

Mashup Resources SEO RSS 115

Laurel Papworth

APRIL 29, 2012

A Facebook personal profile and a LinkedIn or Twitter account is assumed. Lecture : Laurel was named in 2012 by Forbes magazine in the Top 50 Social Media Influencers globally, and Marketing Magazine named her “Head of Industry, Social Media”. Understanding Facebook, Twitter, LinkedIn optimisation. Afternoon.

Class 85

Class Training Social Media Case Study 85

Webbiquity SMM

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” She was named B2B Magazine’s 2012 Digital Marketer of Year.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Waxing UnLyrical

APRIL 18, 2013

at SMMWorld: “At the recent Social Media Marketing World event, I ran into Ian and asked him how many sessions he had attended and he said ‘none.’ Marketing 101: Surviving Social Slam. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Conference 203

Conference Eventful Hotels Meeting 203

Mindjumpers

DECEMBER 9, 2015

And it remains the fastest growing market for social networks in the world. As Indians continue to gain access to cheaper smartphones and data plans, with shifting platform preferences, it is imperative that brands shift focus to social mobile communications to reach out to an audience that are always on the go.

Social Media 100

Social Media Trends Mobile Social Networking 100

Absolute PA

DECEMBER 17, 2011

I’m really excited to be spending time relaxing with friends and family (especially the latest addition to the family – my 5 week old niece) and recharging the batteries ahead of 2012. I hope you find some interesting content among this lot, and it helps you with your social media marketing in the year ahead. October 2011).

Twitter 65

Twitter Hashtag Facebook Features 65

Absolute PA

DECEMBER 17, 2011

I’m really excited to be spending time relaxing with friends and family (especially the latest addition to the family – my 5 week old niece) and recharging the batteries ahead of 2012. I hope you find some interesting content among this lot, and it helps you with your social media marketing in the year ahead. October 2011).

Twitter 58

Twitter Hashtag Facebook Features 58

Hootsuite

JANUARY 15, 2020

Fine-tune your marketing strategy. Simple: The best social media marketers know where their audience is. Could LinkedIn members be lured by video game ads? LinkedIn Demographics. The most important social media demographics for marketers. use Facebook—more than double what it was in 2012. In the U.S.,

Social Media 145

Social Media Marketing YouTube LinkedIn 145

ProBlogger

APRIL 17, 2013

I can categorically say that starting and marketing a podcast has been extremely important, when it comes to my success as a blogger. There’s a lot of opportunity for you to capture a chunk of that market share – regardless of what niche you’re covering. On December 22, 2012, I launched my latest, aforementioned podcast.

Directory 54

Directory URL Marketing RSS 54

Convince & Convert

AUGUST 24, 2012

This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. There are obviously big chunks of the market whose businesses will need to change in a really big way and some of whom whose businesses will probably really suffer.

Social Media 115

Social Media API Training Class 115

Keyhole.co

DECEMBER 19, 2023

Gymshark’s marketing strategy is one of the key reasons for its rapid success. Review of Gymshark’s social media accounts Think about how Gymshark started as a humble drop-shipping company in 2012: it sounds crazy that it’s valued at $1.45 LinkedIn: 261K TikTok: 5.2 LinkedIn: 261K TikTok: 5.2 billion today. Instagram: 6.7

Strategy 52

Strategy Influencer Social Media Meme 52