Remove 2011 Remove Magazine Remove Marketing Remove Mobile
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Time spent reading newspapers is down 75 per cent since 2011. Magazine reading time down 77.5 per cent since 2011.

Marketing 199
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Interesting Magazine and Digital Stats from Pew State of the News Media 2013

Adam Sherk

In reading the Pew Research Center’s State of the News Media 2013 there were some interesting things in the sections on magazines and digital that I thought I’d point out. News Magazine Readers are Old. years old: The median ages remained the same in 2012 vs. 2011. Mobile Creates Additional News Consumption.

News 128
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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279
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Major Increase in the Use of QR Codes

The Social Media Incubator

Are you one of the many magazine readers who have been scanning up a storm while flipping through the pages of favorite publications? According to Nellymoser , a mobile marketing firm, the use of their QR codes by magazines has spiked by 228% over the last year. ’s top 100 magazines. “In

Mobile 106
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Major Increase in the Use of QR Codes

The Social Media Incubator

Are you one of the many magazine readers who have been scanning up a storm while flipping through the pages of favorite publications? According to Nellymoser , a mobile marketing firm, the use of their QR codes by magazines has spiked by 228% over the last year. ’s top 100 magazines. “In

Mobile 100
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Snapchat for Business: The Ultimate Marketing Guide

Hootsuite

Snapchat launched in 2011. However, if the following points speak to your brand’s values, it might be right for your brand to use Snapchat for marketing purposes. For example, in the Discover section Snapchatters can see content made by brands using Snapchat for marketing, like Cosmopolitan magazine and MTV.

Marketing 145
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Social Media is a Helpful Tool – But NOT Behind the Wheel!

The Social Media Incubator

by admin on April 21, 2011 Social media is an incredibly convenient communication vehicle and a powerful business tool as well. This fine isn’t just for texting – eating, applying makeup, reading a newspaper or magazine are all reasons for law enforcement to pull you over and give you a ticket for being a distracted driver.