Proactive Report

JULY 3, 2011

On average, each of your Facebook fans has 130 friends and when they click that “Like” button your content shows up in their news stream and is visible to their friends. Source: Facebook, April 2011). Source: AdAge/ Ipsos, February 2011). Source : Hubspot Facebook Marketing Update Spring 2011).

Social Graph 104

Social Graph Hubspot StumbleUpon Digg 104

Convince & Convert

DECEMBER 26, 2010

Tweet If you want to take your personal or corporate blogging to new heights in 2011, here’s an opportunity to get a leg up. Social media execs from McDonald’s, Procter & Gamble, Cisco, Southwest Airlines, Sony, and Hubspot. And for a short time, you can save 50% on registration at [link]. and a LOT more!

Airlines 114

Airlines Hubspot Tips Technorati 114

ProBlogger

JULY 25, 2011

The July 2011 WordPress WordCamp Boston rocked! HubSpot Plugin : allows you to leverage HubSpot’s lead nurturing, website analytics and “call to action&# post types. Use images to break up your content, engage readers and help with SEO. In May 2011, Google added a Site Speed Report in Google Analytics.

Hubspot 40

Hubspot Real Estate WordPress Insurance 40

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. The Top-10 B2B Marketing Trends for 2011 by Everything Technology Marketing. Holger Schulze laid out these ten predictions in January 2011.

B2B 190

B2B Strategy Marketing Buy 190

ProBlogger

MAY 3, 2015

Today I came across a great short video by Beth Dunn from Hubspot that was recorded earlier in the year at the Inbound conference. Many bloggers write drafts and then ‘edit’ their writing – but ‘revising’ is a little different and is definitely a good exercise.

Hubspot 20

Hubspot Exercises Conference Training 20

ProBlogger

JANUARY 19, 2012

In a study done earlier this year by HubSpot , they discovered that blogs with at least 51 posts see 53% more traffic than blogs with fewer than 50, but more than 20 posts. Well, as you get to know your audience, you can start to give them more of the content they care about. provide additional product-related content.

Social Media 42

Social Media Hubspot Advertising Applications 42

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. This post is a somewhat technical approach toward dealing with duplicate content issues.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

JANUARY 9, 2012

Dave offers “25 ideas for ways you can get value out of Twitter, with a mix of business and personal focus,” such as meeting new people, staying on top of the news, influencing the influencers, and re-purposing content. 7 Key Ways to Optimize Twitter for Search by HubSpot Blog. Twitter for PR and Media Pros. Twitter Tools.

Tools 201

Tools Twitter Tips B2B 201

Webbiquity SMM

JANUARY 16, 2012

With Google’s most recent Panda algorithm updates, attributes like content freshness and social signals (strengths of blogs, not corporate websites) will gain increased importance in search ranking. Promote new content most effectively? Optimize blog content for search? How to Be an Awesome Blog Commenter by HubSpot Blog.

Tools 193

Tools Tips Directory SEO 193

SocMed Sean

APRIL 12, 2015

There’s a history of them doing this, but Google stopped including tweets in their index around 2011. Rather than re-hashing the history here, take a moment and read this great article by the folks at@HubSpot explaining a bit of the history and their thoughts on why this is a good thing. Get the scoop and come back. –Sean.

Google 100

Google Hubspot Content SEO 100

Webbiquity SMM

DECEMBER 27, 2011

You know the statistics : Facebook is the most popular method for sharing online content. How can I increase the probability that my fans will see my content updates? Find the answers to these questions and many more here in more than 30 of the best articles and blog posts on Facebook marketing of 2011. Or even remotely close?

Tools 195

Tools Tips Facebook Real Estate 195

Ignite Social Media

FEBRUARY 2, 2023

So we were three years before those even started, and it was yet another year before Snapchat, Twitch as Twitch, and Google Plus launched in 2011. Most of the content they show you is based on what you’re interested in, what content you’ve already shown that you like to watch, either by liking it or just by watching it.

Influencer 85

Influencer Social Media Hubspot Travel 85

Webbiquity SMM

NOVEMBER 21, 2011

According to Small Business Trends and HubSpot , the percentage of businesses with blogs has increased from less than half in 2009 to nearly two out of three in 2011. While this may be too formal for a single-contributor or small company blog, it can be very helpful for assuring topic diversity and a steady stream of content.

WordPress 185

WordPress Hubspot URL Widget 185

Convince & Convert

NOVEMBER 18, 2014

Since I discovered the sheer power of releasing premium content on opt-in landing pages in 2011, we’ve released over 40 marketing templates, e-books, and cheat sheets. The offer of 33 free marketing templates from our book Web Marketing That Works is a high value piece of content, and because of this, it converts really well.

Conversation 163

Conversation Template Templates Real Estate 163

Convince & Convert

FEBRUARY 14, 2012

A 2011 study by the Center for Marketing Research at the University of Massachusetts Dartmouth researching social media usage by Inc 500 companies (who have a strong usage of social media generally) found that the use of blogging had dropped to 37% from 50% the year before. She was recently elected to serve on the board of directors of WOMMA.

Hitwise 131

Hitwise Tumblr Foursquare Hubspot 131

Buffer Social

AUGUST 7, 2018

Table of Contents. In other words, nearly 20,000 additional pieces of content are being posted by the world’s top brands… every day. As with most social networks, the data shows that there is difference in performance between the various types of content that are posted (links, videos, images). Let’s dive in!

Research 111

Research Brands Facebook ROI 111

Webbiquity SMM

SEPTEMBER 10, 2012

A marketer who’s an engineer by training (I can relate to that), April has a broad range of marketing experience that encompasses messaging, media relations, lead generation, email marketing, content marketing, social media, analyst relations and sales enablement. Ale Espinosa. aespinosa. Laura Fitton. Ilene Kaminsky. ilenealizah.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Buffer Social

JULY 27, 2017

We started the Buffer Social blog in January 2011 and since then it has been a key component in the success of the company. Understanding what content our audience craves. After several iterations of our content and through studying our blog posts data , we uncovered that our audience enjoys our long-form, educational blog posts.

Publishing 111

Publishing Metrics Instagram Research 111

Buffer Social

NOVEMBER 13, 2017

It’s evolving into a thriving network of incredible content, influencers, and networking opportunities unmatched by other social media platforms. 2011 (140M members): LinkedIn goes public. Between 2011 and 2017, LinkedIn’s user base grew from 140 million to 500 million – shattering the growth rate in previous periods.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Webbiquity SMM

MARCH 19, 2012

The inbound marketing experts at HubSpot along with Jeff Ente of Who’s Blogging What have just published an outstanding collection of social media insights, 54 Pearls of Marketing Wisdom by “26 of the world’s best marketing experts.” That means, velocity will not be as important as truly impactful content.”

Hubspot 168

Hubspot Marketing Mobile Social Networking 168

ProBlogger

MARCH 25, 2012

This guest post is by Magdalena Georgieva of Hubspot. The September 2011 introduction of Facebook’s Timeline proved prophetic. A number of image-based platforms out there, including Pinterest, Instagram, and SlideShare, have already made a strong statement about how visual content can impact business results.

Hubspot 49

Hubspot Marketing eBook Foursquare 49

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The 12 Step Social Media Program for Traditional Marketers (HubSpot): Here are a few things agencies looking to replace different pieces of their business with social media can do. What Makes People Share Content? Samir Balwani): What prompts people to share content — and how does one capitalize on this?

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

MARCH 6, 2012

by HubSpot Blog. 10 Best Practice Tips for Facebook Page Content Publishing by jeffbullas.com. 5 Foolproof Ways to Generate Leads From Facebook by HubSpot Blog. How to Create a Facebook Business Page in 5 Simple Steps (With Video!) Why Facebook Should be Part of Your SEO Strategy by gShift Labs.

Tips 219

Tips Facebook Tools B2B 219

Webbiquity SMM

JANUARY 17, 2011

Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog. The social prehistory of search engine marketing relevance and what it means for SEO and content by Conversionation. It’s Budget Season – B2B Marketing Budget Trends for 2011 by Everything Technology Marketing. Seems like a bit of a disconnect.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Gina Gotthilf proposes “6 questions to ask in determining if your website welcomes interaction,&# such as whether or not your content is sharable, dynamic, and open to reader input. Adoption soared.

Social Media 198

Social Media Tools Tips ROI 198

ProBlogger

JANUARY 8, 2012

The point for you is to think of outrageously different and unique ways of generating user content, because sites like Dear Blank Please Blank show that people want to contribute a lot. According to the 2011 Technorati State of the Blog report , 90 percent of bloggers use some kind of multimedia on their site. Super-sized photos.

Tips 40

Tips Hubspot Technorati Sites 40

Webbiquity SMM

FEBRUARY 23, 2012

The brilliant Shel Holtz explains how organizations can tap into the power of Google+ circles for content marketing, completely apart from brand pages, noting “I’m skeptical about brand pages, since research indicates most people connect with Facebook’s version only to learn about coupons, discounts and special offers.”

Google 195

Google Tips Hubspot Adwords 195

Webbiquity SMM

AUGUST 18, 2012

Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketers rate social media as the second-most imporant factor (64%) in search, behind only strong content (82%). BtoB Magazine ). Mindjumpers ).

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketers rate social media as the second-most imporant factor (64%) in search, behind only strong content (82%). BtoB Magazine ). Mindjumpers ).

Statistics 198

Statistics Social Media B2B Marketing 198

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Based on specific criteria, normally actionable takeaways and evergreen content, I review the content and post it here to share with Techipedia readers and new visitors. The content is typically introductory but occasionally more intermediate/advanced, so there’s a mix that should work for everyone. Social Media: General.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Kikolani

FEBRUARY 27, 2013

Create a Content Marketing Strategy. Whether you’re a startup, an individual blogger selling products and services or a freelance consultant, creating a content marketing strategy is the best form of marketing you can get right now. If you’re only going to leverage one form of content marketing, let it be blogging.

Strategy 137

Strategy Hubspot Marketing Case Study 137

Writtent Blog

JUNE 4, 2013

Every marketer’s dream is to create a piece of viral content. People share content that makes them feel a certain way. Amuse, intrigue, or excite your audience if you’ve got dreams of viral content marketing, but don’t make them feel frustrated or guilty. as top sites for achieving a viral effect of your content marketing.

Content 101

Content Marketing Meme Airlines 101

Viper Chill

JANUARY 13, 2016

I still have an RSS feed through Feedburner if that’s your preferred way of receiving content, but RSS feeds are largely ignored these days (even by tech-savvy web users) due to increasing usage of social media and the downfall of services like Google Reader. Take Your Best Content to the Next Level. Just ask Jessica Hische.

FeedBurner 40

FeedBurner Project Curation Reddit 40

Webbiquity SMM

NOVEMBER 28, 2011

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. ” Nearly a quarter prefer video content to text. Gmail and StumbleUpon are the fastest growing methods, however.

Statistics 219

Statistics Research Social Media B2B 219