Direct Marketing Observations

FEBRUARY 9, 2010

Newsroom employment would peak in 2001 as newsstand sales of the top 100 magazines approached 30 million. People used mobile phones to talk. Fast forward to 2009. The iPhone became the first mobile phone to be used more for data than for voice. No one had heard of blogs. million blog entries every day.

Industry 143

Industry Aggregator Crowdsourcing Wikipedia 143

Adam Sherk

JANUARY 28, 2010

The question, then, is whether newspaper publishers will do any better at monetizing mobile advertising than they have online. That is one reason why major publishers joined a consortium, announced in December, that would offer a storefront for digital magazines.)&# - Stephanie Clifford , Condé Nast and Time Inc. Save the media?

iPad 129

iPad Apple News iPhone 129

Adam Sherk

JANUARY 14, 2010

Word of mouth on Twitter, Facebook and other sites (including The White House blog ) has raised over $2 million to-date through mobile phone donations organized by mGive. UPDATES: Mobile phone donations have gone very well. What Horrible Things Did Time Magazine Do in 1964? The recent earthquake was a tragedy.

News 129

News Sites Digg Press Release 129

Adam Sherk

FEBRUARY 9, 2010

The NYT could also just build this functionality into their own mobile apps, but partnerships offer greater cross-promotional and audience development opportunities. What Horrible Things Did Time Magazine Do in 1964? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Foursquare 111

Foursquare Badge Press Release Syndication 111

Twist Image

FEBRUARY 5, 2012

Business Plus also published Joel's first book, Six Pixels of Separation, in 2009. Now it's less about if a business needs Social Media or a mobile application because technology has fundamentally changed the DNA of business. marketing magazine. mobile application. With CTRL ALT DEL, Mitch has truly upped his game.

Press Release 74

Press Release Publishing Groups Groups 74

Adam Sherk

MARCH 16, 2010

What Horrible Things Did Time Magazine Do in 1964? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Sites 143

Sites News Yahoo Engineering 143

Twist Image

FEBRUARY 7, 2011

The minute Tim Armstrong left his very comfortable position leading sales and advertising at Google to become the CEO of AOL in March 2009, I knew things were about to change online (and I knew it would take some time). You can see by AOL's performance and some of the media punditry that this is a company in transition.

Content 111

Content iPad Findability Publishing 111

Techipedia: Tamar Weinberg

JANUARY 14, 2009

SEO Mastermind Aaron Wall Brings Bad News : In an interview with Entrepreneur magazine, Aaron Wall talks about all things SEO. 4 Reasons Many Big Brands Downplay SEO : Why aren’t all Fortune 500 companies engaging in SEO? How Does a Company Dip its Toes in the Conversation? : Is your company on the list?

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

Social Media 105

Social Media Marketing Digg MySpace 105

Ari Herzog

SEPTEMBER 30, 2010

Summary : Co-founder and partner at Bonsai Interactive, offering smart marketing and social media business solutions, as well as mobile applications and social education. Worked with some of the biggest companies in tech and digital, including RIM, Microsoft Canada, IBM, British Telecom and LG Electronics. Speaker at TEDx Ottawa.

LinkedIn 89

LinkedIn Radian6 Education Consultant 89

Techipedia: Tamar Weinberg

JANUARY 23, 2008

Tim is the author of The Four Hour Workweek , a bestseller about the mobile lifestyle. Personally I am much more likely to further investigate a product/company/service that was brought to my attention indirectly than say, on a billboard or full-page magazine ad. Tamar is also the author of The New Community Rules (July 2009).

Sites 101

Sites Social Media Digg Blogosphere 101

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. After all, Facebook could eat the web. I know I would.)

Facebook 279

Facebook How To Marketing URL 279

Koka Sexton

JANUARY 1, 2009

SEO BLOG A Comprehensive Guide to Twitter | BuzzBlogger.com Twitter Ebook – Make Money Being a Geek from Geekpreneur tweeternet – What is Twitter? SEO BLOG A Comprehensive Guide to Twitter | BuzzBlogger.com Twitter Ebook – Make Money Being a Geek from Geekpreneur tweeternet – What is Twitter?

StumbleUpon 55

StumbleUpon Flickr iPhone Social Bookmarking 55

Koka Sexton

JANUARY 1, 2009

SEO BLOG A Comprehensive Guide to Twitter | BuzzBlogger.com Twitter Ebook – Make Money Being a Geek from Geekpreneur tweeternet – What is Twitter? SEO BLOG A Comprehensive Guide to Twitter | BuzzBlogger.com Twitter Ebook – Make Money Being a Geek from Geekpreneur tweeternet – What is Twitter?

StumbleUpon 49

StumbleUpon Flickr iPhone Social Bookmarking 49

Techipedia: Tamar Weinberg

JANUARY 24, 2008

Quite frankly, I don’t think there’s really a good person running the company. A good company leader would actually recognize that a social news network implies that there are participants involved and that the users are the most important part of the service. Tamar is also the author of The New Community Rules (July 2009).

Digg 104

Digg Buy StumbleUpon Social News 104

Techipedia: Tamar Weinberg

MARCH 24, 2010

Mark Frauenfelder Mark Frauenfelder is a co-editor of Boing Boing and the editor-in-chief of MAKE Magazine. For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Previously, Nich wrote for Valleywag and InternetNews.com.

Influencer 278

Influencer How To Press Release Blogger 278

Convince & Convert

AUGUST 10, 2010

JB : How are companies incorporating influence metrics into their marketing? JB : In addition to influencer outreach, how can companies engage in influence mining for customer service? Should companies treat customers differently? TA : Each of our companies is a “smart agent&# in some way.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Viper Chill

JULY 19, 2010

This isn’t the first time I’ve tackled big markets – I used to have clients in some of the biggest niches out there (casino, mobile phones, etc) – but it’s the first year where I’ve really started to take on these industries for myself. Once you have this unique resource; you have to get it out there.

Industry 76

Industry SEO Strategy Directory 76

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared. 85% of Inc. 85% of Inc.

Social Media 199

Social Media Tools Tips ROI 199

Webbiquity SMM

FEBRUARY 7, 2012

71% of companies now have a presence on Facebook. 59% are on Twitter, and 43% use a company blog for marketing. Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. Marissa McNaughton looks at social media use among America’s largest companies. You just shared a link.

Statistics 191

Statistics Research Social Media B2B 191

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. Because as a content consumption device, the iPad is simply without peer.

iPad 137

iPad Content iPhone Wireless 137

Laurel Papworth

NOVEMBER 22, 2009

Mostly because a lot of companies I speak with still can’t get their head around if it’s free, why would people pay? LinkedIn, in October 2009 had over 50 million members (plus 385 staff) $75-100m – 1/4 from advertising. It places ads from companies like Microsoft and Southwest Airlines on profile pages.)

Social Media 98

Social Media Social Networking Flickr Vimeo 98

Laurel Papworth

APRIL 9, 2010

Note to bloggers: if you point out fallacies in the way companies do marketing, PR and so forth, you can have pretty intense debates. Various companies provide cases of cyber-stalking (involving adults) follow the pattern of repeated actions against a target. That is not cyberbullying. The Diary of a CyberStalker.

Case Study 104

Case Study Study Blogger Communities 104

Webbiquity SMM

SEPTEMBER 8, 2010

What percentage of Fortune 100 companies are on Twitter? How do B2B social media marketing practices differ from B2C companies? Senior marketing execs see their companies moving to social media in 2010 by The Viral Garden. 30% of social media users access a social media site “several times a day,&# up from 18% in 2009.

Research 192

Research Social Media B2B Statistics 192

Webbiquity SMM

AUGUST 18, 2012

The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet –yet only 25% of companies offer social business training to their employees. BtoB Magazine ). Social Media / Social Networking. Marketingeasy ). Marketing Charts ).

Statistics 206

Statistics Social Media B2B Marketing 206

Webbiquity SMM

JUNE 6, 2011

Penenberg’s ( @Penenberg ) Fast Company article: “Social Networking Affects Brains Like Falling in Love” examines research by neuroeconomist Paul Zak that suggests social networking triggers the release of the generosity-trust chemical in our brains: Oxytocin (known as the cuddle chemical). million tweets per day.

Twitter 198

Twitter B2B Crowdsourcing Hubspot 198

Convince & Convert

JUNE 24, 2016

Jay was writing four days a week all by himself for a while and then at some point it was 2009 or 2010 he brought me on as a virtual assistant and I helped him with a lot of his travel booking, research for blog posts, things like that. So companies really need to be sitting down and figuring out what is that good content. Jess : Yeah.

Content 113

Content How To eBook Platform 113

Convince & Convert

AUGUST 25, 2010

Starbucks is not only offering free Wi-Fi in all stores come this fall, but also unveiling their Starbucks Digital Network that all in-store web and mobile users will have the opportunity to enjoy (it’s a partnership with Yahoo!). link] jaybaer It’s a risk that a lot of successful companies run. Where would Yahoo!

Facebook 144

Facebook Yahoo Collaboration Social CRM 144

Webbiquity SMM

JANUARY 24, 2012

And many companies that jumped in early experienced failures and disappointments, pulled back, and then re-approached social media from a more strategic angle. What’s the most effective way to grow a company’s social influence? While certain aspects of social media have stabilized (e.g.,

Social Media 190

Social Media Tips ROI Nielsen 190

ProBlogger

JUNE 26, 2019

Chris Garrett, who wrote the ProBlogger book with me, came up with this in 2009. I did this because it’s actually been a tough week for me, for our company as well, and for my family. Also, it’s been a tough time in our company because one of our key staff members who many of you know, resigned three weeks ago.

Blogger 24

Blogger Eventful eBook Adsense 24

Webbiquity SMM

NOVEMBER 28, 2011

companies now use social media for marketing (though the figure varies widely based on size of company)? companies now use social media for marketing. 22% of Fortune 500 companies have a public-facing blog that has at least one post in the past 12 months. .” Or that 73% of U.S. And 73% of U.S. And much more.

Statistics 222

Statistics Research Social Media B2B 222