article thumbnail

How OWN Creates Community and Multi-Platform Success With Social Video

Social Media Strategies Summit

LeBas started by recalling a bold directive from Oprah: double the number of viewers for Super Soul Sunday, a daytime series that features thought-provoking conversations between Oprah and renowned thought leaders. Have you explored betas and test programs offered by digital and social platforms? Super Soul Sunday.

article thumbnail

Enterprise 2.0 Conversations

The Marketing Blog

Conversations Jump to Comments Image by cambodia4kidsorg via Flickr Over the course of December, I have been closely following Jacob Morgan ‘s blog-posts on Social Media , emerging Enterprise 2.0 Conversations (themarketingblog.wordpress.com) [.] Conversations (themarketingblog.wordpress.com) [.] 00 am Enterprise 2.0

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Five Upcoming Social Networks To Look Out For In 2021

Ignite Social Media

When I started Ignite Social Media in 2007, the battle between MySpace and Facebook still raged and Friendster was hanging on for dear life. At the beginning of 2019, only 4% of social media marketers in the United States used the platform to reach consumers. Security issues plague some of the most popular social media platforms.

Upcoming 212
article thumbnail

A Realistic Look at Digital Marketing ROI

Ignite Social Media

I’ve been working on nothing but social media marketing for brands since 2007 and one thing hasn’t changed. Over the last few years, thousands of pop up brands have flooded Instagram, Facebook and other social platforms selling low-quality products, often with month-long shipping times. If we can help you with that, we’d be honored.

ROI 154
article thumbnail

How to Use Hashtags: A Quick and Simple Guide for Every Network

Hootsuite

Whichever social media platforms your brand uses as part of its social media strategy , knowing how to use hashtags will help boost your brand’s social media engagement. essential tips for using hashtags on every social media platform out there. They were first used as hashtags in the summer of 2007 by Chris Messina.

Hashtag 145
article thumbnail

Why Social Media Will Challenge Marketers in 2019

Direct Marketing Observations

In 2007 when I joined Twitter, those were not front of mind questions for those of us using the social network for the first time. In 2007, when I joined Facebook, it was all about the one degree of separation between you, and who you knew. What were they thinking? Who’s doing the thinking? Why are they thinking that? Absolutely.

article thumbnail

Breaking Down Social Listening for B2B: The Full Guide

Oktopost

Social listening is the act of monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. What is Social Listening? Engaging Customers.

B2B 155