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A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. A balanced communications strategy is going to maximize the return on investment. This means posting stories and managing conversations to keep the community engaged.

Marketing 367
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. A balanced communications strategy is going to maximize the return on investment. This means posting stories and managing conversations to keep the community engaged.

Marketing 195
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. A balanced communications strategy is going to maximize the return on investment. This means posting stories and managing conversations to keep the community engaged.

Marketing 199
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220: What You Should Include in Your Email Newsletters

ProBlogger

What You Should Include in Your Email Newsletters (and Answers to 4 FAQs About Email). Maybe you put ‘set up email newsletter’ on your ‘someday’ list ages ago, but still haven’t done it. Or maybe you have a newsletter list, but you haven’t sent one in months. What is the content you include in your communications?

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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

Newsletters. Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration. For the bonus round, I recommend staying up to date via LinkedIn’s community superhero, Mario Sundar. chrisbrogan.com.

LinkedIn 279
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On Moving On

Ari Herzog

And I did… Each of them left their worlds of independent consulting and entered professional communities of workplaces and coworkers. I want to use my 12 years of experience in integrated communications to help an organization with social media marketing, community and media relations, writing and editing, and policy development.

Policies 156
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The Future of Work Weblog

Buzz Marketing for Technology

The official blog for the Future of Work Community. Our goal is to foster community, conversation, and mutual learning about the future of work and the forces driving change. December 2005. November 2005. October 2005. September 2005. August 2005. April 2005. March 2005. February 2005.