article thumbnail

Social Media Dominates 2010 PR Planning, But SEO Increasingly in.

Adam Sherk

Another chart of interest in the Vocus whitepaper demonstrates how social media monitoring has become an essential part of the PR practioner’s toolkit: News monitoring and online media databases have traditionally received the lion’s share of PR tool spending. Both rightly deserve credit for increasing awareness industry-wide.

Vocus 166
article thumbnail

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S. Her varied background includes corporate roles (B2B and B2C), agencies, non-profits and startups. Jeanette leads the Social & Digital Marketing team at Cisco. Stacey Acevero. ” ‘Nuff said. Lisa Cramer.

Twitter 257
article thumbnail

27 (of the) Best Social PR Guides and Tips of 2014

Webbiquity SMM

” She then provides eight helpful tips for optimizing an online newsroom, including knowing your brand’s audience and using a team approach. Jim Dougherty presents an infographic from Vocus illustrating how journalists view social media. Guides to PR for Startups. Guides to PR and Influencer Research.

article thumbnail

The Most Overused Buzzwords and Marketing Speak in Press Releases

Adam Sherk

Feel free to hit me up offline if you are interested — fstrong-at-vocus-dot-com. Next, we need to catalog pr and marketspeak uneccesary jargon, such as using “team&# as a verb (We are teeming.), Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.