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11 best social media listening tools

Unmetric

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. You get a breakdown of the hashtags, tweets, and URLs that are driving the most engagement from top social networks. About 30% of the tweets that mention brands neglect to use their Twitter handles. . Brandwatch.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

You cannot monitor Facebook, Twitter and other social networks but you can monitor forums, blogs etc. Another type of alert is when your competitor changes something on their profile on any of the social networks. You enter your keywords and then you will start to get notifications. Talkwalker [Alerts are Free].

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). However, many of the tools I mentioned above, Radian 6, Sysomos, etc, have a management/response component included in their workflow model. The main pitfall to avoid is flashy graphics for the sake of flashy graphics.