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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Currently, her research focuses on various topics related to CRM software, sales, customer service and marketing strategy. Most people wrongly assume social enterprise networks are simply Facebook for business. This month, I surveyed end users to find out how they draw value from going social. Centerstance Inc.

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Major Social Media Acquisitions: 3 Must-Reads

Firebelly

Salesforce Buys Buddy Media To Ride Social Media Marketing Wave. By Trefis Team Salesforce.com has agreed to buy Buddy Media, a leading social media marketing platform for $689 million in cash and equity. Billion Yammer Buy, Microsoft’s Social Enterprise Strategy Takes Shape.

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The Real Roadblock to Social Business Success

Webbiquity SMM

Nearly as disturbing as excessive monitoring, more than a third (36%) of businesses block social networks completely within the office, and more than half (57%) permit workplace social media access only for select employees (e.g., marketing and HR). Fear of bad, or even unmeasurable, results. But whatever you do, start.

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Social Pros 17 – Maria Ogneva, Yammer

Convince & Convert

This is Episode 17 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Maria Ogneva of Yammer. Read on for insights from Maria, and our Social Media Stat of the Week ( this week : are Facebook and Twitter like the Tortoise and the Hare?). I’m a marketer. Listen Now.

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Social Pros 22 – Evan Hamilton, UserVoice

Convince & Convert

Read on for insights from Evan and some social media news from Eric and Jim ( this week : Facebook changes users’ email addresses without permission, LinkedIn offers targeted status updates, and Microsoft acquires Yammer). Jay and I wrote like email marketing guys, long suffering email marketing guys. Listen Now.

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