Laurel Papworth

JUNE 16, 2010

Though to be honest, given the “But does Twitter have a business use&# questions, the audience weren’t quite ready to make the work place a fun and social environment. Taking Badges Further: I use incentives to reward influencers in my online communities in three ways: Points for repetitive, ongoing and countable activity.

Badge 108

Badge Sharepoint Social Media Foursquare 108

Diva Marketing Blog

OCTOBER 14, 2009

the idea of responding to an external influence at the time the incident occurs is foreign to traditional marketing. Even PR whose charge it is to 'manage' the reputation of the brand rarely responds i n the moment. How will you integrate the learnings into the fabric of the brand or into new processes for your enterprise?

Social Media 61

Social Media Marketing Social Enterprise Forums 61

Buffer Social

OCTOBER 18, 2022

” She pushed back against convention and decided to build partnerships with social enterprise bakeries instead, even though that would slow the company's growth. We might look at it and just go okay, it was a positive measure of reputation or impact. That means we do have to grow our reputation,” says Huw.

Small Business 74

Small Business Metrics Consultant Reputation 74

Convince & Convert

OCTOBER 22, 2013

We call these ‘Ripples’ and they include invitations to guest blog, speak at conferences, new friendships with prospects and influencers. For me, the risks in content marketing are more reputation risks than financial ones. Reputation risk is when you go out there and say something that alienates your target audience.

Strategy 150

Strategy BuzzStream Content Brands 150