Social Media Strategies Summit

FEBRUARY 24, 2021

Pharmaceutical brand Tylenol did exactly that when it discovered headaches are a common complaint in members of a sizable niche: knitting. Cloudera Leverages B2B Social Listening to Assess Market Sentiment. Demonstrating this, software company Cloudera relies on social media listening to gauge audience sentiment. Your slogan.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Hootsuite

MAY 29, 2023

Just ask pharmaceutical company Eli Lilly. You can use Hootsuite to keep an eye on brand mentions, assess brand sentiment, and quickly step in to address feedback or customer issues. You can monitor specific phrases or hashtags and can keep an eye on developing conversations.

Social Media 90

Social Media Tips HootSuite Policies 90

Sprout Social

NOVEMBER 13, 2023

It has pushed some hospital systems, professional societies and pharmaceutical companies into an unflattering limelight, as patient and provider criticisms go viral. By making brand health a part of your listening strategy, you can consistently monitor audience sentiment on social.

Organization 121

Organization Sentiment Pharmaceuticals System 121