Remove Guidelines Remove Message Boards Remove Microblogging Remove Presentation
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Book Review: Social Media Marketing

Webbiquity SMM

Explain your goals and establish clear guidelines for any mention of the company on social media sites. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. Forums and Message Boards (the oldest and second-most commonly used forms of social media).

Review 153
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

The effective practice of social media marketing requires monitoring all channels, from online cruise message boards to social networking sites like Facebook or LinkedIn. And those who see that the big loser is the message board’s credibility, and by extention, other board’s credibility, also.

Brands 133
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An Open Letter to Facebook

Techipedia: Tamar Weinberg

The stipulations that surround contest hosting on Facebook at this present time actually benefit big brands and not small companies who are looking to build their presence on the network. They wrote a blog post on it when Facebook came out with the promotion guidelines late last year.

Facebook 277