Remove Groups Remove Message Boards Remove MySpace Remove Social News
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Book Review: Social Media Marketing

Webbiquity SMM

Explain your goals and establish clear guidelines for any mention of the company on social media sites. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Sharing (YouTube, Flickr, SlideShare, etc.).

Review 152
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Perhaps this is a “take heed&# call to community participants who engage on the social web, but while ExpertCruiser warns its readers that this is a scummy practice, in reality, scouring social sites for mentions of your product, service, and even your competitors is nothing new.

Brands 133
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An Open Letter to Facebook

Techipedia: Tamar Weinberg

I was a Facebook purist in its former form and I liked having access to select group of exclusive folks knowing that these were trusted people and that only certain groups of individuals were allowed to have access. It’s a bit like group therapy. Yup, it’s true. It felt good to be exclusive.

Facebook 277