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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

There’s no perfect solution for tracking all activity for a campaign but you can do it based on a combination of a number of factors, for example: Hashtag – Hashtags will not be used for all mentions and for all platforms but it’s a great way of isolating traffic. Price: From $49 to $349 per month. Price: Alerts are free.

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Local/Mobile Search. The Ultimate Resource for Successful Small Business Websites (Samir Balwani): This isn’t completely social media marketing focused, but it definitely covers a great deal of detail on how smaller businesses (consulting firms, law firms, realtors, restaurants, retailers, etc.) SEO: Strategy. SEO: Information.

Marketing 279
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

A Kick Ass Guide to Growing Your Website Traffic Online : From platform to linking strategy, this guide covers everything needed to build a site that is networked enough for some good traffic. You need to be firmly grounded on all major platforms serving as the “new front page” and aim for placement throughout these new mediums.

Marketing 264
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This Week in Social Media – 4/17/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.