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Listening Tools

Proactive Report

Do the searches in Google BlogSearch, Twitter, Yahoo News, and other social websites like Technorati, digg.com, StumbleUpon and Delicious. Subscribe to the RSS Feed for these searches and pull the data into your RSS reader. Jive Software They integrated Filtrbox into their Jive Market Engagement Solution.

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Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

Facebook After recently surpassing Google as the most popular site in America and closing in on 500,000,000 monthly unique visitors, Facebook has huge amounts of traffic that you can ethically leverage to grow your business online. Master the news feed algorithm. Use Twitter as your company office hours.

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How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

For me, it’s just asking, via email, Twitter, or Facebook. Matt Cutts Matt Cutts is a blogger and Principal Engineer at Google, where he heads Google’s Webspam team. That means making comments on my blog posts, interacting with me on FriendFeed or Google Buzz, and sending me notices on Twitter.