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CPA

CPC

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Statistics

Connect with ultra-targeted audiences on and beyond Twitter

Audiense

NOVEMBER 1, 2016

Aimed at helping brands and agencies improve the effectiveness of their advertising, these new tools allow clients to be extremely precise with ad targeting to ensure campaigns are delivered to the right people, and drive the value of paid and earned media both on Twitter and beyond the social network across thousands of mobile apps and websites.

Twitter

Twitter CPA CPC Social Graph

A Marketer’s Guide to Making the Most of AdWords

Convince & Convert

APRIL 8, 2016

Average Cost Per Click (CPC). Here are some example of common client goals: Target Cost-Per-Acquisition (CPA): This is a budgeted amount per lead or sale. Target Cost-Per-Click (CPC): Your client may prefer to to pay a certain amount for the cost per click. Identify Metrics and Goals. Impressions. Click-Through Rate (CTR).

Adwords

Adwords CPC Campaign Cost

Connect with ultra-targeted audiences on and beyond Twitter

A Marketer’s Guide to Making the Most of AdWords

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