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Snapchat Advertising 101: How to Run Effective Snapchat Ads

Hootsuite

Bonus: Download a free guide that reveals the steps to create custom Snapchat geofilters and lenses, plus tips on how to use them to promote your business. You can see the full thing — which boasted a 50% lower CPI than other platforms — in this case study on the Snapchat website. The six different types of Snapchat Ads.

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5 Reasons Your Facebook Ads Aren’t Performing

agora pulse

When you create an ad, Facebook gives you the choice of a CPC (cost per click) CPI (Cost per impression) or Daily Reach. Takeaway- The average cost per click is $ 0.64 TAKEAWAY – Take Your time writing headlines. They are one of the most important parts of your ad. Your Budget Is Too Low.

CPI 60