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Multicultural & Inclusive Marketing: Why Retailers Must Embrace the Multicultural Majority

The Realtime Report

Chew explains, “We’re a ‘debug’ digital consultancy, which means we figure out what’s wrong and improve it. Corporate Social Responsibility (CSR) and Diversity, Equity, Inclusion, and Belonging (DEIB) programs can increase market share, drive customer loyalty, and attract top talent.

Retail 178
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3 Resources for PR/Social Media Pros & Small Biz Owners

Waxing UnLyrical

It’s a fabulous ebook that walks you through the most important elements to include in your consulting agreements, gives you examples of agreements … and it’s free. They were having trouble with their-then PR consultant, and I walked them through how I’d approach the work.

Resources 251
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How to Develop an Authentic eCommerce Brand to Drive Holiday Sales

Pixlee

One reason for this is that consumers trust in marketers and brands is at an all-time low, according to a recent Forrester report. The 2017 Cone Communications CSR Study found that: 78% of Americans want companies to address social justice issues. Do Good During the Holiday Season.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Internal search reports. If you have a search engine on your website, look at a report that shows what people type into that box. Better yet, start a secret shopper program and augment your own observations with those of friends, family members, and customers willing to fill out a short shopper report.

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Where Does 'Transparency' Fit In The New Social Media Marketing Model?

Diva Marketing Blog

Agencies, consultants and freelance copywriters seized an opportunity to provide that all important Content. Melanie Notkin - As long as content is authentic and approved by the client, I'm not sure there's a difference when a "social media consultant" or freelance writer writes the content for a brand. Jump to Brendan's content.