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Monetization: Social Network Advertising

Laurel Papworth

Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43 RocketOn and Living Web (1). Twitter: Reputation Management in Social Networks (20). Related posts.

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The Unfortunate Investment of Social Media (and its Consequences)

Techipedia: Tamar Weinberg

Unfortunately for Digg, the savviest users of the bunch have also been the most vocal about Digg thus far (save for the few blogs that cover everything web 2.0 As seen on compete.com, alexa, comscore and other sites, Digg growth has flattened in the past few months. If nobody talks, nobody remembers, and nobody sticks around.

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Top 10 Public Relations Blunders of 2009

Bill Hartzer

According to BusinessWeek, Domino’s had become “the latest company to learn how quickly a brand can be tainted in a Web 2.0 The Chicago Sun-Times reported that according to a Horizon spokesperson, “the company has a good reputation it wants to preserve.” comScore December 2009 Search Engine Rankings comScore, Inc.

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Analysis of Five Top Blogs and What You Can Learn from Them

Techipedia: Tamar Weinberg

However, comScore, the leading internet marketing research firm recently did a study on Kontera In-Text ads and found among other things, that we’re actually one of the least disruptive ad formats. Tamar, regarding your feelings that In-Text ads are irritating, I realize that no form of advertising will ever be 100% embraced.

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