Buzz Marketing for Technology

JULY 24, 2008

Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. They started with the crisis in health care, an industry that consumes an astonishing $1.8

Company 279

Company Health Care Energy Groups 279

Adam Sherk

AUGUST 25, 2009

Major stories that emerge (such as Michael Jackson or the health care debate ) can bring large spikes in search traffic, but it’s common to see the numbers drop after May and not pick up again until September. What Horrible Things Did Time Magazine Do in 1964?

Engineering 102

Engineering Hitwise Health Care Press Release 102

Adam Sherk

DECEMBER 8, 2009

Topic pages consolidate all of a site’s coverage on general, popular subjects such as specific news figures or companies. In looking at the current Living Story examples , one thing that struck me is that news sites will need to be careful not to pick subjects that are too broad to be effective.

Google 112

Google Health Care Press Release News 112

Adam Sherk

JUNE 29, 2010

Bruce – It seems like when a company doesn’t quite know how to describe their product/service, they go with “solution.&# The numbers are a little skewed on that one because there were releases from companies with “Synergy&# in their name. It’s tough because part of our company name is ‘Innovative.’

Press Release 279

Press Release Marketing Class List 279